What is Travel Management?
With globalisation helping to make business travel more important than ever, the discipline of travel management is now crucial for optimising overall performance. It is important to understand that corporate travel is complicated, so should not be arranged haphazardly, or at the last minute. In this article, you will find out more about travel management itself, as well as the value of travel management companies helping to optimise your strategy. Quick menu: What is Travel
10 Tips To Increase Your Hotel Bookings Through OTAs
Maximising demand for rooms is a vital component of revenue management and long-term business success for hotels, and online travel agents, or OTAs, can be ideal for achieving this. However, hotel owners, marketers and revenue managers need to put the work in to get the most from them. In this article, you will find out more about what an OTA can do for you, and find 10 tips for increasing the number of bookings you
14 City Marketing Strategies to Attract More Travellers
Effective city marketing strategies can assist local governments, tourist boards, hotels, travel companies and other businesses, by helping to attract more travellers to the city in question. In this article, you will learn more about what city marketing is, what it entails, and some of the main techniques that can help you to boost tourism. Quick menu: What is City Marketing? Why is City Marketing Useful and Important? What is the Difference Between City and
By How Much Can Upselling Boost Your Hotel’s Revenue? [Free benchmark report]
The importance of upselling within the hotel industry has increased over recent years. No wonder, because a good upselling strategy can significantly boost a hotels revenue. But is upselling beneficial for every type of hotel? Is it worth for your hotel? In this article you find a comparison of the upsell performance per type of hotel, based on recent benchmark report. At the bottom of the article you also find a link to download the
8 Corporate Travel Agents for Hotels to Gain More Business Travellers
Corporate travel agents specialise in organising business trips and events for the employees of companies. By presenting your property correctly to these agents, including delivering real-time availability and rates, hotels can create the possibility to attract more corporate travellers. In this article you learn what corporate travel agents are, why companies use them and how they are beneficial for hotels. You also find a list with 8 corporate travel agents to partner with. Quick menu: What is the Role of Corporate Travel Agents? What are The Benefits for Companies to Outsource Travel Management? The Importance of Corporate Travel Agents for
Hotel Management Software: What Are the Benefits for Hotels?
Hotel management software is increasingly important for those in the hotel industry, offering more efficient, cost-effective ways to take care of many tasks and operations. In this article, you will learn about the various hotel management software solutions that are available, as well as the key benefits hotel software can actually provide. What is Hotel Management Software? Put simply, hotel management software refers to any software package that is designed to assist with the day-to-day
Tourism Marketing: Brand New Marketing Tips to Boost Your Results
For those operating in the tourism industry, the various different tourism marketing strategies that are deployed can go a long way towards determining long-term business success. With that in mind, in this article, you will find out more about tourism marketing and also find 11 of the best tourism marketing tips to help boost your results. What is Tourism Marketing? Tourism marketing is the collective name given to the various marketing strategies used by businesses
What is a Destination Management Organisation (DMO)?
Destination management is a broad management process, based around ensuring tourism is beneficial for a particular destination. It is usually the responsibility of a destination management organisation, or DMO for short. Over the course of this article, you will find out more about what a destination management organisation actually is.
RMS System: An Overview of the Most Important Features
Revenue management is an important concept for those in the hotel industry, and a revenue management system (RMS system) can go a long way towards ensuring you are making informed decisions, based on evidence and data. In this article, you will find out more about RMS software, and the most
Which Software Integration Should a PMS Have?
Property management software, or PMS software, is widely utilised within the hospitality industry, helping owners to manage many of their daily operations from a single location. However, it is also important for your PMS system to offer integration with other software solutions, which may be more specialised. In this article,
Can Front-Desk and Pre-Stay Upselling Coexist?
Hotels can apply upselling at four main moments in the guest journey: when the guest books, pre-stay, during check-in and during the guest’s stay. Offering extras via the hotel website’s booking engine is an approach many hoteliers are comfortable with, even though it slows the booking process and lowers conversion
Hotel Marketing; The Latest Trends in the Hotel Industry
Hotel marketing plays a crucial role in helping owners to maximise bookings and revenue. After all, it is the main way in which those in the hotel industry are able to reach out to potential customers, conveying their unique selling proposition, brand values and the reasons why guests should choose
Global Distribution System (GDS): What Are the Benefits for Hotels?
A global distribution system (GDS) is a network, which allows travel agents to access hotel inventories and sell rooms to their clients. For those in the hotel industry, this functions as an important method for distribution, allowing access to a wider customer base. In this article, you will learn more