Small but Mighty: 3 Strategies to Increase Your Hotel’s Website Conversion
You've spent precious time and resources building the best hotel website, yet you're not seeing much of an improvement in converting those lookers into bookers? Your benchmarking insights show that your hotel's website conversion is underperforming compared to the market, but you're unsure how to act on it? In this article, you'll find 3 effective strategies to increase your hotel's website conversion and outperform the competition. 3 Quick-win Solutions That are Proven to Convert The
Restaurant Chatbots: What Are They, Their Use and Benefits
Restaurant chatbots are playing an increasingly valuable role in hospitality, helping businesses deliver customer service around the clock while saving both time and money. In this article, you can learn more about these chatbots, how they work, why they are used, and how they can be beneficial. Table of Contents: What is a Restaurant Chatbot? What Can You Use a Restaurant Chatbot For? Table Reservations Ordering Food Live Chat for Customer Support What Are the
What Marketing Strategies can Hotels use to Grow Direct Bookings?
Question for Our Hotel Marketing Expert Panel What marketing strategies can accommodation providers use to increase direct bookings? What % of total bookings should direct bookings represent? What is the minimum that hoteliers should aim for? Our Marketing Expert Panel Daphne Beers - Owner, Your-Q Hospitality Academy Adele Gutman - Culture and Guest Experience Expert, Hospitality Reputation Marketing Podcast Tamie Matthews - Revenue, Sales & Marketing Consultant, RevenYou
Room Attendant Guide; Meaning, Job Description, Duties & Technology
The room attendant's role is vital to hotels because it can have a huge bearing on presentation and overall customer satisfaction levels. In this article, you can learn all there is to know about the job, including a definition, an outline of the key duties and responsibilities, and an overview of associated technology. Table of Contents: What is a Room Attendant in a Hotel? The Importance of Hotel Housekeeping 5 Main Duties of a Housekeeping
5 Touchpoints You Can Automate to Save Time in Your Hotel
In the fast-paced world of hospitality, hoteliers often find themselves juggling multiple responsibilities. One way to streamline marketing efforts and improve overall efficiency is by automating some of your touchpoints with guests. The good news is that this is not difficult to do. By setting up intelligent triggers that automate specific actions, hotel managers, front desk, or marketing teams can save time, reduce manual work, and be more efficient. How Does Hotel Marketing Trigger Work? Triggers can be defined as actions that will have a consequence. In this case, when a certain characteristic is met or an action is performed,
The Most Important Online Distribution Channels for Hotels
The distribution channels that hotels use and invest in can have a significant bearing on their revenue management strategy, and their overall success. These days, many hotels receive more internet bookings than offline travel agents. Meanwhile, more recent advances in smartphone technology have made online distribution channels more important than ever, as consumers now expect to book a hotel room easily, from anywhere in the world, at the touch of a few buttons. So, what
Interview with CEO & Co-founder Tiago Araújo of HiJiffy
In this article, we interview Tiago Araújo, the CEO & Co-founder of HiJiffy. Araújo launched HiJiffy in 2016 to enhance hotel guest communication. Today, HiJiffy leverages AI-driven technologies for direct bookings, new revenue streams, personalized communication with guests, and more. Can you tell us a bit about yourself? Absolutely. My educational journey began at an international school, where I was immersed in an English-speaking environment. This experience provided
How Hotels Can Tackle Inflation and Boost Profitability
After a strong end to 2022 - with European hotel performance reaching 2019 levels - January 2023 saw energy costs peak in many countries. Coupled with a fall in demand, the increased expenses of hotel operations led to a fall in. Although there is evidence of recovery into Spring/Summer, hoteliers
5 Digital Strategies to Attract Remote Workers to Your Hotel
As companies worldwide shift their standards to allow for more remote roles and hybrid working models, the concept of the ideal workplace has become much more subjective. With this increased flexible work environment, people are embracing the digital nomad lifestyle. This offers the ability to log in from anywhere in
Accommodation Service Providers: Successful Tips for More Revenue
Accommodation service providers include everything from hotels and hostels to bed and breakfast accommodations, motels, and serviced apartments. In this article, you can access relevant tips for all accommodation service providers to generate more customer revenue. Table of Contents: What is Accommodation Service? Accommodation Service Types Tips & Strategies to