Greeting and Welcoming Guests: How to Make a Great First Impression
Greeting and welcoming guests includes everything from a verbal introduction to providing a written welcome message. Your greeting may also involve leaving gifts, offering useful information and answering questions. The importance of these initial interactions is difficult to overstate because guests will often make snap judgments based on them. You never get a second chance to make a first impression, so make it a good one. In this article, you will learn all about greeting and welcoming guests, including what it looks like and why it matters. You will also read examples of ways you can get this process right
7 Tips For an Impeccable Online Reputation for Hotels
Global digitalization, the growth of OTAs, and the influence of social media have made businesses in the travel industry heavily reliant on their online reputation—and hotels are not an exception. This article will teach you seven methods that should become vital to your online reputation management strategy. Why You Should Care About Your Online Reputation Unlike most online consumers, travel planners don’t have the opportunity to test out your hotel before purchasing. And with the
Top Marketing Campaign Tips to Drive Hospitality Recruitment
Question for Our Hotel Marketing Expert Panel Attracting hospitality industry talent remains a challenge. What are your tips for successful marketing campaigns that drive recruitment? What channels work best? (Question by Jolien Alferink.) Our Marketing Expert Panel Tamie Matthews - Revenue, Sales & Marketing Consultant, RevenYou Max Starkov - Adjunct Professor Hospitality Technology, New York University Stephanie Smith-Sparks - Founder, Cogwheel Marketing Jacopo Focaroli - CEO &
PMS System: What Are the Most Important Features?
A property management system, or PMS system for short, is an increasingly useful tool within modern hotels, assisting owners and other staff with various tasks. However, with more PMS software on the market than ever, it is also essential to know which features are most important to make the right
5 Tips to Create The Perfect Promotional Hotel Video
Videos are increasingly important in the world of hotel marketing. The right hotel video can make a tremendous difference to your sales, raising your profile in the hotel industry. Whether you're unveiling a new facility, announcing a special offer, or letting people know about improvements you've made, video is the
Airport Jobs: Overview of Types of Airport Positions
Airports play a crucial role in the travel industry, and many different airport jobs are available, offering completely different career paths. Regardless of your skillset, education and experience level, there are options for almost everyone. In this article, you will find an overview of the many job roles up for