{"id":32199,"date":"2024-07-13T14:01:12","date_gmt":"2024-07-13T12:01:12","guid":{"rendered":"https:\/\/www.revfine.com\/?p=32199"},"modified":"2025-09-17T20:17:27","modified_gmt":"2025-09-17T18:17:27","slug":"is-ai-the-answer-to-these-common-pain-points-in-hospitality","status":"publish","type":"post","link":"https:\/\/www.revfine.com\/fr\/is-ai-the-answer-to-these-common-pain-points-in-hospitality\/","title":{"rendered":"L\u2019IA est-elle la r\u00e9ponse \u00e0 ces probl\u00e8mes courants dans l\u2019h\u00f4tellerie ?"},"content":{"rendered":"<p>T<em>L\u2019industrie h\u00f4teli\u00e8re, caract\u00e9ris\u00e9e par sa nature dynamique et ses op\u00e9rations centr\u00e9es sur le client, est confront\u00e9e \u00e0 des d\u00e9fis complexes qui vont de l\u2019efficacit\u00e9 op\u00e9rationnelle \u00e0 l\u2019am\u00e9lioration de l\u2019exp\u00e9rience client. Les \u00e9quipes h\u00f4teli\u00e8res doivent exceller dans les t\u00e2ches r\u00e9p\u00e9titives et banales ainsi que dans celles qui n\u00e9cessitent un soin et une cr\u00e9ativit\u00e9 sublimes. \u00c0 mesure que la technologie \u00e9volue, l\u2019intelligence artificielle (IA) se distingue comme un outil transformateur, offrant des solutions qui r\u00e9pondent \u00e0 ces d\u00e9fis tout en rationalisant la prestation de services. Cet article explore la mani\u00e8re dont l\u2019IA remod\u00e8le l\u2019industrie h\u00f4teli\u00e8re et pourquoi elle devient indispensable pour les h\u00f4teliers modernes.<\/em><\/p>\n<h2>\u00c9volution des attentes des clients<\/h2>\n<p>Le paysage h\u00f4telier actuel est dict\u00e9 par des exigences de plus en plus sophistiqu\u00e9es des clients. Les clients souhaitent non seulement un parcours fluide depuis la premi\u00e8re interaction avec l&#039;h\u00f4tel jusqu&#039;\u00e0 la r\u00e9servation, mais ils attendent \u00e9galement une hyper-personnalisation \u00e0 chaque interaction. Ils recherchent des exp\u00e9riences adapt\u00e9es \u00e0 leurs pr\u00e9f\u00e9rences, de l&#039;ambiance de la chambre aux recommandations de restauration personnalis\u00e9es. L&#039;essor des r\u00e9seaux sociaux et de la messagerie instantan\u00e9e a accru les attentes en mati\u00e8re de r\u00e9activit\u00e9 imm\u00e9diate et 24 heures sur 24, obligeant les h\u00f4tels \u00e0 s&#039;adapter rapidement pour maintenir la satisfaction et la fid\u00e9lit\u00e9 des clients.<\/p>\n<h2>D\u00e9fis op\u00e9rationnels dans l\u2019h\u00f4tellerie moderne<\/h2>\n<p>Les h\u00f4teliers sont aujourd\u2019hui confront\u00e9s \u00e0 un ensemble complexe de d\u00e9fis op\u00e9rationnels. G\u00e9rer efficacement les co\u00fbts tout en offrant des services de haute qualit\u00e9 est un \u00e9quilibre d\u00e9licat qui devient de plus en plus difficile \u00e0 atteindre en raison de la demande fluctuante et des pressions \u00e9conomiques. Les p\u00e9nuries de personnel, en particulier dans les postes qualifi\u00e9s, mettent encore davantage \u00e0 rude \u00e9preuve cet \u00e9quilibre, entra\u00eenant souvent des lacunes dans la prestation de services.<\/p>\n<p>De plus, l\u2019int\u00e9gration de canaux de service disparates (r\u00e9seaux sociaux, messagerie directe, e-mail et demandes en personne) dans un syst\u00e8me unifi\u00e9 de gestion des clients pose des d\u00e9fis op\u00e9rationnels importants. Sans syst\u00e8mes coh\u00e9rents, il devient de plus en plus difficile de fournir une qualit\u00e9 constante, un service efficace et une automatisation fiable.<\/p>\n<p><div class='ai-viewports ai-viewport-1 ai-viewport-2 ai-insert-7-56961457' style='padding: 10px 5px 20px 5px;' data-insertion-position='prepend' data-selector='.ai-insert-7-56961457' data-insertion-no-dbg data-code='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' data-block='7'><\/div>\n<script>\n  ai_run_972788863136 = function(){ai_insert_viewport_code ('ai-insert-7-56961457');};\n  if (document.readyState === 'complete' || (document.readyState !== 'loading' && !document.documentElement.doScroll)) ai_run_972788863136 (); 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else document.addEventListener ('DOMContentLoaded', ai_run_685685385778);\n<\/script>\n<\/p>\n<p>Ces attentes en constante \u00e9volution et ces obstacles op\u00e9rationnels soulignent la n\u00e9cessit\u00e9 de solutions innovantes comme l\u2019IA. Cependant, pour obtenir les meilleurs r\u00e9sultats, elles doivent \u00eatre sp\u00e9cialement con\u00e7ues pour le secteur de l\u2019h\u00f4tellerie et pouvoir s\u2019int\u00e9grer de mani\u00e8re transparente \u00e0 d\u2019autres syst\u00e8mes de gestion h\u00f4teli\u00e8re tels que les moteurs de r\u00e9servation, les syst\u00e8mes de gestion immobili\u00e8re, etc.<\/p>\n<h2>Principaux cas d&#039;utilisation des solutions d&#039;IA pour r\u00e9soudre les probl\u00e8mes des h\u00f4teliers<\/h2>\n<ol>\n<li><strong>Efficacit\u00e9 op\u00e9rationnelle<\/strong>:\n<ul>\n<li><strong>Automatisation des t\u00e2ches r\u00e9p\u00e9titives<\/strong>:L&#039;IA automatise les t\u00e2ches essentielles mais chronophages telles que la gestion des r\u00e9servations, <span style=\"text-decoration: underline;\"><a href=\"https:\/\/www.hijiffy.com\/resources\/e-books\/top-50-questions-asked-by-hotel-guests?utm_source=revfine&amp;utm_medium=referral&amp;utm_campaign=pain-points&amp;utm_content=article\" target=\"_blank\" rel=\"noopener\">r\u00e9pondre aux questions courantes des clients<\/a><\/span>, et facilitant les enregistrements et les d\u00e9parts en ligne, r\u00e9duisant ainsi les co\u00fbts de main-d&#039;\u0153uvre et les erreurs humaines.<\/li>\n<\/ul>\n<\/li>\n<li><strong>Exp\u00e9rience client am\u00e9lior\u00e9e<\/strong>:\n<ul>\n<li><b>Personnalisation \u00e0 grande \u00e9chelle : l&#039;IA analyse les donn\u00e9es pass\u00e9es des clients pour personnaliser les exp\u00e9riences, des pr\u00e9f\u00e9rences de chambre \u00e0 la communication personnalis\u00e9e, am\u00e9liorant ainsi la satisfaction et la fid\u00e9lit\u00e9.<\/b><\/li>\n<li><strong>Services \u00e0 la demande pour les clients<\/strong>:Les chatbots et les concierges virtuels pilot\u00e9s par l&#039;IA sont disponibles 24h\/24 et 7j\/7, fournissant une assistance et des informations instantan\u00e9es aux clients, ce qui est crucial pendant les p\u00e9riodes de fort volume ou en dehors des heures ouvrables.<\/li>\n<\/ul>\n<\/li>\n<li><strong>Des communications simplifi\u00e9es<\/strong>:\n<ul>\n<li><strong>Bo\u00eete de r\u00e9ception omnicanale centralis\u00e9e<\/strong>: Int\u00e9grer tout <a href=\"https:\/\/www.revfine.com\/fr\/communications-avec-les-invites\/\">communications avec les invit\u00e9s<\/a> dans une plate-forme unique aliment\u00e9e par l&#039;IA, garantit qu&#039;aucune demande ne passe inaper\u00e7ue et am\u00e9liore consid\u00e9rablement les temps de r\u00e9ponse.<\/li>\n<\/ul>\n<\/li>\n<li><strong>Analyse avanc\u00e9e des donn\u00e9es et prise de d\u00e9cision<\/strong>:\n<ul>\n<li><strong>Analyse pr\u00e9dictive<\/strong>:Les outils d\u2019IA pr\u00e9disent les tendances et le comportement des clients, permettant aux h\u00f4teliers d\u2019apporter des ajustements proactifs aux services, au personnel et aux strat\u00e9gies de marketing.<\/li>\n<li><strong>Gestion des commentaires et de la r\u00e9putation<\/strong>:Les algorithmes d&#039;IA analysent les commentaires des clients sur toutes les plateformes pour identifier rapidement les domaines \u00e0 am\u00e9liorer, aidant ainsi les h\u00f4tels \u00e0 maintenir et \u00e0 am\u00e9liorer leurs notes.<\/li>\n<\/ul>\n<\/li>\n<\/ol>\n<h2>Choisir la bonne solution d&#039;IA pour votre h\u00f4tel<\/h2>\n<p><a href=\"https:\/\/www.revfine.com\/fr\/debuter-avec-lia-un-guide-etape-par-etape-pour-les-hoteliers\/\">D\u00e9marrer avec l&#039;IA<\/a> est un processus qui n\u00e9cessite de prendre en compte plusieurs aspects. Choisissez la solution d&#039;IA la mieux adapt\u00e9e \u00e0 votre h\u00f4tel et la technologie qui correspond aux besoins et objectifs op\u00e9rationnels sp\u00e9cifiques :<\/p>\n<ul>\n<li><strong>Compatibilit\u00e9 et int\u00e9gration<\/strong>:La solution d&#039;IA doit s&#039;int\u00e9grer parfaitement aux syst\u00e8mes de gestion h\u00f4teli\u00e8re existants pour \u00e9viter les interruptions de service et garantir le bon fonctionnement des op\u00e9rations. Cela implique une compatibilit\u00e9 avec les logiciels, interfaces et flux de travail op\u00e9rationnels actuels, facilitant un syst\u00e8me unifi\u00e9 qui am\u00e9liore \u00e0 la fois les interactions avec les clients en amont et les processus de gestion en aval.<\/li>\n<li><strong>\u00c9volutivit\u00e9<\/strong>:Une solution d&#039;IA id\u00e9ale doit \u00eatre suffisamment flexible pour s&#039;adapter \u00e0 la croissance de l&#039;h\u00f4tel et aux besoins \u00e9volutifs du march\u00e9. Cela signifie qu&#039;elle doit \u00eatre capable de g\u00e9rer des volumes de donn\u00e9es croissants, des op\u00e9rations plus complexes et d&#039;\u00e9largir l&#039;offre de services sans n\u00e9cessiter de refonte compl\u00e8te du syst\u00e8me, prot\u00e9geant ainsi l&#039;investissement \u00e0 long terme de l&#039;h\u00f4tel dans la technologie.<\/li>\n<li><strong>Accompagnement et formation<\/strong>:Un accompagnement et une formation complets sont essentiels \u00e0 la mise en \u0153uvre et \u00e0 l&#039;utilisation r\u00e9ussies de la technologie de l&#039;IA dans les op\u00e9rations h\u00f4teli\u00e8res. Cela comprend des mises \u00e0 jour r\u00e9guli\u00e8res, un support technique et des programmes de formation con\u00e7us pour doter le personnel de l&#039;h\u00f4tel des comp\u00e9tences n\u00e9cessaires pour utiliser efficacement les outils d&#039;IA. Un tel accompagnement permet \u00e0 l&#039;h\u00f4tel de maximiser les avantages de ses investissements en IA, am\u00e9liorant continuellement l&#039;efficacit\u00e9 et la satisfaction des clients.<\/li>\n<li><b>Mise en \u0153uvre: <\/b>Assurez-vous que le personnel est bien form\u00e9 et \u00e0 l&#039;aise avec la nouvelle technologie pour \u00e9viter toute r\u00e9sistance et maximiser ses avantages. <a href=\"https:\/\/www.revfine.com\/fr\/steps-to-successfully-introduce-ai-to-your-hotel-teams\/\">Guide \u00e9tape par \u00e9tape pour int\u00e9grer les \u00e9quipes h\u00f4teli\u00e8res \u00e0 l&#039;IA<\/a> est une ressource utile. \u2013 un sujet largement abord\u00e9 dans ce guide. Examinez r\u00e9guli\u00e8rement l&#039;impact de la technologie et effectuez des ajustements pour optimiser les performances et le retour sur investissement. Choisissez un fournisseur de solutions qui dispose d&#039;un support client certifi\u00e9 et propose des conseils strat\u00e9giques de la part de responsables de la r\u00e9ussite client d\u00e9di\u00e9s.<\/li>\n<\/ul>\n<h2>Conclusion<\/h2>\n<p>Alors que le secteur de l\u2019h\u00f4tellerie traverse une \u00e8re de transformation num\u00e9rique, l\u2019IA appara\u00eet comme un alli\u00e9 essentiel. 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else document.addEventListener ('DOMContentLoaded', ai_run_968783236385);\n<\/script>\n<\/p>\n<p>En automatisant les processus, en personnalisant l\u2019exp\u00e9rience client et en fournissant des informations exploitables, les solutions d\u2019IA comme HiJiffy non seulement r\u00e9pondent aux probl\u00e8mes actuels, mais positionnent \u00e9galement les h\u00f4tels de mani\u00e8re strat\u00e9gique pour leur r\u00e9ussite future. Les h\u00f4teliers qui cherchent \u00e0 rester comp\u00e9titifs dans ce paysage en \u00e9volution rapide doivent r\u00e9fl\u00e9chir \u00e0 la mani\u00e8re dont l\u2019IA peut \u00eatre exploit\u00e9e pour atteindre et d\u00e9passer \u00e0 la fois les objectifs op\u00e9rationnels et les attentes des clients.<\/p>\n<div class='code-block code-block-1' style='margin: 8px 0; clear: both;'>\n<h3>Plus de conseils pour d\u00e9velopper votre entreprise<\/h3>\n<strong>Revfine.com<\/strong> est la plateforme de connaissances leader dans le secteur de l&#039;h\u00f4tellerie et du voyage. Les professionnels utilisent nos connaissances, nos strat\u00e9gies et nos conseils pratiques pour s&#039;inspirer, optimiser leurs revenus, innover dans leurs processus et am\u00e9liorer l&#039;exp\u00e9rience client.<br><br>\n\nD\u00e9couvrez des conseils d&#039;experts sur la gestion, le marketing, revenue management, les op\u00e9rations, les logiciels et la technologie dans notre <span style=\"text-decoration: underline;\"><a href=\"https:\/\/www.revfine.com\/fr\/category\/hotel-blog\/\">H\u00f4tel<\/a><\/span>, <span style=\"text-decoration: underline;\"><a href=\"https:\/\/www.revfine.com\/fr\/category\/hospitalite\/\">Hospitalit\u00e9<\/a><\/span>, et <span style=\"text-decoration: underline;\"><a href=\"https:\/\/www.revfine.com\/fr\/category\/voyager\/\">Voyages et tourisme<\/a><\/span> cat\u00e9gories.<\/div>","protected":false},"excerpt":{"rendered":"<p>L&#039;industrie h\u00f4teli\u00e8re, d\u00e9finie par sa nature dynamique et ses op\u00e9rations centr\u00e9es sur le client, est confront\u00e9e \u00e0 des d\u00e9fis complexes qui vont de l&#039;efficacit\u00e9 op\u00e9rationnelle \u00e0 l&#039;am\u00e9lioration de l&#039;exp\u00e9rience client. Les \u00e9quipes h\u00f4teli\u00e8res doivent exceller dans les t\u00e2ches r\u00e9p\u00e9titives et banales ainsi que dans celles qui n\u00e9cessitent un soin et une cr\u00e9ativit\u00e9 sublimes. \u00c0 mesure que la technologie \u00e9volue, l&#039;intelligence artificielle (IA) se distingue comme un outil transformateur, offrant des solutions qui r\u00e9pondent \u00e0 ces d\u00e9fis tout en<\/p>","protected":false},"author":1,"featured_media":32200,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[797,804,768,795,752,779,767,787],"tags":[177],"class_list":["post-32199","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-hotel-chatbots","category-guest-communication","category-emerging-hotel-technology","category-emerging-travel-technology","category-front-office","category-general-hospitality-marketing","category-hotel-tech-examples","category-restaurant-technology","tag-hijiffy"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Is AI the Answer to These Common Pain Points in Hospitality?<\/title>\n<meta name=\"description\" content=\"The article explores how AI technology is reshaping the hotel industry and why it is important for hoteliers.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.revfine.com\/fr\/is-ai-the-answer-to-these-common-pain-points-in-hospitality\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Is AI the Answer to These Common Pain Points in Hospitality?\" \/>\n<meta property=\"og:description\" content=\"The article explores how AI technology is reshaping the hotel industry and why it is important for hoteliers.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.revfine.com\/fr\/is-ai-the-answer-to-these-common-pain-points-in-hospitality\/\" \/>\n<meta property=\"og:site_name\" content=\"Revfine.com\" \/>\n<meta property=\"article:published_time\" content=\"2024-07-13T12:01:12+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-09-17T18:17:27+00:00\" \/>\n<meta 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