{"id":22604,"date":"2023-08-09T12:00:16","date_gmt":"2023-08-09T10:00:16","guid":{"rendered":"https:\/\/www.revfine.com\/?p=22604"},"modified":"2025-09-17T19:25:59","modified_gmt":"2025-09-17T17:25:59","slug":"dados-de-alimentos-bebidas","status":"publish","type":"post","link":"https:\/\/www.revfine.com\/pt\/dados-de-alimentos-bebidas\/","title":{"rendered":"As 10 principais maneiras de usar dados de F&amp;B para melhorar a experi\u00eancia do h\u00f3spede"},"content":{"rendered":"<p><em>Hoteleiros e donos de restaurantes est\u00e3o constantemente procurando maneiras de melhorar a experi\u00eancia dos h\u00f3spedes. Por que? Eles desejam proporcionar aos h\u00f3spedes uma experi\u00eancia gastron\u00f4mica memor\u00e1vel e garantir que receber\u00e3o visitantes repetidos.<\/em><\/p>\n<p><em><strong>E adivinha?<\/strong> Os dados de alimentos e bebidas coletados automaticamente de seu sistema POS ou plataforma avan\u00e7ada de reservas s\u00e3o fundamentais para melhorar o atendimento ao cliente e a experi\u00eancia geral do h\u00f3spede.<\/em><\/p>\n<p><em>Este artigo explorar\u00e1 algumas maneiras principais de aproveitar os dados de alimentos e bebidas para aumentar a satisfa\u00e7\u00e3o dos h\u00f3spedes. Mas primeiro, vamos ver por que a experi\u00eancia do h\u00f3spede no seu restaurante \u00e9 essencial.<\/em><\/p>\n<h2>Por que a experi\u00eancia do h\u00f3spede \u00e9 importante?<\/h2>\n<p><strong>O que torna uma \u00f3tima experi\u00eancia gastron\u00f4mica?<\/strong> \u00c9 a comida ou o servi\u00e7o? Ou talvez sejam ambos?<br \/>\nA ind\u00fastria da hospitalidade passou por uma grande mudan\u00e7a na \u00faltima d\u00e9cada. Da ascens\u00e3o dos jantares casuais aos jantares sofisticados, os restaurantes est\u00e3o agora competindo entre si pelos h\u00f3spedes.<\/p>\n<p>Mas embora os consumidores exijam melhores experi\u00eancias nos seus restaurantes favoritos, nem sempre as conseguem. Na verdade, alguns restaurantes n\u00e3o conseguem oferecer o tipo de atendimento ao cliente que faz com que os h\u00f3spedes voltem para mais.<\/p>\n<p>Ent\u00e3o, por que a experi\u00eancia do h\u00f3spede \u00e9 importante? Porque ajuda os restaurantes, especialmente no seu hotel, a se destacarem da multid\u00e3o. E de acordo com a pesquisa, as empresas experimentam um aumento de receita 80% se focarem na satisfa\u00e7\u00e3o dos h\u00f3spedes.<\/p>\n<h2>Dez principais maneiras de usar dados de alimentos e bebidas para melhorar a experi\u00eancia dos h\u00f3spedes<\/h2>\n<p>Vamos dar uma olhada nas 10 principais maneiras pelas quais hot\u00e9is e grupos de hospitalidade podem usar seus dados de alimentos e bebidas para ajudar a melhorar a experi\u00eancia dos h\u00f3spedes em seus restaurantes.<\/p>\n<h3>1. Crie um menu melhor<\/h3>\n<p>Determinar quais pratos do seu card\u00e1pio t\u00eam um desempenho melhor do que os outros pode ser extremamente dif\u00edcil. Com a ajuda de dados e an\u00e1lises valiosas de A&amp;B, voc\u00ea pode descobrir quais itens do card\u00e1pio est\u00e3o vendendo mais e quais pratos trazem clientes recorrentes.<\/p>\n<p>Ao acumular dados como os pratos mais pedidos do card\u00e1pio e visualizar os coment\u00e1rios dos clientes e clientes, voc\u00ea poder\u00e1 decidir quais itens do card\u00e1pio devem permanecer e quais devem ser eliminados. Voc\u00ea tamb\u00e9m poder\u00e1 definir quando oferecer descontos especiais e como se concentrar mais em itens espec\u00edficos do card\u00e1pio que ajudam a cozinha a economizar mais tempo.<\/p>\n<p><div class='ai-viewports ai-viewport-1 ai-viewport-2 ai-insert-7-72256707' style='padding: 10px 5px 20px 5px;' data-insertion-position='prepend' data-selector='.ai-insert-7-72256707' data-insertion-no-dbg data-code='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' data-block='7'><\/div>\n<script>\n  ai_run_401220913169 = function(){ai_insert_viewport_code ('ai-insert-7-72256707');};\n  if (document.readyState === 'complete' || (document.readyState !== 'loading' && !document.documentElement.doScroll)) ai_run_401220913169 (); 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else document.addEventListener ('DOMContentLoaded', ai_run_649931995541);\n<\/script>\n<\/p>\n<h3>2. Entenda melhor o seu h\u00f3spede<\/h3>\n<p>Se voc\u00ea n\u00e3o sabe por onde come\u00e7ar a melhorar a experi\u00eancia do seu h\u00f3spede, tente se perguntar o seguinte:<\/p>\n<ul>\n<li>O que quero que meus convidados sintam?<\/li>\n<li>Como posso fazer com que eles se sintam bem-vindos?<\/li>\n<li>O que preciso fornecer para garantir sua satisfa\u00e7\u00e3o?<\/li>\n<\/ul>\n<p>E que melhor maneira de obter as respostas acima do que ouvir o que os seus convidados dizem? Com plataformas revolucion\u00e1rias de dados de h\u00f3spedes, como Eat App, voc\u00ea pode enviar automaticamente aos h\u00f3spedes uma pesquisa de feedback ap\u00f3s eles sa\u00edrem do seu restaurante.<\/p>\n<p>Os h\u00f3spedes poder\u00e3o ent\u00e3o dar feedback honesto, ajudando voc\u00ea e sua equipe a entender melhor a experi\u00eancia deles. E, se surgir algum feedback negativo, voc\u00ea pode abord\u00e1-lo com seu h\u00f3spede antes que ele v\u00e1 e deixar um coment\u00e1rio negativo online.<\/p>\n<h3>3. Personalize a experi\u00eancia do seu h\u00f3spede<\/h3>\n<p>Voc\u00ea deve sempre basear suas decis\u00f5es em fatos, n\u00e3o em emo\u00e7\u00f5es. Dito isto, voc\u00ea deve sempre perguntar aos h\u00f3spedes o que eles gostam. Dessa forma, voc\u00ea poder\u00e1 descobrir o que eles gostam de comer e beber no seu restaurante.<\/p>\n<p>Com a ajuda dos dados dos h\u00f3spedes, voc\u00ea pode revelar informa\u00e7\u00f5es valiosas sobre eles e criar uma experi\u00eancia mais memor\u00e1vel. Isso inclui informa\u00e7\u00f5es valiosas dos h\u00f3spedes, como prefer\u00eancias, dados demogr\u00e1ficos e quaisquer h\u00e1bitos de reserva que voc\u00ea e sua equipe possam usar para criar uma experi\u00eancia mais personalizada. Por exemplo, se voc\u00ea comemorar o anivers\u00e1rio de um convidado, poder\u00e1 oferecer-lhe uma sobremesa de cortesia para mostrar que tem a experi\u00eancia dele em mente. Ou, com base em <em>\u201cevid\u00eancia\u201d<\/em> voc\u00ea sabe que um certo h\u00f3spede gosta de ficar sentado \u00e0 janela, em vez de ficar do lado de fora.<\/p>\n<h3>4. Gerencie as necessidades de sua equipe<\/h3>\n<p>Gerenciar pessoal \u00e9 complexo porque envolve equilibrar as necessidades da organiza\u00e7\u00e3o com seus funcion\u00e1rios. A perda de funcion\u00e1rios pode ter um impacto na sua receita, bem como no tempo necess\u00e1rio para trein\u00e1-los para ajudar a manter a experi\u00eancia do h\u00f3spede no n\u00edvel mais alto. Al\u00e9m disso, os gestores de pessoal enfrentam altas taxas de rotatividade, baixa produtividade e baixo moral.<\/p>\n<p>Os gerentes de pessoal podem melhorar suas habilidades de tomada de decis\u00e3o usando an\u00e1lise de dados para identificar tend\u00eancias em sua for\u00e7a de trabalho. Eles tamb\u00e9m podem usar dados de alimentos e bebidas para prever necessidades futuras de pessoal e planejar adequadamente.<\/p>\n<h3>5. Fique de olho nas tend\u00eancias<\/h3>\n<p>Ao analisar relat\u00f3rios di\u00e1rios ou mensais, voc\u00ea pode analisar tend\u00eancias entre seus h\u00f3spedes e ajudar a basear a experi\u00eancia do h\u00f3spede no comportamento deles. Por exemplo, se voc\u00ea notar que os clientes tendem a pedir os mesmos pratos repetidamente, voc\u00ea pode tentar oferecer algo diferente. Ou, se notar que os h\u00f3spedes parecem preferir um determinado tipo de comida, voc\u00ea pode adicionar mais ao seu menu.<\/p>\n<p>Com uma plataforma de dados de h\u00f3spedes, voc\u00ea tamb\u00e9m pode estabelecer os hor\u00e1rios mais populares em que os h\u00f3spedes fazem uma reserva ou quando os hor\u00e1rios da lista de espera tendem a aumentar. Isso ajudar\u00e1 a equipe da cozinha a gerenciar seu fluxo de trabalho e satisfazer seus convidados. E com essas informa\u00e7\u00f5es voc\u00ea poder\u00e1 preparar pratos populares que podem n\u00e3o demorar muito.<\/p>\n<h3>6. Melhore seus esfor\u00e7os de marketing<\/h3>\n<p>Ao implementar uma plataforma revolucion\u00e1ria de dados de h\u00f3spedes, voc\u00ea pode criar um livro de visitas digital contendo perfis e dados robustos de h\u00f3spedes. Com uma poderosa ferramenta de CRM, voc\u00ea pode enviar mensagens direcionadas simultaneamente para seus convidados VIP e outros visitantes.<\/p>\n<p>Isso \u00e9 especialmente bom se voc\u00ea estiver procurando maneiras eficazes de trazer os clientes do seu restaurante de volta. Por exemplo, oferecer descontos por e-mail aos h\u00f3spedes que fazem reservas online pode ajudar a aumentar o seu cheque m\u00e9dio por mesa.<\/p>\n<p>Outras ideias incluem:<\/p>\n<ul>\n<li>Enviando seu convidado <em>&quot;feliz anivers\u00e1rio&quot;<\/em> e-mails junto com ofertas especiais<\/li>\n<li>Promova estrategicamente eventos VIP em seu restaurante<\/li>\n<li>Ofertas de recompensas para h\u00f3spedes regulares para garantir que eles continuem voltando<\/li>\n<\/ul>\n<h3>7. Acompanhe o desempenho do seu restaurante<\/h3>\n<p>A ind\u00fastria de restaurantes sempre foi competitiva. Para se manterem \u00e0 frente da concorr\u00eancia, os restaurantes devem melhorar constantemente as suas opera\u00e7\u00f5es e servi\u00e7os. Isso significa que eles precisam acompanhar o desempenho de seus funcion\u00e1rios e garantir que est\u00e3o atendendo \u00e0s expectativas dos clientes.<\/p>\n<p>Plataformas poderosas de dados de h\u00f3spedes tamb\u00e9m podem fornecer informa\u00e7\u00f5es valiosas sobre o desempenho do seu restaurante. Eles permitem que voc\u00ea veja onde os h\u00f3spedes passam o tempo, quanto tempo visitam cada \u00e1rea do seu restaurante e at\u00e9 quanto gastam. Esses insights podem ajud\u00e1-lo a identificar \u00e1reas de melhoria e melhorar a experi\u00eancia do h\u00f3spede.<\/p>\n<h3>8. Impressione quem gasta muito<\/h3>\n<p>Leve a experi\u00eancia do seu h\u00f3spede para o pr\u00f3ximo n\u00edvel. Com uma plataforma revolucion\u00e1ria, os propriet\u00e1rios de restaurantes e funcion\u00e1rios podem criar um m\u00e9todo de comunica\u00e7\u00e3o centralizado implementando um <em>&quot;Notas&quot;<\/em> recurso. Comece fazendo com que os membros da sua equipe fa\u00e7am anota\u00e7\u00f5es digitais sempre que pessoas VIP ou que gastam muito visitam seu restaurante. Dessa forma, eles poder\u00e3o lembrar o que comeram e beberam enquanto estiveram l\u00e1. Ent\u00e3o, eles poder\u00e3o compartilhar essas experi\u00eancias com voc\u00ea mais tarde.<\/p>\n<p>Aqui est\u00e3o alguns exemplos de como usar um <em>&quot;Notas&quot;<\/em> recurso:<\/p>\n<ul>\n<li>Notifique sua equipe sobre as pr\u00f3ximas promo\u00e7\u00f5es<\/li>\n<li>Um certo convidado VIP est\u00e1 chegando e eles est\u00e3o comemorando um anivers\u00e1rio<\/li>\n<li>Avise sua equipe que um grande grupo de pessoas vir\u00e1 para uma festa de anivers\u00e1rio<\/li>\n<li>Informe sua equipe se um prato do card\u00e1pio n\u00e3o estiver mais dispon\u00edvel<\/li>\n<\/ul>\n<p><div class='ai-viewports ai-viewport-1 ai-viewport-2 ai-insert-4-40072407' style='padding: 10px 5px 20px 5px;' data-insertion-position='prepend' data-selector='.ai-insert-4-40072407' data-insertion-no-dbg data-code='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' data-block='4'><\/div>\n<script>\n  ai_run_410520719620 = function(){ai_insert_viewport_code ('ai-insert-4-40072407');};\n  if (document.readyState === 'complete' || (document.readyState !== 'loading' && !document.documentElement.doScroll)) ai_run_410520719620 (); 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else document.addEventListener ('DOMContentLoaded', ai_run_427877382064);\n<\/script>\n<\/p>\n<h3>9. Ajude a preencher os assentos vazios<\/h3>\n<p>Para um restaurante, lugares vazios significam perda de receitas. Felizmente, com a ajuda de dados de alimentos e bebidas, os restaurantes podem superar e compreender o dilema que envolve \u201c<em>Assentos vazios&quot;<\/em>. Por exemplo, com uma plataforma revolucion\u00e1ria de dados de h\u00f3spedes, os hoteleiros e operadores podem utilizar os dados para avaliar a taxa de n\u00e3o compar\u00eancia nos seus restaurantes. E se o n\u00famero for relativamente alto, eles podem resolver o problema exigindo um dep\u00f3sito de reserva. As operadoras tamb\u00e9m podem atender aos hor\u00e1rios fora de pico, oferecendo descontos especiais para atrair mais h\u00f3spedes.<\/p>\n<h3>10. Mantenha convidados leais<\/h3>\n<p>Se voc\u00ea \u00e9 um h\u00f3spede regular de um determinado lugar ou hotel, \u00e9 prov\u00e1vel que eles lhe tenham enviado um cupom ou cart\u00e3o de desconto. Isso \u00e9 chamado de <em>\u201cprograma de fidelidade de h\u00f3spedes\u201d<\/em> e est\u00e1 se tornando muito comum hoje em dia.<\/p>\n<p>Os restaurantes est\u00e3o utilizando programas de fideliza\u00e7\u00e3o de h\u00f3spedes para atrair novos h\u00f3spedes e reter os existentes. Eles descobriram que oferecer descontos e recompensas a h\u00f3spedes fi\u00e9is os ajuda a aumentar as vendas e a melhorar a experi\u00eancia do h\u00f3spede. Voc\u00ea tamb\u00e9m pode usar programas de fidelidade e dados de h\u00f3spedes para criar ofertas personalizadas para seu p\u00fablico-alvo. Isso ajudar\u00e1 a melhorar a experi\u00eancia do seu h\u00f3spede.<\/p>\n<div class=\"first-sentence-half\">\n<div class='code-block code-block-1' style='margin: 8px 0; clear: both;'>\n<h3>Mais dicas para expandir seus neg\u00f3cios<\/h3>\n<strong>Revfine.com<\/strong> \u00e9 a plataforma de conhecimento l\u00edder para a ind\u00fastria de hospitalidade e viagens. Profissionais usam nossos insights, estrat\u00e9gias e dicas pr\u00e1ticas para se inspirar, otimizar receita, inovar processos e melhorar a experi\u00eancia do cliente.<br><br>\n\nExplore conselhos de especialistas sobre gest\u00e3o, marketing, revenue management, opera\u00e7\u00f5es, software e tecnologia em nosso dedicado <span style=\"text-decoration: underline;\"><a href=\"https:\/\/www.revfine.com\/pt\/category\/blog-do-hotel\/\">Hotel<\/a><\/span>, <span style=\"text-decoration: underline;\"><a href=\"https:\/\/www.revfine.com\/pt\/category\/hospitalidade\/\">Hospitalidade<\/a><\/span>, e <span style=\"text-decoration: underline;\"><a href=\"https:\/\/www.revfine.com\/pt\/category\/viajar-por\/\">Viagem de Turismo<\/a><\/span> categorias.<\/div>\n\n<\/div>","protected":false},"excerpt":{"rendered":"<p>Hoteleiros e donos de restaurantes est\u00e3o constantemente buscando maneiras de aprimorar a experi\u00eancia dos seus h\u00f3spedes. Por qu\u00ea? Eles querem proporcionar aos h\u00f3spedes uma experi\u00eancia gastron\u00f4mica memor\u00e1vel e garantir que eles voltem. E adivinhem? Os dados de alimentos e bebidas que eles coletam automaticamente de seus sistemas POS ou plataformas avan\u00e7adas de reservas s\u00e3o essenciais para melhorar o atendimento ao cliente e o bem-estar geral.<\/p>","protected":false},"author":1,"featured_media":22607,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[804,811,754,788,199],"tags":[706],"class_list":["post-22604","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-guest-communication","category-hotel-email-marketing","category-hotel-operations-management","category-restaurant-marketing","category-software","tag-eat-app"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Top 10 Ways To Use F&amp;B Data To Improve Guest Experience<\/title>\n<meta name=\"description\" content=\"This article will teach restaurant and hotel owners 10 ways to leverage food and beverage (F&amp;B) data to enhance guest satisfaction.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.revfine.com\/pt\/dados-de-alimentos-bebidas\/\" \/>\n<meta property=\"og:locale\" content=\"pt_BR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Top 10 Ways To Use F&amp;B Data To Improve Guest Experience\" \/>\n<meta property=\"og:description\" content=\"This article will teach restaurant and hotel owners 10 ways to leverage food and beverage (F&amp;B) data to enhance guest satisfaction.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.revfine.com\/pt\/dados-de-alimentos-bebidas\/\" \/>\n<meta property=\"og:site_name\" content=\"Revfine.com\" \/>\n<meta property=\"article:published_time\" content=\"2023-08-09T10:00:16+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-09-17T17:25:59+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.revfine.com\/wp-content\/uploads\/2023\/01\/Food-and-beverage-data-FB-data.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1000\" \/>\n\t<meta property=\"og:image:height\" content=\"516\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Revfine.com\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Escrito por\" \/>\n\t<meta name=\"twitter:data1\" content=\"Revfine.com\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. tempo de leitura\" \/>\n\t<meta name=\"twitter:data2\" content=\"7 minutos\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.revfine.com\/food-beverage-data\/\",\"url\":\"https:\/\/www.revfine.com\/food-beverage-data\/\",\"name\":\"Top 10 Ways To Use F&B Data To Improve Guest Experience\",\"isPartOf\":{\"@id\":\"https:\/\/www.revfine.com\/pt\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.revfine.com\/food-beverage-data\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.revfine.com\/food-beverage-data\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.revfine.com\/wp-content\/uploads\/2023\/01\/Food-and-beverage-data-FB-data.jpg\",\"datePublished\":\"2023-08-09T10:00:16+00:00\",\"dateModified\":\"2025-09-17T17:25:59+00:00\",\"author\":{\"@id\":\"https:\/\/www.revfine.com\/pt\/#\/schema\/person\/b20880f04405dc314e16e54bff18823f\"},\"description\":\"This article will teach restaurant and hotel owners 10 ways to leverage food and beverage (F&B) data to enhance guest satisfaction.\",\"breadcrumb\":{\"@id\":\"https:\/\/www.revfine.com\/food-beverage-data\/#breadcrumb\"},\"inLanguage\":\"pt-BR\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.revfine.com\/food-beverage-data\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"pt-BR\",\"@id\":\"https:\/\/www.revfine.com\/food-beverage-data\/#primaryimage\",\"url\":\"https:\/\/www.revfine.com\/wp-content\/uploads\/2023\/01\/Food-and-beverage-data-FB-data.jpg\",\"contentUrl\":\"https:\/\/www.revfine.com\/wp-content\/uploads\/2023\/01\/Food-and-beverage-data-FB-data.jpg\",\"width\":1000,\"height\":516,\"caption\":\"Food and beverage data - 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