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Marketing & Distribution Tips

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Tips to Boost Your Hotels Upsell Conversion With Powerful Visuals

2020-07-28T14:27:56+02:00

Images can prompt strong emotions and move people to take action. Since you probably know this already, you use beautiful photos on your website to convince site visitors to make a reservation. But have you ever thought of applying this to pre-arrival upselling and cross-selling to increase your conversions? Read on to learn how you can leverage the power of

Tips to Boost Your Hotels Upsell Conversion With Powerful Visuals2020-07-28T14:27:56+02:00

4 WhatsApp Tips for Hotels to Improve Guest Satisfaction

2020-07-22T14:24:19+02:00

WhatsApp is one of the world's most popular mobile apps, and the single most popular mobile messaging platform in 128 countries, according to Market Intelligence Insights. Given the fact that hotel guests are rarely far from their smartphones, it is understandable that many want the option to communicate with hotel staff via WhatsApp. Meanwhile, the rise of hotel chatbot technology

4 WhatsApp Tips for Hotels to Improve Guest Satisfaction2020-07-22T14:24:19+02:00

Let’s Get Digital: Creating a Smart Guest Journey for Your Hotel

2020-07-21T16:12:34+02:00

Coronavirus threw a lot of well-established routines and best practices overboard without warning. Within only a few months, almost every aspect of hotel operations had to be re-examined and updated in ways nobody would have predicted at the start of 2020. To help you navigate this transition, this article sums up actionable tips on how you can adapt your guest

Let’s Get Digital: Creating a Smart Guest Journey for Your Hotel2020-07-21T16:12:34+02:00

20 Hotel Website Mistakes To Fix To Avoid a Low Conversion Rate

2020-07-07T14:46:09+02:00

The hospitality industry has strong competition and the rivalry for guests is going to be even more fierce these days. Hotels compete online for guests not only with other hotels but with other players, such as OTAs and Search Engines Hotel Markets. Therefore, hotels should ensure that their website attracts customers. In this article, you’ll find the 20 most common

20 Hotel Website Mistakes To Fix To Avoid a Low Conversion Rate2020-07-07T14:46:09+02:00

Tips for Hotels to Optimize Their Contactless Guest Journey

2020-06-30T19:13:21+02:00

Due to Covid-19, social distancing has advanced the prominence of contactless payments and with it the delivery of digital services. Consumer behavior highlights the growing acceptance and expectation of contactless services, requiring all businesses to adapt to existence. As the hotel industry prepares for the return of travelers, the industry must recognize the new consumer touchpoints to digitalize processes to

Tips for Hotels to Optimize Their Contactless Guest Journey2020-06-30T19:13:21+02:00

How to Use Guest Messaging to Improve the Digital Experience?

2020-06-20T13:21:48+02:00

Nowadays, guests are demanding smoother, easier, faster experiences. How a user (customer, partner or employee) interacts with an organization via digital technologies, is what we refer to as digital experience. To manage the digital experience of users, companies need to make sure the interaction with customers at every touchpoint is seamless. The smartest companies are already moving toward digital experience

How to Use Guest Messaging to Improve the Digital Experience?2020-06-20T13:21:48+02:00

Hygiene is the New Marketing Message for Hotels

2020-06-20T13:22:02+02:00

With COVID-19 at the very forefront of most people's consciousness, it is vital for hotels and resorts to include hygiene information within their marketing content. After all, potential guests are now much more likely to make travel decisions with hygiene measures and other coronavirus safety concerns in mind. Read on to find out more about how hygiene is displacing other

Hygiene is the New Marketing Message for Hotels2020-06-20T13:22:02+02:00

6 Personalization Tips for Hotels to Increase Conversions

2020-06-20T13:22:35+02:00

Travel behavior has changed quite a bit in the last decade and the online booking journey has become more complex. Your website visitors have a lot of options for booking a place to stay on their next trip. You compete against other hotels, Airbnb, the many choices on OTAs and review platforms. In this article you will learn concrete actions

6 Personalization Tips for Hotels to Increase Conversions2020-06-20T13:22:35+02:00

How to Use Guest Messaging to Increase Your Return on Experience?

2020-06-20T13:23:31+02:00

Return on Experience (ROX) has been discussed widely and it is being referred to as “the new ROI” (Return on Investment). Compared with ROI, which directly measures the amount of return on a particular investment, ROX measures the soft business results that a great experience can generate. In this article you can learn why ROX is important and how you

How to Use Guest Messaging to Increase Your Return on Experience?2020-06-20T13:23:31+02:00

SEO vs CRO: What Gives Hotels a Higher ROI?

2020-06-20T13:23:45+02:00

How much should you invest in Search Engine Optimization (SEO) or Search Engine Marketing (SEM) for your hotel to increase your sales by 5%? If you have a limited budget, what is the smartest way to use it? Can Conversion Rate Optimization (CRO) be a better solution? In this article you will learn the meaning of SEO and CRO, and

SEO vs CRO: What Gives Hotels a Higher ROI?2020-06-20T13:23:45+02:00
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