Tips for Hotels During the Corona (COVID-19) Crisis
The Corona (COVID-19) virus global pandemic is an unprecedented crisis, and hotels are among the many businesses feeling the effects, as global travel restrictions come into force and entire countries face 'lockdown' procedures. This article will offer tips for hotel owners looking for ways to optimize revenue and limit the damage. Table of Contents: What is the Effect of the Coronavirus Crisis on Hotels? 11 Tips for Hotels During the Corona (COVID-19) Crisis Tips to
What to Include in Your Hotel’s Brand Guidelines?
When potential guests interact with your hotel's brand for the first time, they develop an impression within seven seconds or less. Your brand identity is the personality that defines your hotel in your guest's eyes. This includes your visual design, unique selling point, brand values, value propositions, and how your brand interacts with customers. Crafting a solid brand identity builds trust with your customers. Like in human relationships, customer-to-brand relationships take time to make with
Hotel Welcome Message for Guests: How to Write + 5 Free Examples
A hotel welcome message for guests is a short message, which serves to greet guests and provide them with important information. These messages can be delivered physically or digitally. Learning to write a high-quality welcome message for guests is important because it helps to shape first impressions of your hotel. The message can also help you to highlight services and generate revenue. In this article, you will learn how to write a great welcome message
How to Write a Hotel Welcome Letter for Guests + 8 Free Templates
A hotel welcome letter is a message that guests receive upon arrival at the property. The letter may be placed in the room before the guest's arrival, sent to their room after arrival, or delivered via email or SMS. Creating a high-quality hotel welcome letter is important, because it sets the tone for the stay and allows your hotel to demonstrate a commitment to great service. The best welcome letters also provide useful information to
Interview with Founder Franco Grasso of Revenue Team by Franco Grasso
In this interview, we're speaking to Revenue Team by Franco Grasso's founder and CEO, Franco Grasso. Under Grasso's guidance, the company has grown into Europe's largest hotel revenue management consulting and outsourcing entity. His company assists hoteliers in maximizing revenue through optimized sales of hotel rooms while promoting efficiency and quality. Can you tell us a bit about yourself? I've always had a deep passion for tourism. I
Interview with CEO & Co-founder Erik Tengen of Oaky
In this interview, we talk to Erik Tengen from Oaky. Erik co-founded Oaky in 2013, alongside Lars Jonker and Tako Paddenburg. He has since helped to grow the company into a market leader in hotel upselling solutions. Oaky helps drive incremental hotel revenue and enhance the guest experience through targeted upselling messaging. Can you tell us a bit about yourself? I am a father of two boys. I
Interview with Co-founder Daan De Bruijn of Bookboost
In this article, we interview Bookboost co-founder Daan De Bruijn. Bookboost helps accommodation brands manage customer data in efficient and innovative ways. This includes boosting overall understanding of the information, workflow automation, and possibilities for personalization. Bookboost empowers a better understanding of data and how to use it to connect with guests. Can you tell us a bit about yourself? I'm the Co-Founder of Bookboost. I have a
7 eCommerce Tips for Hotels to Increase Conversion
Your hotel's online presence is more important than ever—and this doesn't just mean having a website. It also includes your eCommerce setup. Your website is often the first touchpoint that any interested guest would view to learn more about your hotel. Regardless of what, when or who your online visitors
Collaborative Success for eCommerce and Revenue Management Teams
Question for Our Revenue Management Expert Panel: What are the best practices for building and maintaining successful collaboration and communication between hotel eCommerce and Revenue Management teams? (Question by Aida Muñoz) Our Revenue Management Expert PanelTamie Matthews - Sales & Marketing Consultant, RevenYouConnor Vanderholm
The Year of The Eco-Conscious Hotelier!
No one can be blamed for prioritising the survival of their business in the past year, which was challenging to a degree no one could have expected. As hospitality gears up to welcome guests again, it's clear that some priorities have shifted permanently. However, there are many, like the journey
What Does EBITDA Stand for?
Earnings before interest, taxes, depreciation, amortization, or EBITDA for short, is a KPI becoming increasingly prevalent in hotel management. Sometimes referred to as operating cash flow, the metric can be used to determine the operational profitability of a business, taking into account only its key daily running costs. In this
Early Check-in Hotels: Optimize the Guest Experience & Hotel Revenue
Early check-in hotels are properties that allow guests to check in before the conventional time of between 2:00pm and 4:00pm. This may mean offering earlier check-ins, offering 24/7 check-ins, or offering self-check-ins. Providing options for early check-ins can be especially important for hotels receiving lots of international guests, as many
How Dynamic QR Codes Enhance Guest Experience and Operational Efficiency in Hospitality?
QR codes come in a few different types, but which is best for you and your business? Naturally, the answer will vary from business to business, but there are many commonalities within specific industries. For example, one of the industries that uses QR codes the most is the hospitality industry.