{"id":453,"date":"2024-02-03T09:00:16","date_gmt":"2024-02-03T08:00:16","guid":{"rendered":"https:\/\/revfine.com\/?p=453"},"modified":"2025-09-18T13:21:47","modified_gmt":"2025-09-18T11:21:47","slug":"realta-virtuale-industria-ospitalita","status":"publish","type":"post","link":"https:\/\/www.revfine.com\/it\/virtual-reality-hospitality-industry\/","title":{"rendered":"Come la realt\u00e0 virtuale (VR) pu\u00f2 arricchire il settore dell&#039;ospitalit\u00e0"},"content":{"rendered":"<p><em>Virtual reality, or VR for short, is one of the biggest emerging technology trends, and the business world is gradually coming to terms with the various opportunities it provides. Virtual reality appeals to those in the <a href=\"https:\/\/www.revfine.com\/hospitality-industry\/\">hospitality industry<\/a> because it can digitally transport potential customers to a hotel or travel destination. This article teaches how hotels can leverage virtual reality to boost business results.<\/em><\/p>\n<p><span style=\"font-family: 'Antic Slab'; font-size: 18pt;\">Table of Contents: <\/span><\/p>\n<ul>\n<li><a href=\"#what-is-virtual-reality\"><span style=\"text-decoration: underline;\">What Is Virtual Reality?<\/span><\/a><\/li>\n<li><span style=\"text-decoration: underline;\"><a href=\"#why-virtual-reality-becoming-important-in-hospitality-industry\">Reasons for Virtual Reality Hospitality Industry Growth &amp; Importance<\/a><\/span><\/li>\n<li><a href=\"#examples-of-how-use-virtual-reality-within-hospitality-industry\"><span style=\"text-decoration: underline;\">Examples of How to Use Virtual Reality Within the Hospitality Industry<\/span><\/a>\n<ul>\n<li><a href=\"#virtual-hotel-tours\"><span style=\"text-decoration: underline;\">Virtual Travel Experiences<\/span><\/a><\/li>\n<li><span style=\"text-decoration: underline;\"><a href=\"#virtual-hotel-tours\">Virtual Hotel Tours<\/a><a id=\"what-is-virtual-reality\"><\/a><\/span><\/li>\n<li><a href=\"#virtual-booking-process\"><span style=\"text-decoration: underline;\">Virtual Booking Processes<\/span><\/a><\/li>\n<li><a href=\"#vr-training\"><span style=\"text-decoration: underline;\">VR Training<\/span><\/a><\/li>\n<li><a href=\"#virtual-reality-marketing\"><span style=\"text-decoration: underline;\">Virtual Reality Marketing<\/span><\/a><\/li>\n<\/ul>\n<\/li>\n<li><a href=\"#enhancing-customer-experience\"><span style=\"text-decoration: underline;\">Enhancing Customer Experience with Virtual Reality Technology<\/span><\/a><\/li>\n<li><a href=\"#augmented-reality-artificial-intelligence\"><span style=\"text-decoration: underline;\">Augmented Reality &amp; Artificial Intelligence<\/span><\/a><\/li>\n<li><a href=\"#virtual-reality-hospitality-experiences-metaverse\"><span style=\"text-decoration: underline;\">Virtual Reality Hospitality Industry Experiences and the Metaverse<\/span><\/a><\/li>\n<\/ul>\n<h2>What Is Virtual Reality?<a id=\"why-virtual-reality-becoming-important-in-hospitality-industry\"><\/a><\/h2>\n<p>Virtual reality is a computer technology that utilizes images, sounds, and physical sensations to make users feel as though they are physically present in a virtual world. Virtual reality technology typically uses VR headsets, enabling users to look around and immerse themselves in a digital environment, according to <a href=\"https:\/\/www.factmr.com\/report\/virtual-reality-market\" target=\"_blank\" rel=\"noopener\">the Virtual Reality Market Report<\/a> by Fact.MR, the global virtual reality market size is projected to grow at a CAGR of 26% until 2033.<\/p>\n<p>The concept of virtual reality has existed in some form since the 1930s. Still, high-quality virtual reality headsets have only recently become a mainstream consumer product, due in large part to increased investment from Google, Facebook, and Samsung.<\/p>\n<h2>Reasons for Virtual Reality Hospitality Industry Growth &amp; Importance<\/h2>\n<p>While many modern <a href=\"https:\/\/www.revfine.com\/virtual-reality-travel-industry\/\">virtual reality<\/a> applications are entertainment-based, businesses are increasingly grasping VR&#8217;s potential as a marketing tool. VR delivers important information to potential customers in a way they can actually experience and stimulates multiple senses.<\/p>\n<p>Within the hospitality industry, VR has become particularly important because the average customer needs a lot of information before they book a hotel room. Rather than reading through descriptions, which may or may not be trustworthy, VR offers customers the chance to experience things themselves. According to <a href=\"https:\/\/pentoz.com\/ar-vr-in-the-hospitality-market-2023-up-to-date-research-key-influential-factors-development-plans-and-2032-forecast\/\" target=\"_blank\" rel=\"noopener\">the AR\/VR In the Hospitality Market Report<\/a> by Pentoz, the global Hospitality AR\/VR market is to expand at a CAGR of 30% until 2028.<\/p>\n<p><img decoding=\"async\" class=\"alignnone size-full wp-image-30199\" src=\"https:\/\/www.revfine.com\/wp-content\/uploads\/2023\/05\/Virtual-Reality-Hospitality-Industry-Reasons-for-Virtual-Reality-Hospitality-Industry-Growth-Importance.jpg\" alt=\"Virtual Reality Hospitality Industry - Reasons for Virtual Reality Hospitality Industry Growth &amp; Importance\" width=\"1000\" height=\"450\" srcset=\"https:\/\/www.revfine.com\/wp-content\/uploads\/2023\/05\/Virtual-Reality-Hospitality-Industry-Reasons-for-Virtual-Reality-Hospitality-Industry-Growth-Importance-300x135.jpg 300w, https:\/\/www.revfine.com\/wp-content\/uploads\/2023\/05\/Virtual-Reality-Hospitality-Industry-Reasons-for-Virtual-Reality-Hospitality-Industry-Growth-Importance.jpg 1000w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/><\/p>\n<p>For example, this potentially allows <a href=\"https:\/\/www.revfine.com\/customer-experience-hospitality-industry\/\">customers<\/a> to experience a virtual recreation of a hotel room or view one of the nearby attractions. Essentially, this allows the hotel industry to benefit from the type of <em>&#8216;try before you buy&#8217;<\/em> marketing that has been commonplace within the food industry for decades.<\/p>\n<p>Of course, virtual reality technology&#8217;s practical uses do not stop when the customer has booked a hotel room. Indeed, those operating within <a href=\"https:\/\/www.revfine.com\/hospitality-management\/\">hospitality management<\/a> can continue to use VR to deliver information and allow customers to experience nearby attractions once they have arrived, adding to the hotel experience itself.<a id=\"examples-of-how-use-virtual-reality-within-hospitality-industry\"><\/a><\/p>\n\n<h2>Examples of How to Use Virtual Reality Within the Hospitality Industry<\/h2>\n<p>The full potential of virtual reality within the hotel industry has only recently been recognized. Nevertheless, three of the best current uses of the <a href=\"https:\/\/www.revfine.com\/technology-trends-travel-industry\/\">technology<\/a> are outlined below:<\/p>\n<h3>Virtual Travel Experiences<\/h3>\n<p>One of the most common uses of virtual reality in the <a href=\"https:\/\/www.revfine.com\/hospitality-sector\/\">hospitality sector<\/a> so far has been creating virtual travel experiences using 360-degree video technology. Through this, users can experience a virtual recreation of different aspects of travel, from the flight to arrival to some of the key sights.<\/p>\n<p>Three examples of this can be seen below. The first is a video showing how the basic process works, showing people wearing VR headsets and experiencing a virtual tour. Meanwhile, the second and third examples are 360-degree videos, which can be viewed with VR glasses or a Google Cardboard for a more immersive experience.<\/p>\n<p><strong>Example #1: Visit Hamilton Island in 360\u02da Virtual Reality with Qantas<\/strong><br \/>\n<span style=\"font-size: 10pt;\"><em>Best viewed with VR glasses or a Google Cardboard<\/em><\/span><\/p>\n<div class=\"fusion-video fusion-youtube\" style=\"--awb-max-width:600px;--awb-max-height:360px;\"><div class=\"video-shortcode\"><div class=\"fluid-width-video-wrapper\" style=\"padding-top:60%;\" ><iframe title=\"YouTube video player 1\" src=\"https:\/\/www.youtube.com\/embed\/lJype_TafRk?wmode=transparent&autoplay=0\" width=\"600\" height=\"360\" allowfullscreen allow=\"autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture;\"><\/iframe><\/div><\/div><\/div>\n<p>&nbsp;<\/p>\n<p><strong>Example #2: Maldives VR 360 &#8211; 4K Video<\/strong><br \/>\n<span style=\"font-size: 10pt;\"><em>Best viewed with VR glasses or a Google Cardboard<a id=\"virtual-hotel-tours\"><\/a><\/em><\/span><\/p>\n<p><div class=\"fusion-video fusion-youtube\" style=\"--awb-max-width:600px;--awb-max-height:360px;\"><div class=\"video-shortcode\"><div class=\"fluid-width-video-wrapper\" style=\"padding-top:60%;\" ><iframe title=\"YouTube video player 2\" src=\"https:\/\/www.youtube.com\/embed\/MgJITGvVfR0?wmode=transparent&autoplay=0\" width=\"600\" height=\"360\" allowfullscreen allow=\"autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture;\"><\/iframe><\/div><\/div><\/div><span style=\"color: #ffffff;\">&#8211;<\/span><\/p>\n<h3>Virtual Hotel Tours<\/h3>\n<p>Another common use of virtual reality technology within the hotel industry is virtual reality hotel tours. These tours can be made available on hotel websites, allowing guests or potential guests to view their hotel room or other parts of the hotel before booking or arriving.<\/p>\n<p>While these tours are best experienced with a VR headset, they can also be made available to those without access to a headset on social media sites like Facebook, using its <a href=\"https:\/\/www.revfine.com\/360-video\/\">360 video<\/a> technology.<\/p>\n<p><strong>Example: Atlantis Dubai Virtual Tour<\/strong><br \/>\n<span style=\"font-size: 10pt;\"><em>Best viewed with VR glasses or a Google Cardboard<a id=\"virtual-booking-process\"><\/a><\/em><\/span><\/p>\n<div class=\"fusion-video fusion-youtube\" style=\"--awb-max-width:600px;--awb-max-height:360px;\"><div class=\"video-shortcode\"><div class=\"fluid-width-video-wrapper\" style=\"padding-top:60%;\" ><iframe title=\"YouTube video player 3\" src=\"https:\/\/www.youtube.com\/embed\/qAySitA9fYU?wmode=transparent&autoplay=0\" width=\"600\" height=\"360\" allowfullscreen allow=\"autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture;\"><\/iframe><\/div><\/div><\/div>\n<h3>Virtual Booking Processes<\/h3>\n<p>Finally, one of the recent, more interesting uses of VR technology has been the creation of virtual reality booking processes. Companies like Amadeus have recently implemented this, allowing customers to look for flights, compare hotel prices, and book rooms through a virtual reality headset.<\/p>\n<p>Although this potential has not yet been fully explored, it is easy to see how this VR booking process allows customers to explore virtual hotel rooms, experience local sights, and seamlessly book a room.<\/p>\n<p><strong>Virtual Reality travel search and booking experience<a id=\"vr-training\"><\/a><\/strong><\/p>\n<p><div class=\"fusion-video fusion-youtube\" style=\"--awb-max-width:600px;--awb-max-height:360px;\"><div class=\"video-shortcode\"><div class=\"fluid-width-video-wrapper\" style=\"padding-top:60%;\" ><iframe title=\"YouTube video player 4\" src=\"https:\/\/www.youtube.com\/embed\/Ax0BmO3DrTc?wmode=transparent&autoplay=0\" width=\"600\" height=\"360\" allowfullscreen allow=\"autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture;\"><\/iframe><\/div><\/div><\/div><span style=\"color: #ffffff;\">&#8211;<\/span><\/p>\n<h3>VR Training<\/h3>\n<p>Virtual reality hospitality industry training is changing the way staff hone their skills. Modern hotels are updating their employee training programs with VR, replacing or supplementing traditional training with advanced simulations. For example, one simulation allows trainees to practice finding a room for a virtual guest and checking them in.<\/p>\n<p>Trainees can improve their housekeeping skills in realistic virtual settings and gain valuable insights through interactions with lifelike avatars. VR allows trainees to learn from mistakes, even serious ones, without the anxiety of real-world effects. This builds confidence and lets trainees develop their skills before they deploy them in the real world.<\/p>\n<h4><strong>Video: How Hilton Uses Virtual Reality for Training <a id=\"virtual-reality-marketing\"><\/a><\/strong><\/h4>\n<div class=\"fusion-video fusion-youtube\" style=\"--awb-max-width:600px;--awb-max-height:360px;\"><div class=\"video-shortcode\"><div class=\"fluid-width-video-wrapper\" style=\"padding-top:60%;\" ><iframe title=\"YouTube video player 5\" src=\"https:\/\/www.youtube.com\/embed\/6KuL3QMgM84?wmode=transparent&autoplay=0\" width=\"600\" height=\"360\" allowfullscreen allow=\"autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture;\"><\/iframe><\/div><\/div><\/div>\n<h3>Virtual Reality Marketing<\/h3>\n<p>VR marketing is a powerful tool for hotels. It can give guests a realistic trial experience, helping consumers get a sense of where they&#8217;ll be staying, the services on offer, and the accommodation&#8217;s atmosphere.<\/p>\n<p>Guests can <em>&#8220;walk&#8221;<\/em> through a 3D representation of the rooms they&#8217;ll be staying in, explore common areas and amenities like pools or hotel spas, and even interact with virtual staff members as if they were at the hotel. By allowing guests to explore a virtual hotel version, VR lets guests develop a relationship with the establishment and creates enthusiasm.<a id=\"virtual-reality-hospitality-experiences-metaverse\"><\/a><\/p>\n<h4><strong>Video: Hotel Industry Leaders React to VR Marketing Innovation<a id=\"enhancing-customer-experience\"><\/a><\/strong><\/h4>\n<div class=\"fusion-video fusion-youtube\" style=\"--awb-max-width:600px;--awb-max-height:360px;\"><div class=\"video-shortcode\"><div class=\"fluid-width-video-wrapper\" style=\"padding-top:60%;\" ><iframe title=\"YouTube video player 6\" src=\"https:\/\/www.youtube.com\/embed\/0iKGz_fs7sA?wmode=transparent&autoplay=0\" width=\"600\" height=\"360\" allowfullscreen allow=\"autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture;\"><\/iframe><\/div><\/div><\/div>\n<h2>Enhancing Customer Experience with Virtual Reality Technology<\/h2>\n<div class=\"flex flex-grow flex-col max-w-full\">\n<div class=\"min-h-[20px] text-message flex flex-col items-start gap-3 whitespace-pre-wrap break-words [.text-message+&amp;]:mt-5 overflow-x-auto\" data-message-author-role=\"assistant\" data-message-id=\"7dd4570b-238e-467d-ab52-6ff5c0c7a39b\">\n<div class=\"markdown prose w-full break-words dark:prose-invert light\">\n<p>In the evolving hospitality industry landscape, Virtual Reality (VR) stands out as a transformative tool for enhancing guest experiences. This educational table delves into various aspects of guest experiences that can be improved using VR, from immersive in-room entertainment to interactive destination previews. It also outlines specific VR applications and their benefits for guest satisfaction and loyalty.<\/p>\n<\/p>\n<div class=\"table-1\">\n<table width=\"100%\">\n<thead>\n<tr>\n<th align=\"left\"><strong>Guest Experience Aspect<\/strong><\/th>\n<th align=\"left\"><strong>Description of VR Experience<\/strong><\/th>\n<th align=\"left\"><strong>Benefits for Guest Satisfaction and Loyalty<\/strong><\/th>\n<\/tr>\n<\/thead>\n<tbody>\n<tr>\n<td align=\"left\"><strong>In-Room Entertainment<\/strong><\/td>\n<td align=\"left\">VR headsets in rooms offering immersive movies, games, or relaxation experiences.<\/td>\n<td align=\"left\">Provides unique and customizable entertainment options, increasing in-room satisfaction.<\/td>\n<\/tr>\n<tr>\n<td align=\"left\"><strong>Destination Previews<\/strong><\/td>\n<td align=\"left\">Virtual reality tours of local attractions, landmarks, and experiences.<\/td>\n<td align=\"left\">Helps guests plan their stay and excites them about real-world exploration, enhancing the overall visit.<\/td>\n<\/tr>\n<tr>\n<td align=\"left\"><strong>Room Selection and Upgrades<\/strong><\/td>\n<td align=\"left\">Virtual tours of different room types and categories before booking.<\/td>\n<td align=\"left\">Enables informed decisions, improves booking satisfaction, and can increase upgrade purchases.<\/td>\n<\/tr>\n<tr>\n<td align=\"left\"><strong>Cultural Immersion<\/strong><\/td>\n<td align=\"left\">VR experiences that introduce guests to local culture, history, and art.<a id=\"augmented-reality-artificial-intelligence\"><\/a><\/td>\n<td align=\"left\">Enriches travel experiences deepen cultural appreciation and enhances the perceived value of the stay.<\/td>\n<\/tr>\n<tr>\n<td align=\"left\"><strong>Culinary Experiences<\/strong><\/td>\n<td align=\"left\">Virtual reality cooking classes or food and wine tastings.<\/td>\n<td align=\"left\">Engages guests with unique gastronomic experiences, adding a memorable aspect to their stay.<\/td>\n<\/tr>\n<tr>\n<td align=\"left\"><strong>Wellness and Relaxation<\/strong><\/td>\n<td align=\"left\">VR guided meditation, yoga sessions, or tranquil natural settings.<\/td>\n<td align=\"left\">Promotes relaxation and well-being, contributing to a more rejuvenating and restorative stay.<\/td>\n<\/tr>\n<tr>\n<td align=\"left\"><strong>Event Previews<\/strong><\/td>\n<td align=\"left\">VR previews of hotel event setups, layouts, and theme options.<\/td>\n<td align=\"left\">Assists in event planning and customization, leading to greater client satisfaction and loyalty.<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<\/div>\n<p>\n<\/div>\n<\/div>\n<\/div>\n<h2>Augmented Reality &amp; Artificial Intelligence<\/h2>\n<p>Would you like to learn more about other digital technologies that can benefit your business? Have also a look at the articles <span style=\"text-decoration: underline;\"><a href=\"https:\/\/www.revfine.com\/augmented-reality-hospitality-industry\/\">\u201cHow Augmented Reality is Transforming the Hospitality Industry\u201d<\/a><\/span> and <span style=\"text-decoration: underline;\"><a href=\"https:\/\/www.revfine.com\/artificial-intelligence-hospitality-industry\/\">\u201cUsing Artificial Intelligence in the Hospitality Industry\u201d<\/a><\/span>.<\/p>\n<h2>Virtual Reality Hospitality Industry Experiences and the Metaverse<\/h2>\n<p>Virtual reality hospitality strategies can improve the quality of experience provided at almost every customer journey stage. Yet, this can be taken to the next level by embracing the metaverse\u2014the concept of 3D metaverse virtual words based on social interactions and powered by VR, augmented reality, and similar <a href=\"https:\/\/metamandrill.com\/metaverse-devices\/\" target=\"_blank\" rel=\"noopener\">metaverse devices<\/a>.<\/p>\n<p>Check out the <a href=\"https:\/\/www.revfine.com\/metaverse-hospitality\/\"><span style=\"text-decoration: underline;\">\u201cMetaverse Opportunities for the Hospitality Industry\u201d<\/span><\/a> post for a more comprehensive analysis of the metaverse opportunities available for hospitality businesses. It includes definitions of the metaverse and an exploration of how businesses are already using metaverse technology.<\/p>\n<h2>Virtual Reality in Hospitality Industry FAQs<\/h2>\n<div class=\"accordian fusion-accordian\" style=\"--awb-border-size:1px;--awb-icon-size:13px;--awb-content-font-size:15px;--awb-icon-alignment:left;--awb-hover-color:#f9f9f9;--awb-border-color:#cccccc;--awb-background-color:#ffffff;--awb-divider-color:#e0dede;--awb-divider-hover-color:#e0dede;--awb-icon-color:#ffffff;--awb-title-color:#212121;--awb-content-color:#212121;--awb-icon-box-color:#333333;--awb-toggle-hover-accent-color:#d4a763;--awb-title-font-family:&quot;Antic Slab&quot;;--awb-title-font-weight:400;--awb-title-font-style:normal;--awb-title-font-size:20px;--awb-content-font-family:&quot;Roboto&quot;;--awb-content-font-style:normal;--awb-content-font-weight:400;\"><div class=\"panel-group fusion-toggle-icon-boxed\" id=\"accordion-453-1\"><div class=\"fusion-panel panel-default panel-b3fb0798fc909e89b fusion-toggle-has-divider\" style=\"--awb-title-color:#212121;--awb-content-color:#212121;\"><div class=\"panel-heading\"><h3 class=\"panel-title toggle\" id=\"toggle_b3fb0798fc909e89b\"><a aria-expanded=\"false\" aria-controls=\"b3fb0798fc909e89b\" role=\"button\" data-toggle=\"collapse\" data-parent=\"#accordion-453-1\" data-target=\"#b3fb0798fc909e89b\" href=\"#b3fb0798fc909e89b\"><span class=\"fusion-toggle-icon-wrapper\" aria-hidden=\"true\"><i class=\"fa-fusion-box active-icon awb-icon-minus\" aria-hidden=\"true\"><\/i><i class=\"fa-fusion-box inactive-icon awb-icon-plus\" aria-hidden=\"true\"><\/i><\/span><span class=\"fusion-toggle-heading\">What does VR mean in hospitality?<\/span><\/a><\/h3><\/div><div id=\"b3fb0798fc909e89b\" class=\"panel-collapse collapse \" aria-labelledby=\"toggle_b3fb0798fc909e89b\"><div class=\"panel-body toggle-content fusion-clearfix\"><\/p>\n<p>Within hospitality, virtual reality, or VR for short, refers to the use of immersive, 3D virtual environments to enhance the customer experience. An example would be offering virtual tours of a hotel, travel destination or experience prior to booking. This can provide a taste of what to expect, boost engagement and increase bookings.<\/p>\n<p><\/div><\/div><\/div><div class=\"fusion-panel panel-default panel-b86fcf8f990c8c004 fusion-toggle-has-divider\" style=\"--awb-title-color:#212121;--awb-content-color:#212121;\"><div class=\"panel-heading\"><h3 class=\"panel-title toggle\" id=\"toggle_b86fcf8f990c8c004\"><a aria-expanded=\"false\" aria-controls=\"b86fcf8f990c8c004\" role=\"button\" data-toggle=\"collapse\" data-parent=\"#accordion-453-1\" data-target=\"#b86fcf8f990c8c004\" href=\"#b86fcf8f990c8c004\"><span class=\"fusion-toggle-icon-wrapper\" aria-hidden=\"true\"><i class=\"fa-fusion-box active-icon awb-icon-minus\" aria-hidden=\"true\"><\/i><i class=\"fa-fusion-box inactive-icon awb-icon-plus\" aria-hidden=\"true\"><\/i><\/span><span class=\"fusion-toggle-heading\">What is the application of the metaverse in the hospitality industry?<\/span><\/a><\/h3><\/div><div id=\"b86fcf8f990c8c004\" class=\"panel-collapse collapse \" aria-labelledby=\"toggle_b86fcf8f990c8c004\"><div class=\"panel-body toggle-content fusion-clearfix\"><\/p>\n<p>The metaverse is used within hospitality to create interactive and immersive digital spaces for guests to explore and interact with. While occupying these virtual environments, users can communicate, make bookings, engage with services and experience aspects of a property or travel destination before committing to a booking.<\/p>\n<p><\/div><\/div><\/div><div class=\"fusion-panel panel-default panel-45419007f46cdb352 fusion-toggle-has-divider\" style=\"--awb-title-color:#212121;--awb-content-color:#212121;\"><div class=\"panel-heading\"><h3 class=\"panel-title toggle\" id=\"toggle_45419007f46cdb352\"><a aria-expanded=\"false\" aria-controls=\"45419007f46cdb352\" role=\"button\" data-toggle=\"collapse\" data-parent=\"#accordion-453-1\" data-target=\"#45419007f46cdb352\" href=\"#45419007f46cdb352\"><span class=\"fusion-toggle-icon-wrapper\" aria-hidden=\"true\"><i class=\"fa-fusion-box active-icon awb-icon-minus\" aria-hidden=\"true\"><\/i><i class=\"fa-fusion-box inactive-icon awb-icon-plus\" aria-hidden=\"true\"><\/i><\/span><span class=\"fusion-toggle-heading\">How can virtual reality help businesses?<\/span><\/a><\/h3><\/div><div id=\"45419007f46cdb352\" class=\"panel-collapse collapse \" aria-labelledby=\"toggle_45419007f46cdb352\"><div class=\"panel-body toggle-content fusion-clearfix\"><\/p>\n<p>VR has the potential to help businesses by facilitating more immersive staff training exercises, including realistic customer service scenario simulations. It can also improve marketing and customer engagement, such as in situations where the business provides virtual tours, and can assist with interior design and space planning.<\/p>\n<p><\/div><\/div><\/div><div class=\"fusion-panel panel-default panel-8f84402af2e5148c9 fusion-toggle-has-divider\" style=\"--awb-title-color:#212121;--awb-content-color:#212121;\"><div class=\"panel-heading\"><h3 class=\"panel-title toggle\" id=\"toggle_8f84402af2e5148c9\"><a aria-expanded=\"false\" aria-controls=\"8f84402af2e5148c9\" role=\"button\" data-toggle=\"collapse\" data-parent=\"#accordion-453-1\" data-target=\"#8f84402af2e5148c9\" href=\"#8f84402af2e5148c9\"><span class=\"fusion-toggle-icon-wrapper\" aria-hidden=\"true\"><i class=\"fa-fusion-box active-icon awb-icon-minus\" aria-hidden=\"true\"><\/i><i class=\"fa-fusion-box inactive-icon awb-icon-plus\" aria-hidden=\"true\"><\/i><\/span><span class=\"fusion-toggle-heading\">What is augmented reality in hotels?<\/span><\/a><\/h3><\/div><div id=\"8f84402af2e5148c9\" class=\"panel-collapse collapse \" aria-labelledby=\"toggle_8f84402af2e5148c9\"><div class=\"panel-body toggle-content fusion-clearfix\"><\/p>\n<p>Augmented reality technology involves overlaying digital information onto real-world environments and in the hotel industry, this typically consists of showing tourist information and directions, or information about hotel features. AR overlays are typically visible using a smartphone or dedicated AR glasses.<\/p>\n<p><\/div><\/div><\/div><div class=\"fusion-panel panel-default panel-76d1e94761f358e4c fusion-toggle-has-divider\" style=\"--awb-title-color:#212121;--awb-content-color:#212121;\"><div class=\"panel-heading\"><h3 class=\"panel-title toggle\" id=\"toggle_76d1e94761f358e4c\"><a aria-expanded=\"false\" aria-controls=\"76d1e94761f358e4c\" role=\"button\" data-toggle=\"collapse\" data-parent=\"#accordion-453-1\" data-target=\"#76d1e94761f358e4c\" href=\"#76d1e94761f358e4c\"><span class=\"fusion-toggle-icon-wrapper\" aria-hidden=\"true\"><i class=\"fa-fusion-box active-icon awb-icon-minus\" aria-hidden=\"true\"><\/i><i class=\"fa-fusion-box inactive-icon awb-icon-plus\" aria-hidden=\"true\"><\/i><\/span><span class=\"fusion-toggle-heading\">How does virtual reality attract customers?<\/span><\/a><\/h3><\/div><div id=\"76d1e94761f358e4c\" class=\"panel-collapse collapse \" aria-labelledby=\"toggle_76d1e94761f358e4c\"><div class=\"panel-body toggle-content fusion-clearfix\"><\/p>\n<p>Virtual reality can attract customers by allowing them to explore accommodation options, travel destinations and other services in a realistic way, through immersive digital experiences, before they make a booking. This can assist with travel planning and makes exploring travel options a more fun and engaging experience too.<\/p>\n<p><\/div><\/div><\/div><\/div><\/div>\n<h2>Did You Like This Article About Virtual Reality in Hospitality Industry?<\/h2>\n<p>You might also be interested in the following articles:<\/p>\n<ul>\n<li><a href=\"https:\/\/www.revfine.com\/blockchain-technology-hospitality-industry\/\">Blockchain Technology and Its Uses in the Hospitality Industry<\/a><\/li>\n<li><a href=\"https:\/\/www.revfine.com\/robots-hospitality-industry\/\">Examples of Robots Being Used in the Hospitality Industry<\/a><\/li>\n<li><a href=\"https:\/\/www.revfine.com\/internet-of-things-hospitality-industry\/\">How the Internet of Things (IoT) Can Benefit the Hospitality Industry<\/a><\/li>\n<li><a href=\"https:\/\/www.revfine.com\/voice-control-hospitality-industry\/\">How Can Voice Control Benefit the Hospitality Industry?<\/a><\/li>\n<li><a href=\"https:\/\/www.revfine.com\/facial-recognition-hospitality-industry\/\">Use Cases of Facial Recognition in The Hospitality Industry<\/a><\/li>\n<li><a href=\"https:\/\/www.revfine.com\/smart-hotel\/\">Smart Hotel; What Are the Benefits for Hotel Owners and Guests?<\/a><\/li>\n<li><a href=\"https:\/\/www.revfine.com\/smart-room\/\">Ways to Transform a Hotel Room Into a Smart Room<\/a><\/li>\n<\/ul>\n<div class='code-block code-block-95' style='margin: 8px 0; clear: both;'>\n<h3>More Tips to Grow Your Business<\/h3>\n<strong>Revfine.com<\/strong> is the leading knowledge platform for the hospitality and travel industry. Professionals use our insights, strategies, and actionable tips to get inspired, optimize revenue, innovate processes, and improve customer experience.<BR><BR>\n\nExplore expert advice on management, marketing, revenue management, operations, software, and technology in our dedicated <span style=\"text-decoration: underline;\"><a href=\"https:\/\/www.revfine.com\/category\/hotel-blog\/\">Hotel<\/a><\/span>, <span style=\"text-decoration: underline;\"><a href=\"https:\/\/www.revfine.com\/category\/hospitality\/\">Hospitality<\/a><\/span>, and <span style=\"text-decoration: underline;\"><a href=\"https:\/\/www.revfine.com\/category\/travel\/\">Travel &amp; Tourism<\/a><\/span> categories.<BR>\n\n<\/div>\n\n","protected":false},"excerpt":{"rendered":"<p>La realt\u00e0 virtuale, o VR in breve, \u00e8 una delle pi\u00f9 grandi tendenze tecnologiche emergenti e il mondo degli affari sta gradualmente facendo i conti con le varie opportunit\u00e0 che offre. La realt\u00e0 virtuale attrae gli operatori del settore dell\u2019ospitalit\u00e0 perch\u00e9 pu\u00f2 trasportare digitalmente potenziali clienti in un hotel o in una destinazione di viaggio. Questo articolo insegna come gli hotel possono sfruttare la realt\u00e0 virtuale<\/p>","protected":false},"author":24,"featured_media":457,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[782],"tags":[],"class_list":["post-453","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-emerging-hospitality-technology"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>How Virtual Reality (VR) can Enrich the Hospitality Industry<\/title>\n<meta name=\"description\" content=\"Virtual reality within the hospitality industry is only recently being recognized. 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