3 Key Metrics for Evaluating Your Personalization Strategy
Personalized digital marketing is a proven approach for increasing direct bookings and growing revenue, but personalization isn't a "set it and forget it" strategy. Here's how to evaluate your marketing personalization program, and how to pivot when the metrics don't meet your expectations. Personalization is Important for Elevating Guest Experiences. Travel is personal. It doesn't matter whether the purpose for a trip is business, or leisure, or other, every traveler has their own, individual set of wants and needs for their journey and, more specifically, their accommodations. While the din from rival properties and online travel agencies (OTA) has never
Expedia Partner Central Login Tips For More Revenue
Your Expedia Partner Central login can be the gateway to boosting revenue on your hotel properties. Whether you're an independent owner with a single establishment or a chain of hotels, knowing how to use Expedia Partner Central effectively can dramatically improve your revenue by attracting more guests and encouraging purchases. In this article, you'll learn Expedia can work for you. Table of Contents: What Are Online Travel Agents? What Is Expedia? Expedia TAAP Tips Understanding
Why is a Chatbot not Enough for Your Hotel Anymore?
When chatbots first appeared, they soon became part of many industries, and hospitality was no exception. They became a great tool to help hotel staffs deal with their high workload and the repetitive questions they must reply to daily. To provide guests with quick and instant answers in a fast way, instead of leaving them waiting for 24 hours. And during a few years, that was enough to create a great guest experience. However, the
8 Corporate Travel Agents for Hotels to Gain More Business Travelers
Corporate travel agents specialize in organizing business trips and events for the employees of companies. By presenting your property correctly to these agents, including delivering real-time availability and rates, hotels can create the possibility to attract more corporate travelers. In this article, you learn what corporate travel agents are, why
Hotel Management Software: What Are the Benefits for Hotels?
Hotel management software is increasingly important for hotel industry professionals, offering more efficient, cost-effective ways to take care of many tasks and operations. In this article, you will learn about the various available hotel management software solutions, as well as the key benefits hotel software can provide. What is Hotel
Cruise Ship Jobs: List of Websites to Find the Best Job Vacancies!
The internet can be an invaluable resource when looking for cruise ship jobs, but it is important to know the best places to look and to have some variety in the online channels you use. Here, you can find a list of websites that will be able to help you