{"id":361,"date":"2023-04-21T15:00:57","date_gmt":"2023-04-21T13:00:57","guid":{"rendered":"https:\/\/revfine.com\/?p=361"},"modified":"2024-06-04T21:48:52","modified_gmt":"2024-06-04T19:48:52","slug":"revpar-vs-goppar","status":"publish","type":"post","link":"https:\/\/www.revfine.com\/de\/revpar-vs-goppar\/","title":{"rendered":"RevPAR versus GOPPAR"},"content":{"rendered":"

Der Umsatz pro verf\u00fcgbarem Zimmer oder RevPAR und der Bruttobetriebsgewinn pro verf\u00fcgbarem Zimmer oder GOPPAR sind zwei der wichtigsten KPIs, die Hotelmanagern zur Verf\u00fcgung stehen. Beide bilden einen wichtigen Bestandteil jeder effektiven Revenue-Management-Strategie<\/a>. Beide Metriken befassen sich mit Auslastungsraten, aber sie beschreiben sehr unterschiedliche Dinge, da sich die eine auf das Einbringen von Geld konzentriert, w\u00e4hrend die andere auf dem Gesamtgewinn basiert.<\/em><\/p>\n

Wie berechnet man RevPAR und GOPPAR?<\/h2>\n

Die Revenue Management<\/a> Metriken RevPAR und GOPPAR haben beide recht einfache Formeln, die wie folgt lauten:<\/p>\n

RevPAR<\/strong> = Zimmerumsatz \/ verf\u00fcgbare Zimmer ODER RevPAR = Durchschnittlicher Tagespreis x Belegungsrate<\/em>
\nGOPPAR<\/strong> = Bruttobetriebsgewinn \/ Verf\u00fcgbare Zimmer<\/em><\/p>\n

Der Bruttobetriebsgewinn kann berechnet werden, indem die Ausgaben von den erzielten Einnahmen abgezogen werden.<\/p>\n

RevPAR vs. GOPPAR<\/h2>\n

Der RevPAR-KPI wird von denjenigen verwendet, die in t\u00e4tig sind Hotel Management<\/a> um ihnen mitzuteilen, wie viel Umsatz sie pro verf\u00fcgbarem Zimmer in ihrem Hotel generieren. Sein Hauptwert besteht darin, Hotelbesitzern ihre Einnahmen aus dem Verkauf von Hotelzimmern mitzuteilen, die in direktem Zusammenhang mit ihrer Belegungsrate stehen. Entscheidend ist jedoch, dass es sich nur um den Geldeingang handelt.<\/p>\n

Auf der anderen Seite ber\u00fccksichtigt GOPPAR Ausgaben und Einnahmen und gibt Hotelbesitzern ihren Gesamtgewinn in Bezug auf die Auslastung. Im Gegensatz zum RevPAR befasst er sich nicht nur mit den Einnahmen aus dem Verkauf von Zimmern, sondern umfasst alle Einnahmen. Dies gibt einen abgerundeten \u00dcberblick \u00fcber die Gesamtleistung, einschlie\u00dflich der Frage, wie effektiv das Unternehmen Geld verdient und R\u00e4ume f\u00fcllt. Als Ergebnis kann es eine Vorstellung davon geben, wie wertvoll ein Hotel als Unternehmen ist.<\/p>\n

F\u00fcr detailliertere Informationen zu RevPAR und GOPPAR lesen Sie bitte auch die Artikel \u201eWas ist RevPAR?\u201c<\/a><\/span> und \u201eWas ist GOPPAR\u201c<\/a><\/span>.<\/p>\n

\n

Weitere Tipps zum Wachstum Ihres Unternehmens<\/h3>\nRevfine.com<\/strong> ist die f\u00fchrende Wissensplattform f\u00fcr die Hotel- und Reisebranche. Fachleute nutzen unsere Erkenntnisse, Strategien und umsetzbaren Tipps, um sich inspirieren zu lassen, den Umsatz zu optimieren, Prozesse zu erneuern und das Kundenerlebnis zu verbessern.

\n\nEntdecken Sie Expertenratschl\u00e4ge zu Management, Marketing, revenue management, Betrieb, Software und Technologie in unserem speziellen Hotel<\/a><\/span>, Gastfreundschaft<\/a><\/span>, und Reise Tourismus<\/a><\/span> Kategorien.
\n\n<\/div>","protected":false},"excerpt":{"rendered":"

Der Umsatz pro verf\u00fcgbarem Zimmer (RevPAR) und der Bruttobetriebsgewinn pro verf\u00fcgbarem Zimmer (GOPPAR) sind zwei der wichtigsten KPIs, die Hotelmanagern zur Verf\u00fcgung stehen. Beides ist ein wichtiger Bestandteil jeder effektiven Revenue-Management-Strategie. Beide Kennzahlen befassen sich mit der Auslastung, beschreiben jedoch sehr unterschiedliche Dinge, da sich die eine auf die Einnahmen konzentriert<\/p>","protected":false},"author":24,"featured_media":362,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[11],"tags":[],"class_list":["post-361","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-hotel-kpi"],"yoast_head":"\nRevPAR versus GOPPAR | Revenue Management KPI<\/title>\n<meta name=\"description\" content=\"RevPAR and GOPPAR are both hotel revenue management KPI\u2019s .In this article we explain the difference between RevPAR vs GOPPAR.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.revfine.com\/de\/revpar-vs-goppar\/\" \/>\n<meta property=\"og:locale\" content=\"de_DE\" \/>\n<meta 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