Cloudbeds

Why Hotels Are Choosing Independence Over Brand Affiliation

2026-02-24T17:22:07+01:00

For decades, hotel brands represented stability, scale, and security. Affiliation offered global distribution, loyalty programs, technology systems, and operational guidance that independent owners struggled to replicate. But the hospitality landscape has changed. Access to demand, modern technology, and digital marketing tools is no longer exclusive to brand ecosystems. At the same time, rising fees and tighter margins are forcing owners

Why Hotels Are Choosing Independence Over Brand Affiliation2026-02-24T17:22:07+01:00

The Future of Hotel Competitiveness is Connectivity

2026-01-20T12:13:31+01:00

The future of hotel competitiveness is being redefined by connectivity. No longer just background infrastructure, seamless integrations are now a critical driver of growth and profitability. Hotels that embrace connectivity gain visibility, control, and efficiency. Those who ignore it risk falling behind with costly errors and missed opportunities. In this article, you’ll learn how internal and external connectivity increase visibility,

The Future of Hotel Competitiveness is Connectivity2026-01-20T12:13:31+01:00

Revenue Marketing Helps Hotels Gain Profit When Wins Fall Short

2026-01-20T12:53:27+01:00

Hotels love a good win. Marketing celebrates record clicks, sales land big contracts, and revenue holds rates during slow seasons. Yet these surface victories don't always equal profit. They can hide weak margins and rising costs. True growth demands a shift in mindset. Instead of chasing numbers that look impressive but fail to strengthen the bottom line, hotels need a

Revenue Marketing Helps Hotels Gain Profit When Wins Fall Short2026-01-20T12:53:27+01:00

The Next Era of Hotel SEO Is Here and It’s Called GEO

2026-01-20T12:55:20+01:00

Planning a trip often involves juggling multiple platforms. Travelers typically bounce between online travel agencies, metasearch engines, and Google in search of the perfect hotel. But that process is changing. Today, nearly 30% of travelers have used generative AI (GenAI) tools (1), like ChatGPT, Gemini, and Perplexity, to plan a trip. These platforms are designed to deliver curated recommendations, and

The Next Era of Hotel SEO Is Here and It’s Called GEO2026-01-20T12:55:20+01:00

The PMS Training Problem (and How Good UX Can Help)

2026-01-20T12:56:47+01:00

Labor efficiency remains a top priority for hotels. Training new employees can take weeks or even months, especially when staff encounter complex legacy systems for the first time. With turnover rates higher in the hotel industry than in any other economic sector (1), this cycle becomes a constant drain on managers’ time and productivity. Why Poor UX in PMS Systems

The PMS Training Problem (and How Good UX Can Help)2026-01-20T12:56:47+01:00

What Hotel Staff Really Need from a PMS (and Why Many Systems Fail Them)

2026-01-20T12:58:51+01:00

A hotel’s property management system (PMS) is the backbone of daily operations, touching nearly every department - from front desk and housekeeping to revenue management and accounting. In theory, a PMS should streamline operations, reduce friction, and create a seamless experience for both employees and guests. However, in practice, many PMS platforms fall short of these expectations. Instead of empowering

What Hotel Staff Really Need from a PMS (and Why Many Systems Fail Them)2026-01-20T12:58:51+01:00

5 Reasons to Choose a Hospitality-Focused BI Solution for Your Hotel

2026-01-20T13:00:12+01:00

As a hotelier, making sense of your data is not a simple task. It often involves consolidating information across multiple systems to understand guest preferences, improve the financial health of your business, and proactively plan for the future. Hospitality-Focused BI Tools vs. Generic Options Business intelligence (BI) software has become an indispensable tool for hoteliers looking to make informed decisions

5 Reasons to Choose a Hospitality-Focused BI Solution for Your Hotel2026-01-20T13:00:12+01:00

How to Attract Different Segments Through a Diverse Distribution Strategy

2026-01-20T13:01:28+01:00

With so many ways to reach potential guests, developing an effective distribution strategy is more important than ever. Leisure demand is slowing down after years of exponential growth post-pandemic, while other segments, namely international, corporate, and group travel, are starting to pick up again. For hotels seeking to increase their bookings and maximize their revenue, it is crucial to explore

How to Attract Different Segments Through a Diverse Distribution Strategy2026-01-20T13:01:28+01:00

Harnessing Hotel Business Intelligence: 5 Key Questions Your Data Should Answer

2026-01-20T13:03:27+01:00

Embracing data-driven decision-making is vital for hotels looking to thrive in today's competitive environment. From identifying top revenue-generating channels to tracking total revenue per available room (TrevPAR) and managing costs, having access to interconnected data allows hoteliers to make quick, informed decisions that can boost operational efficiency, elevate the guest experience, and drive revenue growth. Unlocking Hotel Success with Data-Driven

Harnessing Hotel Business Intelligence: 5 Key Questions Your Data Should Answer2026-01-20T13:03:27+01:00

How Integrated Payments Elevate Hotel Revenue and Efficiency

2026-01-20T13:05:43+01:00

For hoteliers, making payments effortless and secure is essential to maintaining a positive guest experience and operational efficiency. Integrated payment solutions connect your payment gateway to your other hospitality software, providing a frictionless transaction experience that helps hotels boost revenue and streamline operations. Integrated Vs. Non-Integrated Payment Solutions The differences between using an integrated payment solution and a non-integrated one

How Integrated Payments Elevate Hotel Revenue and Efficiency2026-01-20T13:05:43+01:00

3 Ways Hoteliers Can Prepare for the Biggest Trends of 2024 and Beyond

2026-01-20T13:06:33+01:00

In 2024, chasing demand will be a top priority for the travel industry as we head in for a year of moderate growth. While the outlook is promising, lodging businesses are now challenged to increase their RevPAR without alienating price-sensitive guests, as demand is expected to remain relatively flat and inflation rates are high globally. 3 Ways Hoteliers Can Prepare

3 Ways Hoteliers Can Prepare for the Biggest Trends of 2024 and Beyond2026-01-20T13:06:33+01:00

OTA Trends for 2024: What Lodging Businesses Should Know

2026-01-20T13:08:27+01:00

2024 is set to witness significant changes in how travelers book accommodations, with online travel agencies (OTAs) playing a crucial role. From the return of corporate and group travel to the advent of AI-powered travel planning, these new OTA trends are reshaping how accommodations are researched, booked, and experienced. 4 Most Important OTA Trends for 2024 Lodging operators who aim

OTA Trends for 2024: What Lodging Businesses Should Know2026-01-20T13:08:27+01:00

The Benefits of Offering Multiple Payment Methods at Your Hotel

2026-01-20T13:09:41+01:00

The world of hotel payments is everchanging. New payment methods are constantly being introduced into the market, from cash and bank transfers to credit cards and digital wallets. To satisfy guest expectations and encourage direct bookings, lodging operators must stay on top of emerging trends and offer the latest payment methods. The Importance of a Seamless Payment Experience In addition

The Benefits of Offering Multiple Payment Methods at Your Hotel2026-01-20T13:09:41+01:00

Interview with CEO & Co-Founder Adam Harris of Cloudbeds

2024-03-29T15:00:18+01:00

In this article, we'll interview Adam Harris, the CEO and co-founder of Cloudbeds. Adam has vastly simplified the typically complicated world of OTAs, payments, reservations, and reporting so hoteliers can spend time on their most important job - taking care of their guests. Can you tell us a bit about yourself? I'm the

Interview with CEO & Co-Founder Adam Harris of Cloudbeds2024-03-29T15:00:18+01:00

5 Strategies to Increase TrevPAR at Your Hotel

2026-01-20T13:11:13+01:00

From ADR to RevPAR and GOPPAR, lodging operators must track many metrics to assess business performance and make strategic decisions. One of the most powerful but overlooked measures of success for hotels today is TRevPAR, or total revenue per available room. Here we discuss what TRevPAR is and how to increase it at your property. The Rising Importance of Measuring

5 Strategies to Increase TrevPAR at Your Hotel2026-01-20T13:11:13+01:00

Top 3 Goals for Independent Properties and Strategies for Success

2026-01-20T13:12:44+01:00

They say after the storm comes a calm. However, the storm has yet to pass in the hospitality industry. While seeing the light again is possible, the industry still navigates in turbulent waters. Why? With a fierce competition of over 17.5 million guestrooms in 187,000 hotels (1) worldwide, independent hotels know they have to compete for their share of business

Top 3 Goals for Independent Properties and Strategies for Success2026-01-20T13:12:44+01:00

The Rise of Experience-Based Travel and How Hotels Can Prepare

2026-01-20T13:14:08+01:00

Traditionally, lodging properties spent much time and money implementing new amenities like fancy equipment or special devices to attract travelers. Many of these amenities were fads and ended up cluttering rooms or lying forgotten in storage. Since the pandemic, traveler priorities have shifted from one-off amenities to experience-driven travel. What Does This Mean for Lodging Operators? With this shift, hoteliers

The Rise of Experience-Based Travel and How Hotels Can Prepare2026-01-20T13:14:08+01:00

Five Ways Lodging Businesses can Prepare for 2023

2026-01-20T13:15:37+01:00

2022 brought unique challenges for lodging businesses as demand strengthened post-pandemic and ‘revenge travel’ soared. As labor shortages reached all-time highs and hotels struggled to fill roles, management was required to face a significant increase in demand with limited resources. The industry responded to these challenges and ended the year exceeding pre-pandemic RevPar. Hoteliers adopted technology to help fill the

Five Ways Lodging Businesses can Prepare for 20232026-01-20T13:15:37+01:00
Go to Top