Categories of Hotels: A Complete Guide to Hotel Classifications & Types
Categories of hotels are used to classify the various different types of accommodation available to guests. Hotels can be categorized according to their size, service standards, layout, ownership structure and more. Breaking down the many different hotels into major categories helps to set guest expectations and define service standards. Guests know the level of service they will get and hoteliers understand what they need to offer. In this article, you can learn more about the various types of hotels on the market, how they are defined, what hotels in each category have in common, and what they collectively have to
Hospitality Recruitment: Learn How to Recruit the Best Employees!
A good hospitality recruitment strategy is at the very core of all success stories within the industry. Hospitality businesses want the best staff in place to provide great service, respond to customer needs, and make experiences positive and memorable. In this article, you can learn how to put the right processes in place, so you always attract the best applicants, filter out unsuitable candidates, and put together the best possible workforce. Table of Contents: What
Hotel Designs: Inspirations for Hoteliers for New Design Hotels
Hotel design is crucial to the success of a hotel business. It can be difficult to know where to start, especially if you're trying to re-imagine an existing hotel. In this article, you'll discover the importance of good hotel design and how it can help your business. You'll also read about some of today's best-designed hotels for inspiration and ideas. Table of Contents: What Is the Hotel Industry? What Is Hotel Design? How Can a
How can Hotel Chatbots contribute to Contactless Guest Experiences?
Question for Our Hotel Marketing Expert Panel How can hotel chatbots best contribute to a contactless / low-touch guest experience? Our Marketing Expert Panel Dr. Betsy Stringam-Bender - Professor of Hotels & Resorts, New Mexico State University Tamie Matthews - Revenue, Sales &
9 Essential Hotel KPIs to Optimize Your Upsell Marketing Performance
The hotel industry employs many unique key performance indicators. ADR (average daily rate), RevPAR (revenue per available room) and Occ% (occupancy) naturally come to mind. These metrics reflect the unique nature of our business, but their existence also drives our attention and actions. Watching your hotel’s KPIs translates into optimizing
TripAdvisor Plus: What Are the Advantages for Hotels?
TripAdvisor has recently launched a new service called TripAdvisor Plus, which operates on a subscription model, allowing customers to pay an annual membership fee in return for various member-only benefits, such as discounts on hotel rooms and exclusive perks. Additionally, the service now allows direct participation from hotels too. In