{"id":453,"date":"2024-02-03T09:00:16","date_gmt":"2024-02-03T08:00:16","guid":{"rendered":"https:\/\/revfine.com\/?p=453"},"modified":"2025-09-18T13:21:47","modified_gmt":"2025-09-18T11:21:47","slug":"industria-hotelera-de-realidad-virtual","status":"publish","type":"post","link":"https:\/\/www.revfine.com\/es\/virtual-reality-hospitality-industry\/","title":{"rendered":"C\u00f3mo la realidad virtual (VR) puede enriquecer la industria hotelera"},"content":{"rendered":"
Virtual reality, or VR for short, is one of the biggest emerging technology trends, and the business world is gradually coming to terms with the various opportunities it provides. Virtual reality appeals to those in the hospitality industry<\/a> because it can digitally transport potential customers to a hotel or travel destination. This article teaches how hotels can leverage virtual reality to boost business results.<\/em><\/p>\n Table of Contents: <\/span><\/p>\n Virtual reality is a computer technology that utilizes images, sounds, and physical sensations to make users feel as though they are physically present in a virtual world. Virtual reality technology typically uses VR headsets, enabling users to look around and immerse themselves in a digital environment, according to the Virtual Reality Market Report<\/a> by Fact.MR, the global virtual reality market size is projected to grow at a CAGR of 26% until 2033.<\/p>\n The concept of virtual reality has existed in some form since the 1930s. Still, high-quality virtual reality headsets have only recently become a mainstream consumer product, due in large part to increased investment from Google, Facebook, and Samsung.<\/p>\n While many modern virtual reality<\/a> applications are entertainment-based, businesses are increasingly grasping VR’s potential as a marketing tool. VR delivers important information to potential customers in a way they can actually experience and stimulates multiple senses.<\/p>\n Within the hospitality industry, VR has become particularly important because the average customer needs a lot of information before they book a hotel room. Rather than reading through descriptions, which may or may not be trustworthy, VR offers customers the chance to experience things themselves. According to the AR\/VR In the Hospitality Market Report<\/a> by Pentoz, the global Hospitality AR\/VR market is to expand at a CAGR of 30% until 2028.<\/p>\n For example, this potentially allows customers<\/a> to experience a virtual recreation of a hotel room or view one of the nearby attractions. Essentially, this allows the hotel industry to benefit from the type of ‘try before you buy’<\/em> marketing that has been commonplace within the food industry for decades.<\/p>\n Of course, virtual reality technology’s practical uses do not stop when the customer has booked a hotel room. Indeed, those operating within hospitality management<\/a> can continue to use VR to deliver information and allow customers to experience nearby attractions once they have arrived, adding to the hotel experience itself.<\/a><\/p>\n\n The full potential of virtual reality within the hotel industry has only recently been recognized. Nevertheless, three of the best current uses of the technology<\/a> are outlined below:<\/p>\n\n
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What Is Virtual Reality?<\/a><\/h2>\n
Reasons for Virtual Reality Hospitality Industry Growth & Importance<\/h2>\n
<\/p>\nExamples of How to Use Virtual Reality Within the Hospitality Industry<\/h2>\n
Virtual Travel Experiences<\/h3>\n