4 Tips For Stress-Free Upselling & Streamlining Your Hotel Operations
There’s no doubt about it: automated upselling and cross-selling are excellent ways to increase a hotel’s ancillary revenue and guest satisfaction. However, operationally it can be a bit challenging. Going through incoming requests, delegating tasks, and communicating with staff can be time-consuming and inefficient without the right approach. Streamlining Your Hotel Operations With everything else going on at the hotel, you may even risk overlooking a request and disappointing your guests. Follow the four tips
How Hotels Leverage AI Chatbots to Adapt to COVID-related Market Conditions
Hospitality professionals must revisit their business models to create resilient long-term strategies to keep afloat in these challenging times. Artificial intelligence (AI) is essential to reduce costs and continue delivering premium guest service. In this article, you will learn how hotels use AI Chatbots to adapt to COVID-related market conditions. Hotels Face Challenges Due to COVID The impact of COVID-19 will be felt for years. Hoteliers that want to survive these wearisome times face three
Do Small Hotels Need a RMS? How to Overcome the 6 Challenges?
As a hotelier, you have a lot on your plate. From taking care of your staff and guests to managing your online presence, bills and housekeeping - it’s no easy task. But even so, it is imperative you do not overlook one of the most important things to manage: your hotel revenue. In this article, you will learn what the advantages are of a revenue management system (RMS) for smaller hotels and how it helps
Why is Rate Parity Vital for Hotels? & Tips to Win the Parity Game
Hotels want the best price for their room. Therefore, the same price is set throughout all digital distribution channels. But what if a distribution channel uses lower prices? In this article, you can learn about rate parity and how hotels can prevent distribution channels from undercutting the direct price. What is Rate Parity? In simple words, rate parity is a sales strategy that allows hotels to set an equal price throughout all digital distribution channels.
Important Restaurant Marketing Trends to Follow in 2026
Restaurant marketing is the main way that you will be able to reach new people, showcase your offerings, and attract more customers, but you will need to stay up-to-date with the latest restaurant marketing trends, too. This article teaches you about emerging marketing techniques and strategies in 2026 to remain fully competitive. Table of Contents: What is the Restaurant Industry? Why is it Important to Follow Restaurant Marketing Trends? 16 Popular Restaurant Marketing Trends of 2026 1. Guest Lifetime Value 2. Personalization 3. Google My Business 4. Playful Restaurant Experiences 5. Your Website & SEO 6. Email Marketing 7. Restaurant
Tourism Meaning: Learn About the Definition of the Tourism Industry
For those working in the industry, having a tourism meaning or definition at hand can be invaluable because it helps to reinforce the purpose of providing a great tourism experience. In this article, you can explore the meaning of tourism as a whole, the meaning of different forms, and the pros and cons of tourism as a concept. Table of Contents: Tourism Meaning A Brief History of Tourism Definition of Tourism vs. Definition of Travel
Restaurant Industry: Overview, Types, Examples and More
The restaurant industry is one of the largest components of the hospitality industry. It is focused on providing food services where customers can order food and eat it on the premises. In this complete guide, you can learn more about the restaurant industry, how it is defined, the different types of restaurants that exist, how the restaurant industry differs from the food service industry, and much more. Table of Contents: What is the Restaurant Industry?
What are the Pros and Cons of Outsourcing Hotel Revenue Management?
Question for Our Revenue Management Expert Panel: What are the advantages and disadvantages to outsourcing revenue management? Is there a difference depending on hotel / property type? Our Revenue Management Expert Panel Diego Fernández Pérez De Ponga - Director of Revenue Management, Palladium
Tips to Optimize Your Hotel “Book Direct” Strategy With SEO and SEM
As core tactics in the digital marketing strategy toolbox, search engine optimization (SEO) and search engine marketing (SEM) are potent drivers of direct bookings. A carefully balanced mix of SEO and SEM will give your hotel “full-funnel” visibility, which means that guests will be exposed to your brand several times
7 Email Marketing Tips for Hotels to Increase Return on Investment (ROI)
Communicating with past and potential customers via email has always been simpler, faster, and more cost-effective than most other means of online marketing for businesses across different industries. The beauty of utilizing email marketing is that it generates a significant ROI and builds a strong and consistent relationship between you