5 Marketing Campaigns to Reengage Your Past Guests
Studies show that 64% of loyalty members are business travelers, and these loyal guests contribute a significant portion of hotel revenue, ranging from 30% to 60%. Despite the numbers, many hotels are still focusing only on attracting new guests and creating new bookings, when the truth is that re-engaging past guests is an essential strategy to maintain a steady stream of bookings and maximize profitability. Reengage Old Bookers by Spicing Things up Many hoteliers have tried re-engaging with their existing guests and claim it doesn’t work. And the big difference between failure and success in this endeavor is how you
Top Tips for Building a B2B Revenue Management Strategy for Hotels
Question for Our Revenue Management Expert Panel: What advice can you offer to hotels implementing a B2B revenue management strategy? How does the strategy differ compared to a B2C audience and what are your top tips for success? Our Revenue Management Expert Panel Krunal Shah - Director of Revenue Management, The Biltmore Mayfair, LXR Hotels & Resorts Tanya Hadwick - Group Revenue & Yield Leader, SunSwept Resorts Diego
How the Right Hotel Data Can Transform Your Property
Hospitality is awash with data. From pricing analysis to targeted marketing, from occupancy rates to guest engagement, every hotelier knows that metrics are important – but how do you sort the interesting from the invaluable? What to Do with the Hotel Data? The sheer amount of data can be daunting because it typically requires several platforms to access and interpret it. But here’s the good news: it’s getting easier. Of course, it’s technology that’s transforming
What Hotel Revenue Management Innovations & Trends Can We Expect in 2022?
Question for Our Revenue Management Expert Panel: What are the top innovations and trends in hotel revenue management that we can expect to see in 2022? Our Revenue Management Expert Panel Nikhil Roy - Revenue & Pricing Manager, Key Hospitality B.V. Paulo Aragao
Hostel Management Systems: Everything You Need to Know
Hostel management systems are software solutions used within hostels to carry out key managerial tasks and oversee operations. In this article, you can learn about these systems, how they work, why they are so useful, their main features, and how much they cost. Table of Contents: Why Do Hostels Need
Hotel Booking System: 8 Tips to Maximize its Benefits
A hotel booking system is an important technology for hotels and similar properties, allowing customers to reserve hotel rooms online through a simple, self-service process. In this article, you will find out more about how these systems work and have the chance to explore eight tips that will allow you