{"id":22507,"date":"2024-10-05T09:00:04","date_gmt":"2024-10-05T07:00:04","guid":{"rendered":"https:\/\/www.revfine.com\/?p=22507"},"modified":"2025-09-17T19:33:08","modified_gmt":"2025-09-17T17:33:08","slug":"come-comunicare-efficacemente-le-tue-offerte-di-upselling-al-front-desk","status":"publish","type":"post","link":"https:\/\/www.revfine.com\/it\/come-comunicare-efficacemente-le-tue-offerte-di-upselling-al-front-desk\/","title":{"rendered":"Come comunicare in modo efficace le offerte di upselling alla tua reception"},"content":{"rendered":"<p><em>Pochi albergatori utilizzano al massimo l&#039;upselling alla reception. Non solo i dipendenti della reception devono rimanere aggiornati con tutte le offerte di upselling, ma devono anche sentirsi a proprio agio nell&#039;utilizzare le competenze di comunicazione e le tecniche di marketing essenziali. In breve, per farlo bene, devi leggere correttamente ogni situazione e cambiare la tua lingua di conseguenza.<\/em><\/p>\n<p><em>In questo articolo imparerai quali quattro abilit\u00e0 comunicative devi affinare e il prezioso contributo che queste abilit\u00e0 interpersonali possono dare.<\/em><\/p>\n<h2>Perch\u00e9 hai bisogno di upselling alla reception?<\/h2>\n<p>L&#039;upselling alla reception non solo pu\u00f2 migliorare le tue entrate, il RevPAR e l&#039;esperienza complessiva degli ospiti. In altre parole, \u00e8 un vantaggio per entrambe le parti: tu e i tuoi ospiti.<\/p>\n<p>La fase di check-in pu\u00f2 essere ancora pi\u00f9 redditizia per l\u2019upselling rispetto alla fase precedente all\u2019arrivo. Evidenziando le offerte che gli ospiti troveranno rilevanti all&#039;inizio del loro soggiorno, puoi assicurarti che il resto della loro esperienza sar\u00e0 memorabile. Inoltre, i dipendenti della reception sono nella posizione perfetta per farlo. Hanno la scheda di prenotazione con i dati chiave e possono leggere gli ospiti per restringere le offerte che soddisferanno al meglio le loro esigenze specifiche.<\/p>\n<h2>Le 4 principali competenze comunicative necessarie per eccellere nell&#039;upselling alla reception<\/h2>\n<p>Di seguito troverai quattro competenze comunicative di cui il personale della reception del tour ha bisogno per fare upsell in modo efficace.<\/p>\n<h3>1. Leggi la situazione<\/h3>\n<p>Anche il personale dell&#039;hotel <span style=\"text-decoration: underline;\"><a href=\"https:\/\/hubs.li\/Q01tRjYz0\" target=\"_blank\" rel=\"noopener\">reception<\/a><\/span> i dipendenti, dovrebbero sapere come analizzare gli ospiti e identificare le loro esigenze specifiche. Per fare ci\u00f2, dovrebbero utilizzare i dettagli della loro scheda di prenotazione e leggere la situazione attuale.<\/p>\n<p>Quando leggi la situazione reale, concentrati su chi e perch\u00e9. Chi sono l&#039;ospite e il resto della festa? Perch\u00e9 alloggiano in albergo?<\/p>\n<p>Puoi, ad esempio, creare un elenco di offerte per ciascun segmento di viaggiatore per semplificare questo compito. \u00c8 qui che un software di automazione dell&#039;upselling come Oaky pu\u00f2 essere estremamente utile, poich\u00e9 ti consente di vendere l&#039;affare giusto all&#039;ospite giusto.<\/p>\n<p><div class='ai-viewports ai-viewport-1 ai-viewport-2 ai-insert-7-95245310' style='padding: 10px 5px 20px 5px;' data-insertion-position='prepend' data-selector='.ai-insert-7-95245310' data-insertion-no-dbg data-code='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' data-block='7'><\/div>\n<script>\n  ai_run_670066462482 = function(){ai_insert_viewport_code ('ai-insert-7-95245310');};\n  if (document.readyState === 'complete' || (document.readyState !== 'loading' && !document.documentElement.doScroll)) ai_run_670066462482 (); 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else document.addEventListener ('DOMContentLoaded', ai_run_947008830226);\n<\/script>\n<\/p>\n<h3>2. Pratica l&#039;ascolto attivo<\/h3>\n<p>Chiunque abbia bisogno di vendere un servizio o un prodotto dovrebbe impiegare l\u2019ascolto attivo. In breve, dovresti assicurarti di essere completamente presente. Per mostrare agli ospiti che stai veramente ascoltando ci\u00f2 che dicono, devi:<\/p>\n<ul>\n<li>Mantieni un buon contatto visivo<\/li>\n<li>Presta attenzione ai segnali non verbali<\/li>\n<li>Non pensare alla tua risposta ma cerca piuttosto di capire veramente il tuo ospite<\/li>\n<li>Parafrasare le loro richieste e utilizzare domande aperte e di follow-up<\/li>\n<\/ul>\n<p>Quando i dipendenti dell&#039;hotel interagiscono con i loro ospiti in questo modo, gli ospiti si sentiranno pi\u00f9 a loro agio nel condividere altri dettagli, rendendo pi\u00f9 semplice suggerire offerte pertinenti.<\/p>\n<h3>3. Studia il linguaggio del corpo e impara a controllarlo<\/h3>\n<p>Puoi dire molto solo leggendo il linguaggio del corpo di una persona. Sapere come distinguere tra linguaggio del corpo positivo e negativo far\u00e0 la differenza.<\/p>\n<p>Ad esempio, le braccia incrociate e la riluttanza a stabilire un contatto visivo indicano che ora non \u00e8 il momento giusto per commercializzare le tue offerte di upselling. Probabilmente aumenterai ulteriormente la loro irritazione se procedi con l&#039;upselling alla reception in questa fase.<\/p>\n<p>Inoltre, dovresti anche imparare come assicurarti che il tuo linguaggio del corpo sia positivo e invitante. Nell&#039;accogliere gli ospiti, il personale della reception dovrebbe, ad esempio:<\/p>\n<ul>\n<li>Stai in piedi o seduto con la schiena dritta<\/li>\n<li>Sorridi quando saluti gli ospiti<\/li>\n<li>Mantieni un buon contatto visivo<\/li>\n<\/ul>\n<p>\u00c8 fondamentale che il personale si comporti con sicurezza, ma senza dare l&#039;impressione di sapere tutto. Devono comunque essere coinvolti in ogni conversazione (in altre parole, praticare l\u2019ascolto attivo). Non solo far\u00e0 sentire gli ospiti pi\u00f9 a casa, ma il personale imparer\u00e0 anche preziosi spunti dalle esigenze dei loro ospiti.<\/p>\n<h3>4. Sii fiducioso e amichevole<\/h3>\n<p>Saluta gli ospiti in arrivo con lo stesso comportamento amichevole e ospitale di sempre. Sorridere e stabilire un contatto visivo \u00e8 essenziale.<\/p>\n<p>Oltre al linguaggio del corpo positivo, dovresti anche assicurarti che la tua comunicazione trasmetta lo stesso calore. Per fare ci\u00f2, poni domande aperte al momento del check-in degli ospiti. 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else document.addEventListener ('DOMContentLoaded', ai_run_136808766234);\n<\/script>\n<\/p>\n<p>Puoi dare la priorit\u00e0 alle cose giuste quando sei sicuro della tua capacit\u00e0 di svolgere bene il tuo lavoro e concludere affari sufficienti per raggiungere i tuoi obiettivi. Ecco perch\u00e9 \u00e8 essenziale conoscere tutte le offerte attuali degli hotel e gli upgrade delle camere disponibili. Dovresti anche esercitarti il pi\u00f9 possibile nelle abilit\u00e0 di upselling per aumentare la tua sicurezza.<\/p>\n<div class=\"first-sentence-half\">\n<p><strong>Il segreto dell&#039;upselling alla reception \u00e8 non dare mai agli ospiti la sensazione che l&#039;obiettivo sia fare soldi. Gli ospiti dovrebbero invece avere la sensazione che il personale stia evidenziando queste offerte e pacchetti specifici in modo che possano trascorrere il tempo migliore.<\/strong><\/p>\n<\/div>\n<div class=\"first-sentence-half\">\n<div class='code-block code-block-1' style='margin: 8px 0; clear: both;'>\n<h3>Altri suggerimenti per far crescere la tua attivit\u00e0<\/h3>\n<strong>Revfine.com<\/strong> \u00e8 la piattaforma di conoscenza leader per il settore dell&#039;ospitalit\u00e0 e dei viaggi. I professionisti utilizzano le nostre intuizioni, strategie e suggerimenti pratici per trarre ispirazione, ottimizzare i ricavi, innovare i processi e migliorare l&#039;esperienza del cliente.<br><br>\n\nEsplora i consigli degli esperti su gestione, marketing, revenue management, operazioni, software e tecnologia nel nostro dedicato <span style=\"text-decoration: underline;\"><a href=\"https:\/\/www.revfine.com\/it\/category\/blog-hotel\/\">Hotel<\/a><\/span>, <span style=\"text-decoration: underline;\"><a href=\"https:\/\/www.revfine.com\/it\/category\/ospitalita\/\">Ospitalit\u00e0<\/a><\/span>, e <span style=\"text-decoration: underline;\"><a href=\"https:\/\/www.revfine.com\/it\/category\/viaggiare\/\">Viaggi e turismo<\/a><\/span> categorie.<\/div>\n\n<\/div>","protected":false},"excerpt":{"rendered":"<p>Pochi albergatori sfruttano al massimo l&#039;upselling della reception. Non solo i dipendenti della reception devono rimanere aggiornati su tutte le offerte di upselling, ma devono anche sentirsi a proprio agio nell&#039;usare le capacit\u00e0 di comunicazione e le tecniche di marketing essenziali. In breve, per farlo bene, devi leggere correttamente ogni situazione e cambiare la tua lingua di conseguenza. In<\/p>","protected":false},"author":1,"featured_media":22508,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[752,765],"tags":[170],"class_list":["post-22507","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-front-office","category-hotel-upselling","tag-oaky"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.1.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>How to Communicate Your Front Desk Upselling Deals Effectively!<\/title>\n<meta name=\"description\" content=\"In this article, you\u2019ll learn 4 communication skills your front desk needs to upsell effectively and maximize revenue.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.revfine.com\/it\/come-comunicare-efficacemente-le-tue-offerte-di-upselling-al-front-desk\/\" \/>\n<meta property=\"og:locale\" content=\"it_IT\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"How to Communicate Your Front Desk Upselling Deals Effectively!\" \/>\n<meta property=\"og:description\" content=\"In this article, you\u2019ll learn 4 communication skills your front desk needs to upsell effectively and maximize revenue.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.revfine.com\/it\/come-comunicare-efficacemente-le-tue-offerte-di-upselling-al-front-desk\/\" \/>\n<meta property=\"og:site_name\" content=\"Revfine.com\" \/>\n<meta property=\"article:published_time\" content=\"2024-10-05T07:00:04+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-09-17T17:33:08+00:00\" \/>\n<meta property=\"og:image\" 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