Role of a Revenue Manager is Shifting Thanks to Automation
Like much of our world today, the hospitality industry is constantly changing and evolving beyond what revenue managers and leaders of the past could have imagined. During unprecedented change, automation and new technology have become essential to successfully navigating the post-COVID hospitality landscape. Revenue Managers Becoming Strategists But with any change, comes reservation and distrust. As the industry continues to automate, some hoteliers worry that automated systems may not be able to respond to change
Discover Why These Hotels Enjoy a 15%-40% Higher Revenue Than 2019!
When you review your hotel's mid-year numbers, what do you see? Are your occupancy rates up? Is revenue up? Is your hotel enjoying a revenue boost from 2019? A sample of over 400 revenue-managed hotels found they're on track to close 2022 with a 15%-40% revenue boost from 2019. A Decrease in RevPar for European Hotels A review of May STR reports found hotels in many European capitals reported an occupancy rate between 85 and
7 Hotel Marketing Techniques to Boost Direct Bookings in 2022
Digital marketing is essential if you want to drive bookings and especially if you're after more direct business for your hotel. But with the countless available tools and strategies, it can be hard to decide which ones to implement. The following article highlights seven hotel marketing techniques to concentrate on to make your direct booking soar. 1. Optimise Your Website for Search Engines Increase your website's online visibility and reach through SEO (search engine optimisation).
How to Solve Staffing Shortages in the Hospitality Industry with Technology
Staffing shortages within the hospitality industry can hurt the quality of a business and the experience that customers or guests receive. However, the consequences of staffing issues can be greatly reduced through intelligent investment in technology. In this article, you can learn more about how technology can be deployed to solve staffing shortages or reduce the impact of lower staff numbers. Table of Contents: COVID-19 and Staff Shortages in the Hospitality Industry Reducing & Solving
What is Glamping? Glamping vs. Camping Explained!
The popularity of glamping has grown rapidly in recent years, but what is glamping, and how does it resemble (and differ) from conventional camping? Essentially, it is a more glamorous or luxurious form of the same activity. Glamping has become an important part of the travel industry, catering for people who want outdoor experiences, but with some extra conveniences. This may include kitchen and bathroom facilities, mattresses and electricity. In this article, you will find answers to key questions like what is glamping, how does it differ from camping and what do travelers who opt for a glamping trip still
Housekeeping Technology; The Latest Tech used in Hotel Housekeeping
Housekeeping technology is important in hotels because it can assist the housekeeping department with its core tasks while allowing the team to improve efficiency and track and report progress. In this article, you can learn about the latest technology used in the hotel housekeeping field. Table of Contents: What is the Hotel Industry? What is the Housekeeping Department? The Importance of the Housekeeping Department 9 Housekeeping Technologies You Should Know About 1. Artificial Intelligence 2.
Potential Impact of ChatGPT and other LLMs on the Booking Process
Question for Our Revenue Management Expert Panel: How might the use of ChatGPT and other Large Language Models (LLM) affect the booking process? What impact might they have on revenue management? (Question by Massimiliano Terzulli) Our Revenue Management Expert Panel Massimiliano Terzulli - Revenue Management Consultant, Franco Grasso Revenue Team Oleksii Kapichin - Revenue Management Professional Pablo Torres - Director, TEDUKA Tanya Hadwick - Group Revenue & Yield
What Would You Tell Hotel Personnel Choosing A Tech Stack?
Question for Our Hotel Marketing Expert Panel What would you tell hotel personnel choosing a tech stack? Our Marketing Expert Panel Peter Ricci - Clinical Professor and Director of Hospitality & Tourism Management Program at Florida Atlantic University (FAU) Max Starkov - Adjunct
How Hotels Can Tackle Inflation and Boost Profitability
After a strong end to 2022 - with European hotel performance reaching 2019 levels - January 2023 saw energy costs peak in many countries. Coupled with a fall in demand, the increased expenses of hotel operations led to a fall in. Although there is evidence of recovery into Spring/Summer, hoteliers
5 Digital Strategies to Attract Remote Workers to Your Hotel
As companies worldwide shift their standards to allow for more remote roles and hybrid working models, the concept of the ideal workplace has become much more subjective. With this increased flexible work environment, people are embracing the digital nomad lifestyle. This offers the ability to log in from anywhere in