Tourism management is the coordinated planning, marketing, operation, and measurement of destinations and travel services so visitor demand creates value a place can sustain. It matters because decisions on levies, campaigns, transport, and capacity now shape prices, visitor mix, and the skills you need, whether you manage a hotel, a tour operation, an attraction, or a destination. Key Takeaways:
When looking for a place to stay, most travelers want more than just a convenient place to lay their heads. Sleep tourism is a fairly new trend, but it’s one that has taken the industry by storm. It’s all about offering those additional little luxuries that make a stay particularly comfy and cozy, so that guests can have the best
In hospitality, revenue is only half the story: profitability is what truly matters. And to maximize profitability, finance analytics is the game-changer. Understanding the flow of revenue, cost structures, and operational efficiencies allows hoteliers to make smarter, data-driven decisions. With fixed costs dominating the industry, tracking the right financial metrics (like flow-through and GOPPAR) can mean the difference between thriving
The travel industry is one of the largest service industries in the world, an increasingly important one in the modern age. It is centered on the movement of people from one location to another and the services they require along the way. It is closely linked to the hospitality and hotel industries, among others. In this article, you will learn
The tourism industry, also known as the travel industry, is linked to people traveling to other locations, either domestically or internationally, for leisure, social, or business purposes. It is closely connected to the hotel industry, the hospitality industry, and the transport industry. Much of it is based on keeping tourists happy, occupied, and equipped with the things they need during
New trends and innovations continually disrupt industries, and the tourism industry is no exception. Keeping pace with these emerging tourism trends can help businesses stay competitive and cater to customers' needs. Some of these trends have been a direct or indirect result of the COVID-19 pandemic. Read on to learn more about the key trends within tourism for 2027.
Travel trends are the various behaviors, preferences, strategies, and technologies that shape the travel industry. These trends can be the result of innovations, lifestyle factors, and local or global events. For businesses operating in the travel industry, it's essential to stay up-to-date with the latest travel trends, because this assists with efforts to either meet or exceed customer expectations. Additionally,
Revenue is the lifeblood of any hotel. The more effectively you generate, capture, and optimize it, the more successful your property will be. But too many revenue managers still rely on outdated revenue strategies, legacy metrics and clunky technology that hold them back. The result? Missed opportunities and money left on the table. Modern revenue management isn’t about following the
Accommodation in tourism refers to various places to stay overnight, which are geared towards tourists. Some of the most common examples include hotels, bed and breakfasts, hostels and resorts. The role of accommodation is crucial, as people traveling to new locations need a place to sleep. Accommodation businesses play a major part in the overall tourism experience, providing shelter, hospitality,
In the ever-evolving landscape of digital marketing, the hotel industry finds itself at a crossroads. While embracing the digital revolution, many hoteliers have fallen into a trap that threatens to undermine their marketing efforts; an obsessive focus on individual channel return on ad spend (ROAS). This fixation, while seemingly logical, is creating a significant disconnect in the industry's approach to
The popularity of glamping has grown rapidly in recent years, but what is glamping, and how does it resemble (and differ) from conventional camping? Essentially, it is a more glamorous or luxurious form of the same activity. Glamping has become an important part of the travel industry, catering for people who want outdoor experiences, but with some extra conveniences. This
The shift towards regenerative tourism represents a significant opportunity for hotels to differentiate themselves in a crowded market while contributing positively to the greater good. By effectively marketing these initiatives, hotels can attract conscious travelers, enhance their brand reputation, and play an important role in shaping the future of tourism. Rising Demand for Travel That Gives Back: Regenerative Tourism In
As the hospitality industry continues to evolve, it is crucial for hospitality businesses to stay ahead of the latest legislation impacting their operations. One critical law that all hoteliers should be aware of is the European Accessibility Act (EAA). The EAA is a landmark EU directive that establishes common accessibility requirements for a wide range of products and services. With
Airline podcasts are essentially any type of podcast that discusses elements of aviation whether formally or informally. The shows can include discussion of flight, the business side of aviation, legal considerations, and so much more. These podcasts serve a vital role within the business sector for a number of different reasons. However, among the most significant is the simple fact
For those working in the industry, having a tourism meaning or definition at hand can be invaluable because it helps to reinforce the purpose of providing a great tourism experience. In this article, you can explore the meaning of tourism as a whole, the meaning of different forms, and the pros and cons of tourism as a concept. Table of
The concepts of travel and tourism are very closely linked, and the travel and tourism industries overlap significantly. However, there are also differences between the terms and the two industries. In this article, you will learn more about travel and tourism and the industries based on those activities. Table of Contents: What is the Tourism Industry? What is the Travel
Hospitality is a broad term, encompassing areas like accommodation, travel, tourism, and food and beverage services. Across these key areas, there are many different hospitality services, from hotels and restaurants, right through to theme parks, airlines, and bars. In this article, you will find an overview of hospitality and a complete breakdown of more than 50 hospitality services you should
Was your summer a revenue bonanza, or more of a busy bust? The summer busy season is undoubtedly a critical stretch for holiday park owners. For many, it's the time to bolster your budgets and make up for the slower months. While plenty of work must be done to ensure your next summer's guests have an excellent experience, it's also