{"id":11592,"date":"2023-06-11T12:00:49","date_gmt":"2023-06-11T10:00:49","guid":{"rendered":"https:\/\/www.revfine.com\/?p=11592"},"modified":"2025-09-17T19:43:37","modified_gmt":"2025-09-17T17:43:37","slug":"time-to-value-metric-for-hotels","status":"publish","type":"post","link":"https:\/\/www.revfine.com\/pt\/time-to-value-metric-for-hotels\/","title":{"rendered":"Tempo para valorizar: uma m\u00e9trica chave para ajud\u00e1-lo a identificar a melhor tecnologia para o seu hotel"},"content":{"rendered":"<p><em>A tecnologia est\u00e1 a tornar-se cada vez mais enraizada nas opera\u00e7\u00f5es di\u00e1rias dos hoteleiros de hoje, com a pr\u00f3pria tecnologia hoteleira a evoluir a passos largos. \u00c0 medida que as plataformas e ferramentas tecnol\u00f3gicas hoteleiras se tornam mais avan\u00e7adas e mais experientes em marketing, torna-se cada vez mais dif\u00edcil para os hoteleiros analisar o ru\u00eddo para encontrar as melhores ferramentas para satisfazer as suas necessidades espec\u00edficas. Neste artigo, voc\u00ea aprender\u00e1 como a m\u00e9trica Time to Value pode ajudar os hoteleiros a decidir qual tecnologia ou software vale a pena.<\/em><\/p>\n<h2>A m\u00e9trica Time to Value: o que \u00e9?<\/h2>\n<p>Ent\u00e3o, como os hoteleiros podem decidir se o software de tecnologia hoteleira vale a pena? Uma maneira de restringir suas escolhas \u00e9 pensar como um fornecedor de tecnologia \u2013 quais indicadores s\u00e3o significativos para eles ao avaliarem seus produtos? Al\u00e9m da USP que afirmam ter, como seus resultados reais os diferenciam da multid\u00e3o? Compreender o que \u00e9 considerado um sucesso na perspectiva de um fornecedor de tecnologia pode esclarecer atributos que se alinham com as prioridades do seu pr\u00f3prio hotel.<\/p>\n<p>Uma m\u00e9trica na qual nosso parceiro Oaky se concentra \u00e9 <a href=\"https:\/\/en.wikipedia.org\/wiki\/Time_to_value\" target=\"_blank\" rel=\"noopener\">Hora de valorizar<\/a>. Essa m\u00e9trica, abreviadamente chamada de TTV, \u00e9 um indicador importante para saber se um produto ou servi\u00e7o vale a pena no clima atual da ind\u00fastria. O Time to Value reflete o tempo que um cliente leva para sentir o verdadeiro valor de um produto ou servi\u00e7o. Os fornecedores de tecnologia concentram-se nisto porque, sejamos honestos, na hotelaria, tempo \u00e9 dinheiro. Os hoteleiros simplesmente n\u00e3o t\u00eam tempo para experimentar investimentos do tipo \u201ctalvez\u201d ou esperar para ver \u2013 e especialmente nestes tempos de press\u00e3o.<\/p>\n<p>Os hoteleiros podem sentir o valor de um produto que est\u00e3o usando atrav\u00e9s do suporte especializado ao cliente ou at\u00e9 mesmo de um discurso de vendas deslumbrante \u2013 mas quando chega a hora de tomar uma decis\u00e3o final, ser\u00e1 dif\u00edcil encontrar algo mais convincente do que resultados concretos.<\/p>\n<p><div class='ai-viewports ai-viewport-1 ai-viewport-2 ai-insert-7-74376158' style='padding: 10px 5px 20px 5px;' data-insertion-position='prepend' data-selector='.ai-insert-7-74376158' data-insertion-no-dbg data-code='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' data-block='7'><\/div>\n<script>\n  ai_run_814930232893 = function(){ai_insert_viewport_code ('ai-insert-7-74376158');};\n  if (document.readyState === 'complete' || (document.readyState !== 'loading' && !document.documentElement.doScroll)) ai_run_814930232893 (); else document.addEventListener ('DOMContentLoaded', ai_run_814930232893);\n<\/script>\n <div class='ai-viewports ai-viewport-3 ai-insert-8-33185810' style='padding: 10px 5px 20px 5px;' data-insertion-position='prepend' data-selector='.ai-insert-8-33185810' data-insertion-no-dbg data-code='PGRpdiBjbGFzcz0nY29kZS1ibG9jayBjb2RlLWJsb2NrLTggYWktdHJhY2snIGRhdGEtYWk9J1d6Z3NJaUlzSWlvcUtpQkNRVTVPUlZJNklFMXZZbWxzWlNBdElFSmhibTVsY2lCVGFHOXlkR052WkdVZ01TSXNJaUlzTVYwPScgc3R5bGU9J3BhZGRpbmc6IDEwcHggNXB4IDIwcHggNXB4Oyc+Cgo8ZGl2IGNsYXNzPSdhaS1yb3RhdGUgYWktdW5wcm9jZXNzZWQgYWktcm90YXRlLTgtMjY4MTUxMDUnIHN0eWxlPSdwb3NpdGlvbjogcmVsYXRpdmU7Jz4KPGRpdiBjbGFzcz0iYWktcm90YXRlLW9wdGlvbiIgZGF0YS1pbmRleD0iMSIgZGF0YS1uYW1lPSJRUT09IiBkYXRhLWNvZGU9IlBHUnBkaUJqYkdGemN6MG5ZMjlrWlMxaWJHOWpheUJqYjJSbExXSnNiMk5yTFRReUlHRnBMWFJ5WVdOckp5QmtZWFJoTFdGcFBTZFhlbEY1VEVSQmMwbHBiMmRSYlVaMVltMVdlVWxITVhaWmJXeHpXbE5CZEVsRlNrSlZRMEZxVVZOQmRFbEZUbXhpYlZJMVltbEpjMGxwU1hOTlZqQTlKeUJ6ZEhsc1pUMG5iV0Z5WjJsdU9pQTRjSGdnTURzZ1kyeGxZWEk2SUdKdmRHZzdKejRLUEdFZ2FISmxaajBpYUhSMGNITTZMeTluYnk1alpXNWtlVzR1WTI5dEwyd3ZNamt6TkRBeUx6SXdNalV0TURrdE1ETXZNbTUwTkhJMU1pSWdkR0Z5WjJWMFBTSmZZbXhoYm1zaUlISmxiRDBpYm05dmNHVnVaWElpSUdOc1lYTnpQU0pDWVc1dVpYSXRJMEV0UVdaMFpYSXRVR0Z5WVdkeVlYQm9JajQ4YVcxbklHTnNZWE56UFNKaGJHbG5ibTV2Ym1VZ2MybDZaUzFtZFd4c0lIZHdMV2x0WVdkbExUTTJNVEUxSWlCemNtTTlJbWgwZEhCek9pOHZkM2QzTG5KbGRtWnBibVV1WTI5dEwzZHdMV052Ym5SbGJuUXZkWEJzYjJGa2N5OHlNREkxTHpFd0wwTmxibVI1YmkxQlNTMUVhV2RwZEdGc0xVMWhjbXRsZEdsdVp5MUhkV2xrWlMwek5UQXVaMmxtSWlCaGJIUTlJaUlnZDJsa2RHZzlJak0xTUNJZ2FHVnBaMmgwUFNJek5UQWlJQzgrUEM5aFBqd3ZaR2wyUGdvSyI+CjwvZGl2Pgo8ZGl2IGNsYXNzPSJhaS1yb3RhdGUtb3B0aW9uIiBkYXRhLWluZGV4PSIyIiBkYXRhLW5hbWU9IlFnPT0iIGRhdGEtY29kZT0iQ2p4a2FYWWdZMnhoYzNNOUoyTnZaR1V0WW14dlkyc2dZMjlrWlMxaWJHOWpheTAwTXlCaGFTMTBjbUZqYXljZ1pHRjBZUzFoYVQwblYzcFJla3hFUVhOSmFXOW5VVzFHZFdKdFZubEpSekYyV1cxc2MxcFRRWFJKUlVwQ1ZVTkJhbEZwUVhSSlJXeEZXbGRHVkVscGQybEphWGQ0V0ZFOVBTY2djM1I1YkdVOUoyMWhjbWRwYmpvZ09IQjRJREE3SUdOc1pXRnlPaUJpYjNSb095YytDanhoSUdoeVpXWTlJbWgwZEhCek9pOHZaMjh1Y21WMkxtbGtaV0Z6TG1OdmJTOWxiaTExYm14dlkydHBibWN0Y21WMlpXNTFaUzF3YjNSbGJuUnBZV3cvUDNWMGJWOXpiM1Z5WTJVOWNIVmliR2xqWVhScGIyNG1ZVzF3TzNWMGJWOXRaV1JwZFcwOVpHbHpjR3hoZVNaaGJYQTdkWFJ0WDJOaGJYQmhhV2R1UFdaNU1qVmZaMnhpWDJKMVpHZGxkRjlsWlNaaGJYQTdkWFJ0WDJOdmJuUmxiblE5Y0dodlkzVnpkMmx5WlNaaGJYQTdkWFJ0WDNSbGNtMDljbVYyWm1sdVpTSWdkR0Z5WjJWMFBTSmZZbXhoYm1zaUlISmxiRDBpYm05dmNHVnVaWElpSUdOc1lYTnpQU0pDWVc1dVpYSXRJMEl0UVdaMFpYSXRVR0Z5WVdkeVlYQm9JajRnUEdsdFp5QmpiR0Z6Y3owaVlXeHBaMjV1YjI1bElITnBlbVV0Wm5Wc2JDQjNjQzFwYldGblpTMHpOVGN6T0NJZ2MzSmpQU0pvZEhSd2N6b3ZMM2QzZHk1eVpYWm1hVzVsTG1OdmJTOTNjQzFqYjI1MFpXNTBMM1Z3Ykc5aFpITXZNakF5TlM4d09TOUpSR1ZoVXkxVmJteHZZMnRwYm1jdFVtVjJaVzUxWlMxQ1lXNXVaWEl0TXpVd0xtZHBaaUlnWVd4MFBTSWlJSGRwWkhSb1BTSXpOVEFpSUdobGFXZG9kRDBpTXpVd0lpQXZQand2WVQ0OEwyUnBkajRLIj4KPC9kaXY+CjwvZGl2Pgo8c2NyaXB0PmlmICh0eXBlb2YgYWlfanNfY29kZSA9PSAnYm9vbGVhbicpIHt2YXIgYWlfYmxvY2tfZGl2ID0gZG9jdW1lbnQucXVlcnlTZWxlY3RvciAoJy5haS1yb3RhdGUtOC0yNjgxNTEwNScpOyBhaV9wcm9jZXNzX3JvdGF0aW9uIChhaV9ibG9ja19kaXYpOyBhaV9ibG9ja19kaXYuY2xhc3NMaXN0LnJlbW92ZSAoJ2FpLXJvdGF0ZS04LTI2ODE1MTA1Jyk7fTs8L3NjcmlwdD4KPC9kaXY+Cg==' data-block='8'><\/div>\n<script>\n  ai_run_744789282639 = function(){ai_insert_viewport_code ('ai-insert-8-33185810');};\n  if (document.readyState === 'complete' || (document.readyState !== 'loading' && !document.documentElement.doScroll)) ai_run_744789282639 (); else document.addEventListener ('DOMContentLoaded', ai_run_744789282639);\n<\/script>\n<\/p>\n<h2>Medindo o tempo at\u00e9 o valor<\/h2>\n<p>Dependendo do servi\u00e7o prestado, os marcadores Time to Value podem assumir diversas formas diferentes. Alguns produtos, como ferramentas de produtividade, s\u00e3o projetados para oferecer resultados imediatos. Eles podem medir seu Time to Value em termos de qualquer uso significativo da ferramenta: projetos adicionados, fluxos de trabalho criados ou qualquer uso repetido de seus recursos. Outros, por defini\u00e7\u00e3o dos servi\u00e7os que oferecem, visam resultados a longo prazo. Esta categoria inclui a maioria das plataformas de tecnologia hoteleira \u2013 e por boas raz\u00f5es.<\/p>\n<blockquote><p>\u201cNosso objetivo \u00e9 fornecer aos hoteleiros um fluxo confi\u00e1vel de receita incremental, ao mesmo tempo em que cultivamos prazer e conveni\u00eancia para os h\u00f3spedes do hotel. Aos nossos olhos, o nosso produto existe a longo prazo \u2013 vimos como a ferramenta pode produzir resultados sustentados numa variedade de casos diferentes. Embora trabalhemos para melhorar a experi\u00eancia dos h\u00f3spedes e a renda regular no longo prazo, sabemos que nosso produto tamb\u00e9m tem a capacidade de gerar ROI muito rapidamente.\u201d \u2013 Saahil Karkera, chefe de sucesso do cliente EMEA na Oaky<\/p><\/blockquote>\n<h2>Um novo foco para uma nova era<\/h2>\n<p>Com base no que foi descoberto, fica \u00f3bvio que todo hotel deve explorar essa m\u00e9trica ao fazer compras. Isso poderia iluminar um aspecto de um produto que antes passava despercebido. Os insights de dados do mecanismo de upsell mostraram que uma propor\u00e7\u00e3o surpreendente de clientes do mecanismo de upsell realmente come\u00e7ou a gerar receita no dia em que foi lan\u00e7ado, empurrando o produto ainda mais para <em>&#039;conserto r\u00e1pido&#039;<\/em> territ\u00f3rio do que se imaginava anteriormente.<\/p>\n<p><strong>Os aprendizados inclu\u00edram que nos \u00faltimos tr\u00eas anos:<\/strong><\/p>\n<ul>\n<li>Uma m\u00e9dia de 70% gerou receita no dia da entrada em opera\u00e7\u00e3o<\/li>\n<li>Uma m\u00e9dia de 16% gerou receita entre os dias 1 e 5<\/li>\n<li>Uma m\u00e9dia de 14% gerou receita ap\u00f3s 5 dias<\/li>\n<\/ul>\n<p><img decoding=\"async\" class=\"alignnone size-full wp-image-11595\" src=\"https:\/\/www.revfine.com\/wp-content\/uploads\/2025\/07\/Time-to-Value-Metric-image-1.jpg\" alt=\"M\u00e9trica de tempo at\u00e9 valor - imagem 1\" width=\"700\" height=\"202\" srcset=\"https:\/\/www.revfine.com\/wp-content\/uploads\/2025\/07\/Time-to-Value-Metric-image-1-300x87.jpg 300w, https:\/\/www.revfine.com\/wp-content\/uploads\/2025\/07\/Time-to-Value-Metric-image-1.jpg 700w\" sizes=\"(max-width: 700px) 100vw, 700px\" \/><\/p>\n<p>Dos clientes que geraram receita no dia em que a ferramenta de upsell foi lan\u00e7ada, o 80% tamb\u00e9m obteve sua primeira receita duas horas ap\u00f3s a entrada em opera\u00e7\u00e3o.<\/p>\n<p><img decoding=\"async\" class=\"alignnone size-full wp-image-11596\" src=\"https:\/\/www.revfine.com\/wp-content\/uploads\/2025\/07\/Time-to-Value-Metric-image-2.jpg\" alt=\"M\u00e9trica de tempo para valoriza\u00e7\u00e3o - imagem 2\" width=\"700\" height=\"288\" srcset=\"https:\/\/www.revfine.com\/wp-content\/uploads\/2025\/07\/Time-to-Value-Metric-image-2-300x123.jpg 300w, https:\/\/www.revfine.com\/wp-content\/uploads\/2025\/07\/Time-to-Value-Metric-image-2.jpg 700w\" sizes=\"(max-width: 700px) 100vw, 700px\" \/><\/p>\n<blockquote><p>\u201cAo apresentar estas descobertas, esperamos encorajar os hoteleiros a mudar as suas perspectivas e n\u00e3o deixar pedra sobre pedra ao explorar o potencial de um produto em diversas condi\u00e7\u00f5es da ind\u00fastria.\u201d \u2013 Diego Favoretto, cientista de dados da Oaky<\/p><\/blockquote>\n<p>Para obter mais informa\u00e7\u00f5es sobre como o Time to Value pode ser determinado, incluindo an\u00e1lises isoladas de per\u00edodos afetados pela Covid, leia <span style=\"text-decoration: underline;\"><a href=\"https:\/\/hubs.li\/H0H2JJ60\" target=\"_blank\" rel=\"noopener\">o artigo ROI instant\u00e2neo do hotel<\/a><\/span>.<\/p>\n<h2>Alinhando-se com as prioridades do hotel<\/h2>\n<p><img decoding=\"async\" class=\"alignnone size-full wp-image-11598\" src=\"https:\/\/www.revfine.com\/wp-content\/uploads\/2025\/07\/Time-to-Value-Metric-image-3.png\" alt=\"M\u00e9trica de tempo para valoriza\u00e7\u00e3o - imagem 3\" width=\"700\" height=\"292\" srcset=\"https:\/\/www.revfine.com\/wp-content\/uploads\/2025\/07\/Time-to-Value-Metric-image-3-300x125.png 300w, https:\/\/www.revfine.com\/wp-content\/uploads\/2025\/07\/Time-to-Value-Metric-image-3.png 700w\" sizes=\"(max-width: 700px) 100vw, 700px\" \/><\/p>\n<p>Durante per\u00edodos de baixa procura na ind\u00fastria hoteleira, a m\u00e9trica Time to Value torna-se mais importante do que nunca. \u00c0 medida que os hoteleiros procuram formas de se manterem resilientes e manterem as suas equipas motivadas, talvez uma solu\u00e7\u00e3o com um <em>&#039;conserto r\u00e1pido&#039;<\/em> aspecto \u00e9 exatamente o que eles precisam.<\/p>\n<p><div class='ai-viewports ai-viewport-1 ai-viewport-2 ai-insert-4-40198024' style='padding: 10px 5px 20px 5px;' data-insertion-position='prepend' data-selector='.ai-insert-4-40198024' data-insertion-no-dbg 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Embora haja muitos pontos a serem considerados na curadoria de um <em>&#039;combina\u00e7\u00e3o perfeita&#039;<\/em> pilha de tecnologia, olhar para Time to Value pode ajud\u00e1-lo a entender qual ferramenta, entre um mar de plataformas tecnol\u00f3gicas hoteleiras inovadoras, trar\u00e1 a voc\u00ea o que voc\u00ea procura em tempo h\u00e1bil.<\/strong><\/p>\n<div class='code-block code-block-1' style='margin: 8px 0; clear: both;'>\n<h3>Mais dicas para expandir seus neg\u00f3cios<\/h3>\n<strong>Revfine.com<\/strong> \u00e9 a plataforma de conhecimento l\u00edder para a ind\u00fastria de hospitalidade e viagens. Profissionais usam nossos insights, estrat\u00e9gias e dicas pr\u00e1ticas para se inspirar, otimizar receita, inovar processos e melhorar a experi\u00eancia do cliente.<br><br>\n\nExplore conselhos de especialistas sobre gest\u00e3o, marketing, revenue management, opera\u00e7\u00f5es, software e tecnologia em nosso dedicado <span style=\"text-decoration: underline;\"><a href=\"https:\/\/www.revfine.com\/pt\/category\/blog-do-hotel\/\">Hotel<\/a><\/span>, <span style=\"text-decoration: underline;\"><a href=\"https:\/\/www.revfine.com\/pt\/category\/hospitalidade\/\">Hospitalidade<\/a><\/span>, e <span style=\"text-decoration: underline;\"><a href=\"https:\/\/www.revfine.com\/pt\/category\/viajar-por\/\">Viagem de Turismo<\/a><\/span> categorias.<\/div>","protected":false},"excerpt":{"rendered":"<p>A tecnologia est\u00e1 se tornando cada vez mais arraigada nas opera\u00e7\u00f5es di\u00e1rias dos hoteleiros de hoje, com a pr\u00f3pria tecnologia hoteleira evoluindo aos trancos e barrancos. \u00c0 medida que as plataformas e ferramentas de tecnologia hoteleira se tornam mais avan\u00e7adas e experientes em marketing, fica cada vez mais dif\u00edcil para os hoteleiros peneirar o ru\u00eddo para encontrar as melhores ferramentas para atender \u00e0s suas necessidades espec\u00edficas. Neste artigo, voc\u00ea aprender\u00e1<\/p>","protected":false},"author":1,"featured_media":11702,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[11,199,796],"tags":[170],"class_list":["post-11592","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-hotel-kpi","category-software","category-hotel-technology-trends","tag-oaky"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.1.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Time to Value Metric: How to Identify The Best Tech for Your Hotel<\/title>\n<meta name=\"description\" content=\"Time to Value Metric for hotels. 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