How AI is Advancing Digital Marketing Strategies for Hotels
AI is infiltrating every aspect of life and business. With so much buzz around AI, it can be hard to identify where to most effectively use the technology and where to start implementing it in your hotel. Leveraging AI for Personalized Hotel Marketing and Revenue Growth AI has the ability to process vast amounts of data - and from a marketing perspective, it can be used to power and facilitate personalized digital and real-world experiences, driving customer engagement and revenue. Like any technology, finding a use for AI that drives a tangible return on investment is key. By using AI
Google Travel Insights: Tools & Data Trends for The Hospitality & Travel Industry
The launch of the Google Travel Insights platform is intended to help those in the travel industry by providing a single location to access important market data, industry insights, and relevant tools. In this article, you can learn more about the service and the numerous ways it can help travel companies improve business performance. Table of Contents: What is Google Travel Insights? Why is Google Travel Insights Useful for Travel Companies? The Three Components of
Considering a New Hospitality RMS? Watch Out for These 4 Myths
So, you’re thinking about upgrading to a more effective revenue management system (RMS) for your hospitality organization, but you have some doubts. Maybe you’re thinking: It’s too costly to install a different RM Learning a new system will take too much of my staff’s bandwidth My new system will take too long to learn how to price effectively It’s easier to stick with an RMS, I know. It’s “good enough.” However well-founded those concerns are,
Voice Search: How the Hospitality Industry Can Benefit From It!
The increased use of voice search in the hospitality industry has been one of the major technology trends in recent times. Yet, reliable voice search is still relatively new, and many hotels and restaurants have started recognizing its potential. In this article, you will learn more about voice search and
Space Industry: The No. 1 Guide into Space!
The space industry is a diverse and growing industry, encompassing not only the various manufacturing and service roles within the space economy but also the emerging field of space tourism. In this article, you will learn about what the space industry encompasses, its history, and the main organizations to be
Hotel Course: A List of Courses & Hotel Educators
The hotel industry has various jobs on offer, from reception and housekeeping positions right the way up to senior management roles. Some of the jobs within a hotel require very specific skills and knowledge, and a hotel course can help with this. Read on to learn all about the various