What Will You Learn?
Operating costs have risen, and OTA commissions continue to climb. Increasing your direct revenue is just as, if not more, important than ever. Messaging, discounts, and offers you promote can significantly impact occupancy and revenue.
In this 20-page eBook, “A Revenue Manager’s Guide to Using Personalization to Increase Direct Revenue“, you’ll find 6 campaign strategies that utilize conversion and personalization techniques experts recommend implementing to enhance your revenue management strategies, increase direct bookings and ultimately, reach your revenue goals.
What Are the Topics?
Below you will find an overview of all topics.
- Introduction
- Length-of-Stay
- Low Occupancy
- Guest Personas
- Sold Out Dates
- Cross-Selling
- Optimizing Performance
- Conclusion
- More Resources
- Exclusive Offer