{"id":4516,"date":"2023-05-18T20:00:08","date_gmt":"2023-05-18T18:00:08","guid":{"rendered":"https:\/\/revfine.com\/?p=4516"},"modified":"2023-12-20T14:36:22","modified_gmt":"2023-12-20T13:36:22","slug":"turismo-startups-foco-na-inovacao-e-sustentabilidade","status":"publish","type":"post","link":"https:\/\/www.revfine.com\/pt\/turismo-startups-foco-na-inovacao-e-sustentabilidade\/","title":{"rendered":"Startups de turismo com foco em inova\u00e7\u00e3o e sustentabilidade"},"content":{"rendered":"<p><em>A Organiza\u00e7\u00e3o Mundial do Turismo (OMT), em associa\u00e7\u00e3o com a Globalia, principal grupo de turismo da Espanha e da Am\u00e9rica Latina, selecionou os finalistas do 2\u00ba Concurso Global de Startups de Turismo, iniciativa na qual as duas entidades trabalham desde 2018 quando foi o primeiro edi\u00e7\u00e3o foi realizada.<\/em><\/p>\n<p>Nas duas primeiras edi\u00e7\u00f5es da competi\u00e7\u00e3o, Wakalua, o centro global de inova\u00e7\u00e3o em turismo movido pela Globalia, em colabora\u00e7\u00e3o com a Organiza\u00e7\u00e3o Mundial de Turismo, recebeu propostas de cerca de 5.000 startups de 150 pa\u00edses. Os pa\u00edses com maior n\u00famero de projetos apresentados foram Espanha, seguida da \u00cdndia, Estados Unidos, Portugal, Nig\u00e9ria e Col\u00f4mbia.<\/p>\n<p>A segunda edi\u00e7\u00e3o traz startups em um est\u00e1gio mais maduro, com 10% tendo mais de 500.000 euros de faturamento em 2018. Os finalistas apresentar\u00e3o seus projetos na sede do Wakalua em Madrid. Sete ganhar\u00e3o pr\u00eamios em suas respectivas categorias.<\/p>\n<h2>Sustentabilidade<\/h2>\n<p>Aproveitando o sucesso do concurso inaugural, esta nova edi\u00e7\u00e3o continua a identificar novas empresas que v\u00e3o liderar a transforma\u00e7\u00e3o do setor. O objetivo e denominador comum \u00e9 alcan\u00e7ar um futuro sustent\u00e1vel e lucrativo por meio da tecnologia e da inova\u00e7\u00e3o. Esta iniciativa conta com o apoio de parceiros como Turismo de Portugal, Telef\u00f3nica, Amadeus, Intu Costa del Sol, IE Africa Centre e Distrito Digital Valencia, entre outros.<\/p>\n<p>Esses parceiros participar\u00e3o ativamente da decis\u00e3o final e da promo\u00e7\u00e3o subsequente, rodadas de financiamento e implementa\u00e7\u00e3o dos projetos-piloto com os vencedores:<\/p>\n<h2>Categorias<\/h2>\n<p>Esta competi\u00e7\u00e3o anual \u00e9 um dos projetos principais de Wakalua, o centro de inova\u00e7\u00e3o tur\u00edstica desenvolvido pela Globalia em colabora\u00e7\u00e3o com a Organiza\u00e7\u00e3o Mundial de Turismo. Wakalua hospedar\u00e1 as startups vencedoras para um maior desenvolvimento, fornecendo suporte para estabelecer v\u00ednculos com empresas l\u00edderes do setor. A empresa de consultoria em inova\u00e7\u00e3o Barrab\u00e9s.biz tamb\u00e9m \u00e9 parceira para viabilizar este projeto.<\/p>\n<h3>Deep Tech, Repensando a Localiza\u00e7\u00e3o e Geolocaliza\u00e7\u00e3o<\/h3>\n<p>Com o apoio da Amadeus, o objetivo nesta categoria \u00e9 selecionar a melhor startup que simplifique as viagens de clientes ou fornecedores atrav\u00e9s de sistemas de localiza\u00e7\u00e3o. Solu\u00e7\u00f5es que combinam dados de localiza\u00e7\u00e3o com intelig\u00eancia artificial podem ser utilizadas para identificar regi\u00f5es tur\u00edsticas, associ\u00e1-las a aeroportos pr\u00f3ximos, otimizar e oferecer minera\u00e7\u00e3o de opini\u00e3o, entre outros.<\/p>\n<h3>Mobilidade Inteligente<\/h3>\n<p>Em parceria com a Telef\u00f3nica, esta categoria apresenta projetos que melhoram a qualidade das viagens e que facilitam a mobilidade dos usu\u00e1rios de qualquer meio de transporte. O objetivo \u00e9 reduzir custos econ\u00f4micos, ambientais e de tempo.<\/p>\n<h3>Destinos inteligentes<\/h3>\n<p>Com a colabora\u00e7\u00e3o do Distrito Digital Valencia, ser\u00e3o identificadas solu\u00e7\u00f5es para melhorar a sustentabilidade e rentabilidade dos destinos nas perspectivas econ\u00f4mica, ambiental e sociocultural, alavancando a tecnologia para ajudar a promover a inova\u00e7\u00e3o e acessibilidade em um mundo cada vez mais globalizado.<\/p>\n<h3>Hospitalidade disruptiva<\/h3>\n<p>Intu Costa del Sol analisar\u00e1 empresas que contribuem para otimizar a experi\u00eancia total dos viajantes, combinando as melhores solu\u00e7\u00f5es no mundo do varejo, shopping centers, alimenta\u00e7\u00e3o, lazer e hotelaria, para que, por meio de servi\u00e7os personalizados e conectividade digital, cada viagem possa ser t\u00e3o eficiente e eficaz quanto poss\u00edvel.<\/p>\n<h3>Desenvolvimento Rural:<\/h3>\n<p>Globalia dar\u00e1 \u00eanfase especial \u00e0s \u00e1reas rurais com o objetivo de transferir conhecimento e inova\u00e7\u00e3o, e melhorar sua viabilidade e competitividade. Com o objetivo geral de promover uma mudan\u00e7a para uma economia cada vez mais hipocarb\u00f3nica, esta categoria tamb\u00e9m procura empresas que se dediquem \u00e0 gest\u00e3o de riscos e ao bem-estar animal, bem como \u00e0 restaura\u00e7\u00e3o, preserva\u00e7\u00e3o e melhoria dos ecossistemas.<\/p>\n<h3>Solu\u00e7\u00f5es inovadoras de turismo:<\/h3>\n<p>O Turismo de Portugal vai premiar o melhor projeto de inova\u00e7\u00e3o fora das categorias anteriores.<\/p>\n<h3>Pr\u00eamio especial de sustentabilidade:<\/h3>\n<p>Al\u00e9m disso, a OMT e a Globalia v\u00e3o apresentar um pr\u00eamio especial de sustentabilidade com o objetivo de dar mais visibilidade aos projetos que est\u00e3o comprometidos com um turismo mais eficiente e sustent\u00e1vel.<\/p>\n<p>Por \u00faltimo, o IE Africa Centre ir\u00e1 reconhecer 2 projetos em termos de impacto social em \u00c1frica, premiando-os com a bolsa Retiro de Inova\u00e7\u00e3o Social, Sun Cycles Namibia e Enjoy Agriculture Senegal, apresentando as suas iniciativas. A vencedora do acelerador Travel Tech 4 Good, em colabora\u00e7\u00e3o com a Tui Care Foundation e Enpact, Halla Travel, tamb\u00e9m apresentar\u00e1 seu startup.<\/p>\n<h2>Finalistas por categoria:<\/h2>\n<p><strong>Deep Tech:<\/strong><br \/>\nKlustera (M\u00e9xico)<br \/>\nTravelX (\u00cdndia \/ EUA)<\/p>\n<p><strong>Mobilidade inteligente:<\/strong><br \/>\nEccocar (Espanha)<br \/>\nZeleros (Espanha)<\/p>\n<p><strong>Destinos inteligentes:<\/strong><br \/>\nRoad.Travel (R\u00fassia)<br \/>\nVisualfy (Espanha)<\/p>\n<p><strong>Hospitalidade disruptiva:<\/strong><br \/>\nHackpacking (Peru)<br \/>\nQuesto (Rom\u00eania)<\/p>\n<p><strong>Desenvolvimento Rural:<\/strong><br \/>\ni-likelocal (Holanda)<br \/>\nRutopia (M\u00e9xico)<\/p>\n<p><strong>Solu\u00e7\u00f5es inovadoras de turismo:<\/strong><br \/>\nHiJiffy (Portugal)<br \/>\nLUGGit (Portugal)<\/p>\n<p><strong>Sustentabilidade:<\/strong><br \/>\nAdventure Junky (Austr\u00e1lia)<br \/>\nLa Voyageuse (Fran\u00e7a)<br \/>\nPasseios el\u00e9tricos ao vivo (Portugal)<br \/>\nPikala (Marrocos)<\/p>\n<p><strong>Fase final a ser realizada no dia 20 de janeiro, v\u00e9speras da FITUR<\/strong><\/p>","protected":false},"excerpt":{"rendered":"<p>A Organiza\u00e7\u00e3o Mundial do Turismo (OMT), em associa\u00e7\u00e3o com a Globalia, principal grupo de turismo da Espanha e da Am\u00e9rica Latina, selecionou os finalistas do 2\u00ba Concurso Global de Startups de Turismo, iniciativa na qual as duas entidades trabalham desde 2018 quando foi o primeiro edi\u00e7\u00e3o foi realizada. Nas duas primeiras edi\u00e7\u00f5es da competi\u00e7\u00e3o, Wakalua, o centro de inova\u00e7\u00e3o do turismo global alimentado<\/p>","protected":false},"author":1,"featured_media":4517,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[802],"tags":[],"class_list":["post-4516","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-sustainability"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.1.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Tourism Startups Focus on Innovation and Sustainability | Revfine.com<\/title>\n<meta name=\"description\" content=\"UNWTO, in association with Globalia, has selected the finalists of the 2nd Global Tourism Startup Competition.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" 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