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Master Pick-up Analytics: Learn Why & How They Elevate Your Hotel

2024-03-25T10:53:19+01:00

Pick-up analytics are essential for hotels to forecast demand, optimize pricing strategies, manage inventory, marketing, and improve revenue management. In this article, we will dive into the world of Pick-up Analytics. You will learn what Pick-up Analytics is and how to use it to help your hotel optimize performance. What is Pick-up Analytics? In short, it is important to analyze

Master Pick-up Analytics: Learn Why & How They Elevate Your Hotel2024-03-25T10:53:19+01:00

The Most Used Revenue Management KPIs for Hotels

2024-03-24T19:12:43+01:00

KPIs for Hotels KPIs (Key Performance Indicators) in hotels are metrics used to measure and evaluate the success of various aspects of hotel operations. These indicators, including occupancy rate, average daily rate, revenue per available room, and gross operating profit per available room, are essential for assessing performance, guiding decision-making, and strategizing for improvements. They provide vital insights for hotel

The Most Used Revenue Management KPIs for Hotels2024-03-24T19:12:43+01:00

5 Strategies to Increase TrevPAR at Your Hotel

2023-12-06T12:07:21+01:00

From ADR to RevPAR and GOPPAR, lodging operators must track many metrics to assess business performance and make strategic decisions. One of the most powerful but overlooked measures of success for hotels today is TRevPAR, or total revenue per available room. Here we discuss what TRevPAR is and how to increase it at your property. The Rising Importance of Measuring

5 Strategies to Increase TrevPAR at Your Hotel2023-12-06T12:07:21+01:00

4 Key Metrics for Your Hotel’s Direct Channel Success

2023-12-20T18:39:52+01:00

Data analytics is, of course, helpful to better understand your hotel’s direct channel performance, but what’s most useful is being able to compare your results to the market to identify potential growth drivers. The Benefits of Hotel Benchmarking Hotel benchmarking enables you not only to access competitive insights but to make better-informed decisions and take action in those areas that

4 Key Metrics for Your Hotel’s Direct Channel Success2023-12-20T18:39:52+01:00

Upselling’s Role in Hotel Net Operating Income (NOI) Growth

2023-12-06T15:08:03+01:00

The hotel business is unique in many ways, as exemplified by the unique KPIs we use, from revenue per available room (RevPAR), to average daily rate (ADR), occupancy, and everything in between. We can thank the advent of yield and revenue management that came to our industry in the 1980s for much of these metrics. But another metric that more

Upselling’s Role in Hotel Net Operating Income (NOI) Growth2023-12-06T15:08:03+01:00

9 Essential Hotel KPIs to Optimize Your Upsell Marketing Performance

2023-12-06T16:16:05+01:00

The hotel industry employs many unique key performance indicators. ADR (average daily rate), RevPAR (revenue per available room) and Occ% (occupancy) naturally come to mind. These metrics reflect the unique nature of our business, but their existence also drives our attention and actions. Watching your hotel’s KPIs translates into optimizing key activities to influence those KPIs positively. As the old

9 Essential Hotel KPIs to Optimize Your Upsell Marketing Performance2023-12-06T16:16:05+01:00

Time To Value: A Key Metric to Help You Identify The Best Tech for Your Hotel

2023-12-06T16:33:14+01:00

Technology is becoming more and more ingrained into the daily operations of today’s hoteliers, with hotel technology itself evolving in leaps and bounds. As hotel tech platforms and tools become more advanced and marketing-savvy, it becomes increasingly difficult for hoteliers to sift through the noise to find the best tools to meet their specific needs. In this article, you'll learn

Time To Value: A Key Metric to Help You Identify The Best Tech for Your Hotel2023-12-06T16:33:14+01:00

What does GOPPAR stand for?

2024-01-17T13:47:16+01:00

What is GOPPAR? GOPPAR stands for Gross Operating Profit Per Available Room, a key performance indicator in the hospitality industry. It measures a hotel's profitability by accounting for both revenue and operational expenses. This metric is crucial because it provides a comprehensive view of a hotel's financial health, considering both income and costs, offering deeper insights into operational efficiency than

What does GOPPAR stand for?2024-01-17T13:47:16+01:00

What is RevPOR?

2024-01-15T13:26:16+01:00

What is RevPOR? RevPOR, or Revenue per Available Room, is a crucial metric in the hospitality industry that calculates the total revenue generated from each available room in a hotel or property. It is essential for hoteliers as it measures the effectiveness of pricing strategies, occupancy rates, and overall revenue generation. By monitoring RevPOR, businesses can optimize pricing, occupancy, and

What is RevPOR?2024-01-15T13:26:16+01:00

What is RevPAR?

2024-01-15T13:27:47+01:00

What is RevPAR? RevPAR, or Revenue Per Available Room, is a key performance metric in the hospitality industry. It measures a hotel's ability to fill its available rooms optimally. Crucial for evaluating operational efficiency, RevPAR combines occupancy rate and average daily rate, providing insights into revenue generation effectiveness. Key Takeaways RevPAR Overview: RevPAR, a vital KPI in the hotel industry,

What is RevPAR?2024-01-15T13:27:47+01:00

What is an Average Daily Rate (ADR)?

2024-01-15T13:33:16+01:00

What is an Average Daily Rate (ADR)? The average daily rate (ADR) is a key performance indicator in the hospitality industry. It represents the average revenue earned per rented room in a given period. ADR is crucial for gauging a hotel's operational performance and pricing strategy effectiveness, helping to optimize revenue and understand market position. Key Takeaways Revenue Management Indicator:

What is an Average Daily Rate (ADR)?2024-01-15T13:33:16+01:00

Hotel KPIs explained: ADR, REVPAR and GOPPAR

2024-01-15T13:34:57+01:00

ADR, REVPAR and GOPPAR ADR (Average Daily Rate), RevPAR (Revenue per Available Room), and GOPPAR (Gross Operating Profit per Available Room) are key performance indicators in the hospitality industry. ADR tracks average room revenue, RevPAR combines occupancy and ADR for overall revenue efficiency, and GOPPAR measures overall profitability. These metrics are vital for strategic pricing, occupancy management, and financial health

Hotel KPIs explained: ADR, REVPAR and GOPPAR2024-01-15T13:34:57+01:00

What is an Occupancy Rate?

2024-01-15T13:36:55+01:00

Occupancy Rate Occupancy rate is a vital performance metric in the hospitality industry, measuring the percentage of available rooms that are occupied over a specific period. It's essential for understanding a hotel's operational efficiency, gauging demand, and informing pricing and marketing strategies. High occupancy rates indicate strong demand and operational success, while lower rates may signal a need for strategic

What is an Occupancy Rate?2024-01-15T13:36:55+01:00

What does EBITDA stand for?

2024-01-17T13:55:57+01:00

What is EBITDA? EBITDA, or Earnings Before Interest, Taxes, Depreciation, and Amortization, is a key financial metric. It measures a company's operational profitability without the impact of financial and accounting decisions. Essential for investors, it provides a clear view of earnings from core business operations, aiding in comparison with peers. Key Takeaways Measures Operational Profitability: EBITDA is a critical KPI

What does EBITDA stand for?2024-01-17T13:55:57+01:00

NRevPAR Clearly Explained!

2024-01-17T14:00:45+01:00

What is NRevPAR? NRevPAR, or Net Revenue per Available Room, measures a hotel's revenue from room sales after subtracting distribution and transaction costs. It provides a more accurate picture of profitability than traditional metrics, emphasizing net gains over gross revenue, and is crucial for understanding a hotel's financial health and operational efficiency. Key Takeaways More Accurate Performance Indicator: NRevPAR factors

NRevPAR Clearly Explained!2024-01-17T14:00:45+01:00

What is ARPA?

2024-01-17T14:02:09+01:00

What is ARPA? ARPA, or Average Revenue Per Account, is a key metric businesses use, especially subscription-based models, to measure the average revenue generated per account over a specific period. It's crucial for evaluating business performance, guiding pricing strategies, and understanding customer value, ultimately aiding financial forecasting and strategic decision-making. Key Takeaways Business Performance Indicator: ARPA measures the average revenue

What is ARPA?2024-01-17T14:02:09+01:00

What is TRevPar?

2024-01-17T14:03:37+01:00

What is TRevPar? TRevPAR, or Total Revenue Per Available Room, is a comprehensive metric in the hospitality industry measuring total revenue (including rooms, food, and other services) earned per available room. It provides a holistic view of a hotel's financial performance, which is crucial for strategic decision-making and optimizing revenue streams beyond just room sales. Key Takeaways Comprehensive Revenue Assessment:

What is TRevPar?2024-01-17T14:03:37+01:00

RevPAR versus GOPPAR

2024-01-17T14:06:35+01:00

RevPAR versus GOPPAR RevPAR vs GOPPAR compares two key hotel industry metrics: Revenue Per Available Room and Gross Operating Profit Per Available Room. RevPAR measures average room revenue, while GOPPAR assesses overall profitability, including operational costs. This comparison is crucial for hotels to balance revenue generation with cost control for optimal financial health. Key Takeaways Different Focus: RevPAR focuses on

RevPAR versus GOPPAR2024-01-17T14:06:35+01:00
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