Voice Search: How the Hospitality Industry Can Benefit From It!
The increased use of voice search in the hospitality industry has been one of the major technology trends in recent times. Yet, reliable voice search is still relatively new, and many hotels and restaurants have started recognizing its potential. In this article, you will learn more about voice search and how hospitality companies can benefit from it. Table of Contents: What is Voice Search? Difference Between Voice Search and Text Search Voice Search vs. Virtual
Space Industry: The No. 1 Guide into Space!
The space industry is a diverse and growing industry, encompassing not only the various manufacturing and service roles within the space economy but also the emerging field of space tourism. In this article, you will learn about what the space industry encompasses, its history, and the main organizations to be aware of. Table of Contents: Defining the Space Industry A Brief History of the Space Industry Video: The History of The Space Industry (1955-1975) Aircraft
Hotel Course: A List of Courses & Hotel Educators
The hotel industry has various jobs on offer, from reception and housekeeping positions right the way up to senior management roles. Some of the jobs within a hotel require very specific skills and knowledge, and a hotel course can help with this. Read on to learn all about the various hotel courses on offer. Table of Contents: The Hotel Industry Explained! What is Hotel Management? Interested in a Hotel Course? What Skills Do You Need
Tourism Course: A Complete Overview of Courses & Tourism Educators
A tourism course can help to provide the skills and knowledge needed to excel in any tourism role, including senior management positions. In this article, you can learn much more about the numerous available tourism courses, their benefits, where you can find them, and the educators that offer these courses. Table of Contents: What is the Meaning of Tourism? What is Tourism Management? Interested in a Tourism Course? The Skills You Need in Tourism What
Revenue Management Guide: Calculating Costs & Quality Analysis
As a hotelier, you know many factors go into your room rates. Three of those factors are your costs, current demand, and your hotel’s online visibility. Revenue management is the science of assessing these and other factors and raising your profitability year after year. This article offers a guide to analyzing your costs and improving your analysis with the goal to boost your hotel's profitability. Quick Menu: What Kinds of Hotel Costs Do You Take Into Account When Pricing Rooms? What Is Revenue Management? Common Misconceptions Consider Your Fixed Costs What About Those Variable Costs? CostPAR vs RevPAR CostPAR vs.
5 Benefits of Virtual Reality Marketing for The Travel Industry
Virtual reality is experienced through sights and sounds in an artificial environment provided by a computer. The travel and tourism industry has started adopting this tool to enhance customer experience and maximize engagements. If you want to use this innovative tool to promote your travel business, take a look at this overview of virtual reality marketing (Also known as VR marketing), its importance for the tourism sector, and 5 advantages of using virtual reality to
Revenue Management vs Yield Management
Within the hotel industry, revenue and yield management are two of the most useful tools available to managers, allowing them to maximize the money they make from guests. Although the two concepts are closely linked and share a lot of similarities, there are some important differences too. In this blog post, we explain the differences and compare the two strategies in greater detail. Table of Contents: Defining the Two Strategies Why Are Yield and Revenue
Booking Login: Get More Bookings on Booking.com!
A Booking login can help boost guest numbers, optimize pricing and maximize revenue for your hotel. In this article, you'll learn everything you need to know about Booking.com. You'll learn what the site is and how it works and discover top tips for boosting your hotel's profile and getting more
How Can Hotels Convey Sustainability Efforts in Marketing Messages?
Question for Our Hotel Marketing Expert Panel Today’s guests are growing increasingly aware of sustainability efforts in travel. What marketing messages best convey a hotel’s sustainability efforts? (Question proposed by Alessandro Inversini) Our Marketing Expert Panel Susanne Williams - Performance and Revenue Director,
The Hotel Star Rating System: Types, Benefits, Significance, Examples
The hotel star rating system is one of the main ways hotels are assessed and rated. This is important because potential customers may look at the star ratings of a hotel before deciding whether to book a room there. Here, you can learn about the types of hotel star ratings,