Taking care of breakfast in various aspects means laying the foundations for significant increases in turnover and profits.
Did you know? OTAs show “breakfast included” as a primary search filter for hotel guests. It’s not surprising that guests want to maximize their time and energy by enjoying breakfast within the hotel as it’s one less decision they need to make in their busy schedules.
For example, TripAdvisor’s TripIndex Breakfast shared statistics indicating guest habits. One of these is their breakfast preferences. 65% of the customers interviewed admitted they chose the hotel based on breakfast service. 91% said they prefer an in-hotel breakfast, and for 83%, breakfast service is essential for a positive hotel experience.
In this ebook, you’ll see how thinking of breakfast as a profit center – setting, food, service, environment – impacts your hotel’s brand reputation and revenue management methodology.