Question for Our Revenue Management Expert Panel: How can hotels improve (or begin) their PMS, RMS, CRM and POS integrations, and how does a connected tech stack enable smarter, data-driven revenue management? (Proposed by Chaya Kowal.) Our Revenue Management Expert Panel Tamie Matthews - Revenue, Sales & Marketing Consultant, RevenYou Massimiliano Terzulli -
Question for Our Hotel Marketing Expert Panel What has been the most significant challenge you've overcome in your marketing career? What was the most important lesson you learned, and from whom? (Proposed by Moriya Rockman) Our Marketing Expert Panel Michael J. Goldrich - Founder & Chief Advisor, Vivander Cory Falter - Partner, Lure
Question for Our Revenue Management Expert Panel: Does predictive personalisation in hospitality truly enhance the guest experience, or does it risk limiting spontaneity and the thrill of discovery? (Question proposed by Nikolas Hall) Our Revenue Management Expert Panel Tamie Matthews - Revenue, Sales & Marketing Consultant, RevenYou Massimiliano Terzulli - Revenue Management Consultant,
Question for Our Hotel Marketing Expert Panel How have hotels innovatively integrated music and art to enrich the guest experience, and how can these experiences be marketed to maximum advantage? (Question proposed by Moriya Rockman.) Our Marketing Expert Panel Moriya Rockman - Chief of Marketing, Smiling House Luxury Global Pablo Torres - Hotel
Question for Our Revenue Management Expert Panel: What is the “ideal” budget process for hotels? Is it relying entirely on tech-based forecasting, or also maintaining manual forecasts to ensure accuracy? (Question proposed by Mariska van Heemskerk) Our Revenue Management Expert Panel Niko Krauseneck - Founder, RevenueRebel Massimiliano Terzulli - Revenue Management Consultant, Franco
Question for Our Hotel Marketing Expert Panel Independent hotels face strong competition for direct bookings in an OTA-dominated market. What strategies can they use to convert guests through their own channel? (Question proposed by Max Starkov) Our Marketing Expert Panel Max Starkov - Adjunct Professor Hospitality Technology, New York University Moriya Rockman
Question for Our Hotel Marketing Expert Panel To ensure a successful launch, what key actions should be on a hotel’s marketing checklist in the months leading up to a new opening? (Question proposed by Kamila Zawadzka.) Our Marketing Expert Panel Kamila Zawadzka - Marketing Lead, The Orange Studio Michael J. Goldrich - Founder
Question for Our Revenue Management Expert Panel: How can hospitality organisations leverage revenue management tools more effectively to uncover deeper insights into guest behaviour and forecast booking patterns with greater accuracy? Our Revenue Management Expert Panel Chaya Kowal - Director of Revenue Management, Potato Head Family Pablo Torres - Hotel Consultant Massimiliano Terzulli
Question for Our Revenue Management Expert Panel: Is standardising room categories boosting bookings but diluting hotel individuality, or limiting a property’s ability to stand out and stay profitable? (Question by Nikolas Hall) Our Revenue Management Expert Panel Massimiliano Terzulli - Revenue Management Consultant, Franco Grasso Revenue Team Tamie Matthews - Revenue, Sales
Question for Our Hotel Marketing Expert Panel Knowing what you know now about career paths, developing skills and gaining experience in the hospitality industry, what advice would you give to your younger self on first entering the workforce? Our Marketing Expert Panel Michael J. Goldrich - Founder & Chief Advisor, Vivander Moriya
Question for Our Revenue Management Expert Panel: Are hotels ready to effectively implement dynamic pricing for ancillary services? Are guests ready to accept fluctuating prices for ancillary services? (Question proposed by Pablo Torres) Our Revenue Management Expert Panel Pablo Torres - Hotel Consultant Tamie Matthews - Revenue, Sales & Marketing Consultant, RevenYou
Question for Our Hotel Marketing Expert Panel Given the range of marketing channels available, from paid search to trade shows, how do you advise strategically allocating budget to maximise impact and ROI? What guides the decision-making process? Our Marketing Expert Panel Max Starkov - Adjunct Professor Hospitality Technology, New York University Moriya Rockman
Question for Our Hotel Marketing Expert Panel What is the state of luxury travel in 2025? What trends will influence decisions for luxury travel businesses? (Question proposed by Reshan Jayamanne) Our Marketing Expert Panel Moriya Rockman - Chief of Marketing, Smiling House Luxury Global Thom de Graaf - Online Marketing Specialist, The Orange
Question for Our Revenue Management Expert Panel: What are the most common challenges faced when implementing dynamic pricing strategies in hospitality and how can they be overcome? (Question proposed by Diego Fernández Pérez De Ponga) Our Revenue Management Expert Panel Tamie Matthews - Revenue, Sales & Marketing Consultant, RevenYou Kathryn Baker
Question for Our Revenue Management Expert Panel: What are the most impactful ways to ensure a hotel's Revenue Management team stays up to date with industry trends and best practices? (Question proposed by Diego Fernández Pérez De Ponga) Our Revenue Management Expert Panel Pablo Torres - Hotel Consultant Kathryn Baker - COO, TCRM
Question for Our Hotel Marketing Expert Panel What is the impact of social selling in hospitality? What are the best practices for success? Are there any misconceptions about it and if so, why? (Question proposed by Cory Falter) Our Marketing Expert Panel Cory Falter - Partner, Lure Agency Moriya Rockman - Chief of
Question for Our Revenue Management Expert Panel: What are the benefits and risks of applying strict cancellation policies versus flexible? How does the competition influence a hotel's cancellation policy? (Question proposed by Niko Krauseneck) Our Revenue Management Expert Panel Niko Krauseneck - Founder, RevenueRebel Massimiliano Terzulli - Revenue Management Consultant, Franco Grasso Revenue
Question for Our Hotel Marketing Expert Panel How can AI agents be trained to anticipate hotel guest needs? How might this impact the personalisation of sales interactions and overall conversion rates? (Question proposed by Michael J. Goldrich) Our Marketing Expert Panel Michael J. Goldrich - Founder & Chief Advisor, Vivander Moriya Rockman