5 Common Challenges for Cluster Revenue Managers and How to Master Them
The idea of clustering revenue management positions has become more customary recently. When it’s done well, it lets you reduce costs, boost efficiency, and increase revenue. But clustering isn’t always easy. Time constraints and the ability to access reliable, real-time data can make it difficult. 5 Common Challenges for Cluster Revenue Managers If you create a cluster of three hotels, one revenue manager probably won’t be able to give the same level of attention to
AAA Travel Agency Overview, Services & Benefits for Hoteliers
The American Automobile Association travel agency, or the AAA travel agency for short, is a travel agency that offers exclusive discounts on travel products to members, along with a full range of travel agency services. Hoteliers can look to become an official hotel partner, gaining prestige and earning exposure to millions of AAA members. Here, we explore the services offered by AAA and the potential benefits to hotels. Table of Contents: What is the Hotel
Interview with CEO & Co-founder Erik Tengen of Oaky
In this interview, we talk to Erik Tengen from Oaky. Erik co-founded Oaky in 2013, alongside Lars Jonker and Tako Paddenburg. He has since helped to grow the company into a market leader in hotel upselling solutions. Oaky helps drive incremental hotel revenue and enhance the guest experience through targeted upselling messaging. Can you tell us a bit about yourself? I am a father of two boys. I
Hotel Website Examples: Important Features to Include & Examples
A hotel website is crucial for success in today's industry. In this article, you'll find out why. You'll discover the reasons for setting up a quality hotel website, what features your site should have, and how to make your hotel's page stand out. You'll also look at some examples of outstanding hotel websites. Table of Contents: What Is the Hotel Industry? Why Is Hotel Website Important for Hotels? 6 Hotel Website Examples: Important Features Direct
Enabling AI-Driven Impact for Hotels: A Three-Pronged Approach
AI adoption is happening in hotels, and hoteliers are confident about the future role of AI in hospitality. While there are barriers and challenges as businesses come to understand AI adoption, there are positive ways in which AI is being applied. This article outlines the three foundational areas shaping the future of AI-powered Find, Book, and Grow strategies in hospitality. The Current Landscape of AI Adoption in Hotels AI is no longer part of the future for hotels. It is happening now. Figures from H2C's global study, AI & Automation in Hospitality, show that 78% of hotel chains are using
The Metrics Every General Manager Should Track
Starbucks used to track average transaction value as its flagship metric for success. If the number went up, it meant customers were spending more and business was good. Except, they knew it wasn’t that simple, and they were missing out on key insights into spending habits, loyalty, and long-term value. Tracking Metrics That Drive Success in Hospitality They embraced new metrics like customer loyalty, engagement, and lifetime value, and the results speak for themselves. 40%
What Guests Really Want – and 5 Ways Hotels Can Deliver
Guests today expect more than a place to sleep—they're expecting experiences that feel personal and thoughtful. For hoteliers, this presents an opportunity to rethink upselling, not as selling extras, but as a way to improve the guest experience. When you focus on what guests truly value—whether it's a better view, extra comfort, or more flexibility— the results, and loyalty, naturally follow. Here are five ways to make it happen. 5 Ways a Hotel Can Deliver
Is Conversational AI a Good Fit for Guest Communications?
The power of Artificial Intelligence (AI) has been making waves in the hospitality industry. Considering rapid developments in AI-based hotel tech solutions, rising expectations of tech-savvy travelers, and challenges the industry faces, let’s explore the fit of conversational AI in guest communications, as well as its role and benefits. Beyond
What Is TRevPar?
Total revenue per available room, or TRevPAR, is a KPI used by those within the hotel industry to assess business results. It is concerned with the total revenue generated from rooms and space available. As a result, it can play an important role in a revenue management strategy and provide
9 Tips to Increase Bookings Through Hotel Metasearch
Hotel metasearch platforms serve as an important distribution channel for businesses in the hospitality industry because many modern travelers will use the internet to shop around for the best rates and will turn to price comparison platforms to assist them with this. In this post, you will learn more about