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Blog for Hotel, Hospitality and Travel Industry2019-04-21T13:50:03+02:00


5 Tips to Create The Perfect Promotional Hotel Video

Videos are increasingly important in the world of hotel marketing. The right hotel video can make a tremendous difference to your sales, raising your profile in the hotel industry. Whether you're unveiling a new facility, announcing a special offer or letting people know about improvements you've made, video is the perfect medium. There are various different types of video that you might want to explore. Why is a Professional Hotel Video Important? Video is now

Top 10 Latest Hospitality Marketing Trends for 2019

Using an effective marketing strategy for your hospitality business is key to attracting new customers and building trust around your brand. Digital platforms have impacted virtually every sector, especially the hospitality industry. This is due to major changes in how Internet users research, plan, and book their accommodation and travel tours online. By following the latest hospitality marketing trends, tour operators, resort managers, and luxury hotel owners can optimise revenue in an effective and strategic

Hotel App: Optimise Your Guest Communication, Experience & Revenue

The use of mobile apps for performing everyday activities has become more commonplace and this has led to the rise of hotel apps. These hotel apps can then allow users to access a range of services, or to perform a range of different actions. In this article, you will learn more about hotel apps, the benefits of them, and the ways in which hotel owners can use them to improve communication, revenue and the customer

Tourism Trends: 13 Opportunities for The Tourism Industry

Every industry has trends and innovations -- the tourism industry is no exception. In a rapidly-evolving landscape, new trends are appearing and taking hold all the time. Changing demographics, advances in technology, shifting social mores: these influences and others all help give rise to important new tourism trends. To find out about 13 of the top tourism trends to watch, read on. Keeping up with the Latest Tourism Trends: Why It Matters to Your Business

Top 10 Latest Hospitality Marketing Trends for 2019

Using an effective marketing strategy for your hospitality business is key to attracting new customers and building trust around your brand. Digital platforms have impacted virtually every sector, especially the hospitality industry. This is due to major changes in how Internet users research, plan, and book their accommodation and travel tours online. By following the latest hospitality marketing trends, tour operators, resort managers, and luxury hotel owners can optimise revenue in an effective and strategic way. What is Hospitality Marketing? Hospitality marketing is centred on thinking about the business in terms of customer needs and their satisfaction. Hospitality marketing takes

Tourism Trends: 13 Opportunities for The Tourism Industry

Every industry has trends and innovations -- the tourism industry is no exception. In a rapidly-evolving landscape, new trends are appearing and taking hold all the time. Changing demographics, advances in technology, shifting social mores: these influences and others all help give rise to important new tourism trends. To find out about 13 of the top tourism trends to watch, read on. Keeping up with the Latest Tourism Trends: Why It Matters to Your Business

How the Internet of Things (IoT) can Benefit the Travel Industry

For those in the travel industry, one of the most important and powerful emerging technology trends, which needs to be understood and explored, is the Internet of Things, or IoT for short. It has the potential to fundamentally change how many tourism companies operate, improve their revenue management, and enhance the customer experience. In this article, you will learn more about what the Internet of Things actually is and find out how it can be

Space Tourism: 5 Space Companies That Will Make You An Astronaut

The concept of space tourism is one of the most exciting emerging features of the wider tourism industry, and companies like Virgin Galactic and SpaceX are already making waves by outlining plans to deliver various forms of commercial spaceflight in the near future. In this article, you will find out

Smart Hotel; What Are the Benefits for Hotel Owners and Guests?

One of the most important technological trends within the hotel industry today is the rise of smart hotel technology. This technology has the capacity to benefit both hotel owners and guests alike, potentially improving financial results, as well as the customer experience itself. In this article, you will learn more

Hospitality Trends: The Latest Trends in The Hospitality Industry

The hospitality industry is extremely competitive, and it is important for businesses operating within it to keep up with the latest trends, in order to avoid being left behind. Furthermore, keeping pace with the wider industry is one of the ways owners can help to ensure their business is delivering

5 Essential Video Marketing Tips for Hotels

Videos are an undeniably powerful marketing tool, especially for the hotel and travel industry. After all, they have the ability to capture the attention of the audience much quicker than text and have the power to generate extremely high traffic to your website. No wonder video marketing has taken the

7 Key Technology Trends Emerging in the Travel Industry for 2019

For businesses in the travel industry, as well as their customers, technology plays a vital role. It has the capacity to increase the efficiency of business operations and also improve the customer experience, but it is critical that hotels and other companies keep up-to-date with the emerging technology trends so

7 Ways to Transform a Hotel Room Into a Smart Room

The smart hotel room concept is one of the most important technology trends emerging within the hospitality industry today. Indeed, the idea of a smart hotel is attractive to customers, for a whole variety of reasons, including greater convenience and personalisation. However, while a growing number of owners are willing

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