Revenue Management Trends: Latest Developments of 2026
A significant part of getting the most out of a hotel revenue management strategy involves keeping up with the latest revenue management trends and implementing associated strategies while investing in relevant technology. In this article, you can learn all about the latest revenue management developments in 2026 to stay ahead of the game. Table of Contents: Understanding the Basics of Revenue Management Keep Up to Date With the Latest Revenue Management Trends 24 Revenue Management
How Hotels Use Revenue Tools for Trend Prediction and Guest Insights
Question for Our Revenue Management Expert Panel: How can hospitality organisations leverage revenue management tools more effectively to uncover deeper insights into guest behaviour and forecast booking patterns with greater accuracy? Our Revenue Management Expert Panel Chaya Kowal - Director of Revenue Management, Potato Head Family Pablo Torres - Hotel Consultant Massimiliano Terzulli - Revenue Management Consultant, Franco Grasso Revenue Team Mariska van Heemskerk - Owner, Revenue Management
Differing Revenue Management Strategies for New Vs Established Hotels
Question for Our Revenue Management Expert Panel: What are the recommended revenue management strategies for new hotels / resorts? How do they differ to those used by established properties? Our Revenue Management Expert Panel Dr. Betsy Stringam-Bender - Professor of Hotels & Resorts, New Mexico State University Ricardo Sereno - Revenue Manager, Altis Hotels Dermot Herlihy - Owner, Dynamic Hospitality Consulting Pablo Torres - Director Of Sales Marketing,
20 Revenue Management Tips for Hotels
Revenue management within the hospitality industry involves predicting consumer demand to optimize sales, allowing businesses to sell at the right price to the right customer at the right time. In a hotel, this may mean turning away business now to do more profitable business tomorrow. When carried out correctly, revenue management can be extremely effective, helping companies significantly boost their profit margins. Here, we provide 12 revenue management tips for hotels. Table of Contents: 1.
7 Ways to Transform a Hotel Room Into a Smart Room
The smart hotel room concept is one of the most important technology trends emerging within the hospitality industry today. Indeed, the idea of a smart hotel is attractive to customers for a variety of reasons, including greater convenience and personalization. However, while many owners are willing to embrace the idea, many are unsure of how to implement smart room technology. To help out, this article offers seven ways to transform a hotel room into a
4 Tips for a Smart Overbooking Approach
While data certainly supports the practice under the right circumstances, overbooking is a subject that can easily put hotel staff on edge without careful implementation. No one is thrilled by the prospect of needing to relocate or “walk” a guest to another property because a statistically likely cancellation never materialized. 4 Useful Tips for a Smart Overbooking Approach Plenty can be done to improve a potentially challenging scenario for staff and guests alike. Instead of
5 Ways to Transform Your Hotel Into a Smart Hotel
Hotel owners and other leaders within the hotel industry are constantly striving for new ways to reduce costs and improve the customer experience. One of the emerging trends within this area is smart hotel technology. In this article, you will learn more about what a smart hotel is, why it benefits owners and customers alike, and ways you can transform your standard hotel room offering into a cutting-edge smart room. What is a Smart Hotel?
Marketing to Millennial Travelers: 5 Strategies for Hotels in 2023 & Beyond
Marketing to millennial travelers has become a top priority for many hotels and resorts. The generation travels at higher rates than any other, but considering their unique shopping behaviors and expectations is a must. Here are five tips for successfully marketing to millennial travelers. Marketing to Millennial Generation Millennials are
Top Tips for Marketing and Selling Conference and Event Spaces
Question for Our Hotel Marketing Expert Panel How can hotels effectively market and sell their conference and event spaces? What are the best practices and tips for achieving success? Our Marketing Expert Panel Cory Falter - Partner, Lure Agency Thom de Graaf
How Can Hotels Convey Sustainability Efforts in Marketing Messages?
Question for Our Hotel Marketing Expert Panel Today’s guests are growing increasingly aware of sustainability efforts in travel. What marketing messages best convey a hotel’s sustainability efforts? (Question proposed by Alessandro Inversini) Our Marketing Expert Panel Susanne Williams - Performance and Revenue Director,
A Guide to Marketing Hotel Sustainability
Today’s travelers aren’t just better-educated and better-informed, they’re more concerned than ever about adopting responsible practices around their journeys. The upshot is that these savvy travelers actively seek experiences and accommodations that align with their values — especially concerning environmental and sustainability practices. Reasons Behind the Popularity of Sustainable Travel
5 Hotel Marketing Challenges for Multi-Location Hotels
Emerging economies lead to a growing demand for international tourism, making the travel industry one of the fastest-growing markets. With the number of people with access to greater wealth rising, the market conditions are expected to remain strong. But with markets expanding, so is the competition. In this article, we
5 Marketing Campaigns to Reengage Your Past Guests
Studies show that 64% of loyalty members are business travelers, and these loyal guests contribute a significant portion of hotel revenue, ranging from 30% to 60%. Despite the numbers, many hotels are still focusing only on attracting new guests and creating new bookings, when the truth is that re-engaging past