Benefits of Hyper-Personalisation in Revenue Management
Question for Our Revenue Management Expert Panel: What are the benefits of hyper-personalisation in revenue management? What do hotels need to do in order to achieve hyper-personalisation, and are their efforts worth it? (Question by Nikolas Hall)  Our Revenue Management Expert Panel Tanya Hadwick - Group Revenue & Yield Leader, SunSwept Resorts Diego Fernández Pérez De Ponga - Director of Revenue Management, Palladium Hotel Group Krunal Shah
B2B Hotel Marketing Tips and Strategies for Building Loyalty
Question for Our Hotel Marketing Expert Panel Growing a loyal customer base and retaining customers is essential for hotels, but how is it best achieved for the B2B market? How do B2B and B2C strategies differ? What are your top tips for success? Our Marketing Expert Panel Stephanie Smith - Founder, Cogwheel Marketing Susanne Williams - Client Performance Director, Alliants Thomas Dieben - Founder, Becurious Cory Falter -
Interview with President and Co-founder Dr. Ravi Mehrotra of IDeaS
In this interview, we speak with Dr. Ravi Mehrotra, the president and co-founder of IDeaS. As the son of an electrical engineer and avid chess player, he became interested in technology and how it can be applied to modeling real-world scenarios to help improve decision-making ability. With his friend Sanjay Nagalia, he co-founded IDeas, one of today's leading revenue management companies. Can you tell us a bit about
Facing Automation Fears: A Perspective for Hoteliers
For some, advancements in automation bring a profound sense of dread. Worrying about the big-picture societal challenges that may come with the widespread adoption of new, advanced generative AI tools is understandable. But instead of fretting about whatever dystopian worst-case scenario automation may bring, it's time to take a step back for perspective and think of how automation may apply to revenue management. Living in the Age of Automation We are already deeply entrenched in
Broadened Horizons: 3 Ways Revenue Management Tools Can Influence Commercial Success
If you think of revenue management tools as solely a means for rolling out dynamic pricing strategies and making the most out of the demand for your property’s room inventory, it’s time to challenge that assumption. While these tried-and-true capabilities are a staple at most hotels, today’s advanced revenue management systems are making great strides in breaking down the barriers between sales, revenue management, and marketing - and all to the benefit of hoteliers’ bottom line. Unlocking Hidden Value with Revenue Management Tools Advances in technology, system connectivity, and more have helped pave the way for capabilities that expand beyond
Late Check-Out Hotel Strategies: A Comprehensive Guide for Hoteliers
Late check-out hotel strategies are based on allowing guests to extend their stay beyond the standard check-out time. Hotels will often charge guests extra for the option of checking out late. These strategies are important for the guest experience because they add an extra level of convenience. In addition, late check-out can be important for hotels because it provides an extra revenue stream and can boost positive feedback. In this article, you can read all
Interview with Founder and CEO Vassilis Syropoulos of Juyo Analytics
In this article, we're interviewing Vassilis Syropoulos. Vassilis is the founder and CEO of Juyo Analytics. He founded the company to provide a consolidated analytics solution for the hospitality industry. One which makes it easy to work with complex data using an easy-to-understand interface. Can you tell us a bit about yourself? It's all right there in my name. I'm Greek and grew up in a small village
What does GOPPAR stand for?
A key performance indicator, or KPI, is a quantifiable business performance measurement. KPIs are essential for implementing a successful revenue management strategy, as it allows businesses to identify areas of success and failure, as well as trends related to demand and customer behavior. GOPPAR is one of the most important
Hotel Distribution Channel Manager: What Are the Advantages?
For those in the hospitality industry, a key part of any revenue management strategy revolves around distribution channel management. After all, while direct bookings are usually preferable, maximizing bookings and revenue requires assistance from third-party distribution agents. In this article, you will find extensive information regarding distribution channel management in
9 Forecasting Tips to Improve Your Revenue Management Strategy
Forecasting is an important part of any revenue management strategy because it allows hotel managers to make vital pricing, promotion, and distribution decisions based on anticipated demand and performance. In this article, we look at useful forecasting tips to help you improve your revenue management strategy. Table of Contents: What