4 New OTA Trends That Hotel Properties Need to Know About
Online travel agencies (OTAs) have become a pivotal part of the hospitality industry, impacting the way properties market online and travelers do their research. It’s predicted that, on average, travelers make 25 website visits before booking. Therefore, properties need to boost visibility across the internet on OTAs, metasearch sites, social media, and their direct website to draw in as many potential guests as possible. While OTAs have evolved since their introduction in the 1990s, the
Hotel Operations Success: Save Time & Money with Housekeeping SOPs
Housekeeping SOPs (standard operating procedures) and digital checklists are not there to help managers guarantee consistency, accuracy, and quality. Their value lies in saving you time and money by ensuring your housekeeping team is full of hardworking, detail-oriented members. Learn how to unlock the true potential of housekeeping SOPs and download the essential checklists to launch your hotel to success. Why are Housekeeping SOPs & Checklists necessary? Cleanliness is everyone's #1 priority when staying in
10 Tips in Building a Business Case for an RMS
When you're trying to get your team on board to purchase a revenue management system (RMS), there are a few key things you'll need to keep in mind. Of course, you already know the benefits of utilizing an RMS. Your company will earn more revenue, become more efficient, free up time, and make better-informed decisions. You're already on board. Now it's time to get the rest of your team on board, too. How do you
Hotel Events: The Best 10 International Events to Inspire Hoteliers
Hotel events allow hoteliers to network, learn, and get inspired. It's easy to fall into a routine as a hotelier and become stagnant. Hospitality conferences, expos, and conventions allow you to discuss the challenges and lessons of recent years, picking up valuable information and fresh ideas. Here are 10 of the biggest and best hotel industry events you can experience. Table of Contents: What Is the Hotel Industry? What Is a Hotel Event? 10 Best
What to Do When Your GM Wants You to “Fix” the Forecast
Forecasting is never easy—but it gets a whole lot harder when someone asks you to "adjust" the numbers. If your General Manager (GM) pushes for a rosier picture than the data shows, how do you stay realistic without rocking the boat? In this article, we'll walk through how to handle the pressure, maintain integrity, and turn tricky conversations into alignment. The Reality of Forecasting Pressure Let's be honest: every hotel wants to beat last year's numbers. Forecasts are more than just predictions; they're tied to budgets, targets, and expectations. But when your GM asks you to "revisit" a forecast because
11 Hotel Marketing Podcasts Every Hotel Professional Should Listen To
Hotel marketing podcasts offer an excellent way for hotel professionals to access advice, learn new techniques and strategies, and hear first-hand insights and experiences from marketing experts. In this article, you can explore the rise of hotel marketing podcasts and read a list of 11 of the best podcasts available. Table of Contents: The Hotel Industry Explained What Are Hotel Marketing Podcasts? Why Is It Beneficial to Listen to Hotel Marketing Podcasts? Top 11 Hotel
4 Steps for Improving Meetings & Events Revenue Performance
Revenue leaders across the globe devote a considerable amount of their efforts to driving room revenue performance. It’s an understandable decision, given that rooms are the obvious staple of any hotel operation and there are only so many hours in a day. 4 Steps for Improving Meetings & Events Revenue Performance With meetings and events (M&E) being responsible for nearly 20 to 30 percent of revenue for the average hospitality organization, those who neglect to
Tips for Choosing a Revenue Management System for Your Hotel
Revenue management systems (RMS) are a new way of working for the vast majority of hotels – in fact, for most, this kind of software was not even an option before. But times are changing. Property management systems (PMS) are becoming more user-friendly, and such systems can help you simplify
Strategies to Optimize Your Holiday Park’s Revenue Next Summer
Was your summer a revenue bonanza, or more of a busy bust? The summer busy season is undoubtedly a critical stretch for holiday park owners. For many, it's the time to bolster your budgets and make up for the slower months. While plenty of work must be done to ensure
Forward-Looking Data to Understand Guest Behavior and Upcoming Trends
Question for Our Revenue Management Expert Panel: What Forward-Looking Data Should Hotels Use to Understand Guest Behavior and Upcoming Trends? Our Revenue Management Expert Panel Nikolas Hall - Principal Owner, N. Hall Consulting Chaya Kowal- Cluster Director Of Revenue Management, Potato Head Family