{"id":11008,"date":"2023-06-09T12:00:30","date_gmt":"2023-06-09T10:00:30","guid":{"rendered":"https:\/\/www.revfine.com\/?p=11008"},"modified":"2025-09-18T13:06:10","modified_gmt":"2025-09-18T11:06:10","slug":"come-lintelligenza-artificiale-aumenta-la-redditivita-del-front-office-di-un-hotel","status":"publish","type":"post","link":"https:\/\/www.revfine.com\/it\/how-ai-increases-the-profitability-of-a-hotels-front-office\/","title":{"rendered":"In che modo l&#039;intelligenza artificiale aumenta la redditivit\u00e0 del front office di un hotel"},"content":{"rendered":"<p><em>I front office degli hotel sono spesso considerati centri di costo quando dovrebbero essere visti come centri di profitto. L&#039;intelligenza artificiale (AI) pu\u00f2 filtrare e risolvere le richieste e le domande frequenti dei clienti in modo che il personale possa concentrarsi solo sulle richieste dei clienti di alto valore.<\/em><\/p>\n<h2>L\u2019innovazione non significa sostituire gli esseri umani con le macchine<\/h2>\n<p>L\u2019autocompiacimento \u00e8 il principale ostacolo alla modernizzazione del front office degli hotel. Gli albergatori tendono a confrontare i compiti del personale del front office e cercano di trovare una macchina che possa replicarli. Questo \u00e8 il modo sbagliato di procedere. L\u2019innovazione non significa sostituire gli esseri umani con le macchine. Si tratta di trovare nuovi modi per fornire valore.<\/p>\n<p>L&#039;intelligenza artificiale (AI) \u00e8 una tecnologia dirompente che \u00e8 qui per automatizzare le attivit\u00e0 e migliorare il funzionamento del front office di un hotel. L&#039;implementazione dell&#039;intelligenza artificiale nel front office o nel call center deve essere parte di un processo di trasformazione che stabilir\u00e0 un nuovo equilibrio tra personale e agenti virtuali per utilizzare le migliori competenze che ciascuno ha da offrire.<\/p>\n<h2>Sfrutta i chatbot degli hotel per automatizzare le interazioni con i clienti<\/h2>\n<p>L\u2019intelligenza artificiale \u00e8 ancora lontana dalle capacit\u00e0 umane. Tuttavia, i chatbot possono fornire risposte immediate alle domande relative agli hotel e, di conseguenza, ridurre i costi operativi assicurandosi che il personale non sprechi tempo prezioso in conversazioni banali. Invece, l\u2019intelligenza artificiale \u00e8 migliore degli esseri umani nel gestire le richieste ripetitive dei clienti. Quindi concentrati su ci\u00f2 che \u00e8 giusto nell\u2019intelligenza artificiale e su come pu\u00f2 integrare il tuo personale.<\/p>\n<p><div class='ai-viewports ai-viewport-1 ai-viewport-2 ai-insert-7-81814833' style='padding: 10px 5px 20px 5px;' data-insertion-position='prepend' data-selector='.ai-insert-7-81814833' data-insertion-no-dbg data-code='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' data-block='7'><\/div>\n<script>\n  ai_run_582932507496 = function(){ai_insert_viewport_code ('ai-insert-7-81814833');};\n  if (document.readyState === 'complete' || (document.readyState !== 'loading' && !document.documentElement.doScroll)) ai_run_582932507496 (); 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else document.addEventListener ('DOMContentLoaded', ai_run_479524325650);\n<\/script>\n<\/p>\n<h3>I chatbot aumentano l&#039;efficienza del front office degli hotel<\/h3>\n<p>90% delle richieste dei clienti che il front office degli hotel riceve quotidianamente sono ripetitive. Ci\u00f2 offre un\u2019eccellente opportunit\u00e0 per l\u2019automazione. Le richieste dei clienti in entrata provengono principalmente da canali di posta elettronica, telefono, chat e messaggistica. Lo stato attuale della tecnologia AI (vedi immagine sotto) rende tali conversazioni facili da automatizzare. Quindi, perch\u00e9 non iniziare a esplorare cosa pu\u00f2 fare l\u2019intelligenza artificiale per te?<br \/>\n<span style=\"color: #ffffff;\">\u2013<\/span><\/p>\n<p><img decoding=\"async\" class=\"alignnone size-full wp-image-11010\" src=\"https:\/\/www.revfine.com\/wp-content\/uploads\/2025\/07\/Chatbots-Boost-Hotel-Front-Office-Efficiency.png\" alt=\"I chatbot aumentano l&#039;efficienza del front office degli hotel\" width=\"602\" height=\"443\" srcset=\"https:\/\/www.revfine.com\/wp-content\/uploads\/2025\/07\/Chatbots-Boost-Hotel-Front-Office-Efficiency-300x221.png 300w, https:\/\/www.revfine.com\/wp-content\/uploads\/2025\/07\/Chatbots-Boost-Hotel-Front-Office-Efficiency.png 602w\" sizes=\"(max-width: 602px) 100vw, 602px\" \/><\/p>\n<p><span style=\"color: #ffffff;\">\u2013<\/span><\/p>\n<h2>2 Caso d&#039;uso degli hotel che hanno incorporato con successo l&#039;intelligenza artificiale<\/h2>\n<p>Di seguito sono riportati due esempi di come gli hotel hanno incorporato con successo l&#039;intelligenza artificiale nelle comunicazioni alberghiere.<\/p>\n<h3>1) Il front office di NH Hotels gestisce le e-mail in entrata con l&#039;automazione dell&#039;e-mail AI<\/h3>\n<p>NH Hotels sfrutta l&#039;intelligenza artificiale per risolvere i problemi di invio delle e-mail. In sintesi, il contact center NH riceve ogni giorno un elevato volume di richieste via e-mail. Grazie agli algoritmi Natural Language Understanding (NLU), ora possono identificare ed elaborare istantaneamente le richieste di prenotazione.<\/p>\n<p><strong>Processo di NH Email Bot<\/strong><\/p>\n<ul>\n<li>Gestire semplici richieste di disponibilit\u00e0<\/li>\n<li>Identificare le opportunit\u00e0 MICE\n<ul>\n<li>Quando una richiesta non \u00e8 rilevante per mancanza di disponibilit\u00e0 o budget, avvisa il cliente via email<\/li>\n<li>Quando una richiesta \u00e8 rilevante, inoltrala a un agente MICE per un rapido follow-up. (Tempo medio di risposta &lt;1 ora rispetto a 1,5 giorni prima)<\/li>\n<\/ul>\n<\/li>\n<\/ul>\n<h4>Esempio di NLU applicato all&#039;interpretazione delle email<\/h4>\n<div class=\"fusion-video fusion-youtube\" style=\"--awb-max-width:600px;--awb-max-height:360px;\"><div class=\"video-shortcode\"><div class=\"fluid-width-video-wrapper\" style=\"padding-top:60%;\" ><iframe title=\"Lettore video YouTube 1\" src=\"https:\/\/www.youtube.com\/embed\/bxItdjkhp6s?wmode=transparent&autoplay=0\" width=\"600\" height=\"360\" allowfullscreen allow=\"autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture;\"><\/iframe><\/div><\/div><\/div>\n<p><span style=\"font-size: 10pt;\"><em>(Fonte: HotelRezBot)<\/em><\/span><\/p>\n<h3>2) Zafiro Hotels &amp; Resorts sfrutta un chatbot AI per offrire un servizio clienti istantaneo<\/h3>\n<p>Anche i chatbot dovrebbero far parte della tua strategia di comunicazione. Zafiro Hotels &amp; Resorts ha implementato un chatbot Quicktext sul proprio sito Web e sui canali dei social media nel 2019 per risolvere i problemi di saturazione dei call center. Pochi mesi dopo l&#039;implementazione, il chatbot Zafiro ha fornito risposte automatiche e istantanee a circa 80% delle domande dei clienti.<br \/>\n<span style=\"color: #ffffff;\">\u2013<\/span><\/p>\n<p><img decoding=\"async\" class=\"alignnone wp-image-11013\" src=\"https:\/\/www.revfine.com\/wp-content\/uploads\/2025\/07\/Artificial-Intelligence-AI-Chatbot-Hotel-Front-Office-Zafiro-Hotels-and-Resorts.jpg\" alt=\"Chatbot AI con Intelligenza Artificiale - Front Office di Hotel - Zafiro Hotels and Resorts\" width=\"602\" height=\"390\" srcset=\"https:\/\/www.revfine.com\/wp-content\/uploads\/2025\/07\/Artificial-Intelligence-AI-Chatbot-Hotel-Front-Office-Zafiro-Hotels-and-Resorts-300x194.jpg 300w, https:\/\/www.revfine.com\/wp-content\/uploads\/2025\/07\/Artificial-Intelligence-AI-Chatbot-Hotel-Front-Office-Zafiro-Hotels-and-Resorts.jpg 700w\" sizes=\"(max-width: 602px) 100vw, 602px\" \/><\/p>\n<p><a href=\"https:\/\/www.linkedin.com\/in\/mariaserrab\/\" target=\"_blank\" rel=\"noopener\">Maria Serra<\/a>, responsabile e-commerce presso <a href=\"https:\/\/www.zafirohotels.com\/en\/bezafiro\/zafiro-hotels-virtual-assistant-among-the-top-three-in-the-world\/\" target=\"_blank\" rel=\"noopener\">Zafiro Hotels &amp; Resorts<\/a>.<\/p>\n<p>\ud83d\udc49 <span style=\"text-decoration: underline;\"><a href=\"https:\/\/www.quicktext.im\/zafiro\/\" target=\"_blank\" rel=\"noopener\">Clicca qui<\/a><\/span> qui per informazioni pi\u00f9 dettagliate e risultati del case study di Zafiro Hotels.<\/p>\n<h2>Sfrutta al meglio i chatbot<\/h2>\n<p>I chatbot sono bravi a rispondere alle domande frequenti e a gestire le attivit\u00e0 richieste di frequente, come la modifica e l&#039;annullamento delle prenotazioni o l&#039;elaborazione degli aggiornamenti. Un chatbot intelligente pu\u00f2 smistare rapidamente la richiesta: proviene da un cliente diretto o OTA? Se si trattasse di una prenotazione diretta, il chatbot potrebbe fornire un link di cancellazione e l&#039;opportunit\u00e0 di ottenere maggiore aiuto se il cliente non pu\u00f2 cancellare autonomamente. Se la cancellazione \u00e8 avvenuta tramite un&#039;OTA, potrebbero gentilmente rimandare il cliente alle procedure di annullamento sul sito web dell&#039;OTA.<br \/>\n<span style=\"color: #ffffff;\">\u2013<\/span><\/p>\n<p><img decoding=\"async\" class=\"alignnone wp-image-11014\" src=\"https:\/\/www.revfine.com\/wp-content\/uploads\/2025\/07\/Make-Best-Use-of-Chatbots.jpg\" alt=\"Sfrutta al meglio i chatbot\" width=\"602\" height=\"420\" srcset=\"https:\/\/www.revfine.com\/wp-content\/uploads\/2025\/07\/Make-Best-Use-of-Chatbots-300x209.jpg 300w, https:\/\/www.revfine.com\/wp-content\/uploads\/2025\/07\/Make-Best-Use-of-Chatbots.jpg 700w\" sizes=\"(max-width: 602px) 100vw, 602px\" \/><br \/>\n<span style=\"color: #ffffff;\">\u2013<\/span><\/p>\n<h2>L&#039;intelligenza artificiale e gli esseri umani lavorano in squadra per massimizzare la soddisfazione del cliente<\/h2>\n<p>Il volume delle richieste giornaliere dei clienti in entrata rappresenta una sfida per qualsiasi front office. I bot fungono da filtro in modo che 70-80% di richieste vengano risolte automaticamente. Gli esseri umani possono quindi concentrare il loro tempo prezioso solo su richieste altamente qualificate. Di conseguenza, il personale formato pu\u00f2 prendere decisioni rilevanti e negoziare per risolvere vendite e reclami complessi.<\/p>\n<p>Il tasso di conversione medio di un chatbot di hotel senza supporto umano \u00e8 10%. Supponiamo che il personale umano sfrutti le informazioni fornite dai chatbot per seguire i clienti che non hanno ancora confermato la loro prenotazione. In tal caso, il tasso di conversione pu\u00f2 arrivare fino a 35% se fatto bene.<\/p>\n<p>L&#039;implementazione dell&#039;intelligenza artificiale va di pari passo con una migliore formazione del personale, in modo che il tuo team possa acquisire le nuove competenze necessarie in un front office o contact center basato sull&#039;intelligenza artificiale.<\/p>\n<p><div class='ai-viewports ai-viewport-1 ai-viewport-2 ai-insert-4-33622890' style='padding: 10px 5px 20px 5px;' data-insertion-position='prepend' data-selector='.ai-insert-4-33622890' data-insertion-no-dbg data-code='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' data-block='4'><\/div>\n<script>\n  ai_run_230123587173 = function(){ai_insert_viewport_code ('ai-insert-4-33622890');};\n  if (document.readyState === 'complete' || (document.readyState !== 'loading' && !document.documentElement.doScroll)) ai_run_230123587173 (); 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else document.addEventListener ('DOMContentLoaded', ai_run_885096190668);\n<\/script>\n<\/p>\n<p><strong>Per troppo tempo, le reception degli hotel hanno svolto il lavoro delle macchine. \u00c8 ora di liberarle dalle richieste ripetitive e aiutarle a concentrare il loro tempo su attivit\u00e0 di alto valore. L&#039;intelligenza artificiale semplifica i processi di reception, aiuta gli hotel a fornire un servizio immediato e aumenta le vendite dirette, mentre il personale umano si concentra sulla creazione di un legame umano e di un&#039;esperienza indimenticabile con i clienti della struttura.<\/strong><\/p>\n<div class='code-block code-block-1' style='margin: 8px 0; clear: both;'>\n<h3>Altri suggerimenti per far crescere la tua attivit\u00e0<\/h3>\n<strong>Revfine.com<\/strong> \u00e8 la piattaforma di conoscenza leader per il settore dell&#039;ospitalit\u00e0 e dei viaggi. I professionisti utilizzano le nostre intuizioni, strategie e suggerimenti pratici per trarre ispirazione, ottimizzare i ricavi, innovare i processi e migliorare l&#039;esperienza del cliente.<br><br>\n\nEsplora i consigli degli esperti su gestione, marketing, revenue management, operazioni, software e tecnologia nel nostro dedicato <span style=\"text-decoration: underline;\"><a href=\"https:\/\/www.revfine.com\/it\/category\/blog-hotel\/\">Hotel<\/a><\/span>, <span style=\"text-decoration: underline;\"><a href=\"https:\/\/www.revfine.com\/it\/category\/ospitalita\/\">Ospitalit\u00e0<\/a><\/span>, e <span style=\"text-decoration: underline;\"><a href=\"https:\/\/www.revfine.com\/it\/category\/viaggiare\/\">Viaggi e turismo<\/a><\/span> categorie.<\/div>","protected":false},"excerpt":{"rendered":"<p>I front office degli hotel sono spesso considerati centri di costo quando dovrebbero essere visti come centri di profitto. L&#039;intelligenza artificiale (AI) pu\u00f2 filtrare e risolvere le richieste e le domande frequenti dei clienti in modo che il personale possa concentrarsi solo sulle richieste dei clienti di alto valore. L&#039;innovazione non significa sostituire gli esseri umani con le macchine L&#039;autocompiacimento \u00e8 l&#039;ostacolo principale alla modernizzazione del front office degli hotel. Gli albergatori tendono a confrontare i loro<\/p>","protected":false},"author":1,"featured_media":35993,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[768,752],"tags":[617],"class_list":["post-11008","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-emerging-hotel-technology","category-front-office","tag-quicktext"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>How AI Increases The Profitability of a Hotel&#039;s Front Office<\/title>\n<meta name=\"description\" content=\"Artificial Intelligence (AI) can filter customer requests so that a hotels front office can focus their attention on high-value requests.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" 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