What Would You Tell Hotel Personnel Choosing A Tech Stack?
Question for Our Hotel Marketing Expert Panel What would you tell hotel personnel choosing a tech stack? Our Marketing Expert Panel Peter Ricci - Clinical Professor and Director of Hospitality & Tourism Management Program at Florida Atlantic University (FAU) Max Starkov - Adjunct Professor Hospitality Technology, New York University Kaylie Holley - Hospitality and Tourism Marketing Professional Matthias Dybing - Co-Founder & Director at Nuvho Thom de Graaf
How Hotels Can Tackle Inflation and Boost Profitability
After a strong end to 2022 - with European hotel performance reaching 2019 levels - January 2023 saw energy costs peak in many countries. Coupled with a fall in demand, the increased expenses of hotel operations led to a fall in. Although there is evidence of recovery into Spring/Summer, hoteliers must be alert to ensure that 2023 is profitable. The Impact of Inflation The hospitality industry relies on demand - first for generating bookings and
5 Digital Strategies to Attract Remote Workers to Your Hotel
As companies worldwide shift their standards to allow for more remote roles and hybrid working models, the concept of the ideal workplace has become much more subjective. With this increased flexible work environment, people are embracing the digital nomad lifestyle. This offers the ability to log in from anywhere in the world, whether in cafes, co-working spaces, and, most importantly: hotels. Catering to Remote Work While the remote workers may not stay overnight, they may
Accommodation Service Providers: Successful Tips for More Revenue
Accommodation service providers include everything from hotels and hostels to bed and breakfast accommodations, motels, and serviced apartments. In this article, you can access relevant tips for all accommodation service providers to generate more customer revenue. Table of Contents: What is Accommodation Service? Accommodation Service Types Tips & Strategies to Increase Revenue for Accommodation Service Providers Clear and Logical Branding Efforts Consistent Revenue Management Strategy Ensure the Necessary Hotel Software is Installed Stay Up-To-Date with
Beyond Bookings: How Hotel Marketing Drives Revenue Beyond the Reservation
Today, marketing is no longer an optional extra for any business, and the hospitality industry is no exception. While some might view marketing as simply crafting social media posts and eye-catching visuals, the truth is that there are many other aspects to marketing, and all of them are crucial for your brand to succeed. Unlocking Revenue Growth Through Smart Marketing Did you know that marketing strategies can increase revenue by up to 25% for businesses? This isn't just about short-term gains either. A well-defined marketing plan fosters brand awareness, builds customer loyalty, and positions your business for long-term success. And
Relocate to Cyprus: Essential Tips for Moving
Relocating to another country is a bold step. When you first think about relocating to Cyprus, it's easy to picture: breakfast with a view of the sea, sunny weather most of the year, and a slower pace of life. And it's true, Cyprus has a way of winning you over. But let's be honest: moving isn't a permanent vacation. It's packing boxes, paperwork, and finding a new home. In order for your relocation to Cyprus
Restaurant Advertising Trends You Should Know About in 2026
Restaurant advertising has never been more vital in today's competitive dining landscape. As eating habits evolve and food trends emerge, diners constantly seek new culinary experiences and convenient dining spots. This guide explores cutting-edge restaurant advertising strategies to help your establishment attract more customers and boost revenue. Table of Contents: What Is the Restaurant Industry? The Significance of Restaurant Advertising 18 Major Restaurant Advertising Trends for 2026 Your Website & SEO Emphasis on Cleaning Local
5 Hotel Management Software Solutions Every Hotel Needs
For hotel owners, revenue management is incredibly important. It involves selling the right room at the right time and price to the right customer via the right distribution channel to maximize business results. To assist with this, many hotels use hotel management software packages. In this article, you will find
Google Hotel Ads Guide – How Hotels Increase Bookings With Google
Intelligent use of the Google Hotel Ads platform can significantly enhance any hotel marketing strategy, providing much-needed visibility within Google search engine results pages and other services, such as Google Maps. In this article, you will learn more about Google Hotel Ads, how it works, why it is so beneficial,
Hotel STAR Report: Clear Introduction for Hoteliers
Hotel STAR Report The Hotel STAR Report is a critical performance benchmarking tool in the hospitality industry, providing detailed revenue and occupancy data compared to competitors. It is important because it helps hoteliers make informed pricing, marketing, and operational decisions by understanding their market position and identifying trends. Ultimately, it