All Revenue & Marketing Tips

/All Revenue & Marketing Tips

10 Pricing Strategies to Increase Your Hotel Revenue

For those operating in the hotel industry, maximising revenue is a top priority, and achieving this goal often requires the right pricing strategy, at the right time. In fact, making room rate adjustments based on demand, customer segmentation and other factors can be the key to overall business success. In this article, we offer insight into 10 pricing strategies that hotels can adopt in their revenue management strategy in order to increase the amount of revenue they generate. 1. Pricing Strategy Based on Forecasting The single most important pricing strategy for hotels to master is the use of forecasting to

10 Pricing Strategies to Increase Your Hotel Revenue 2018-05-04T19:45:36+00:00

How Blockchain Technology is Transforming the Travel Industry

Over recent years, blockchain technology has generated significant excitement within many industries and fields. This is largely because it has the potential to dramatically change the way in which information or data is stored and used, enhancing transparency and security, while also improving transactions. Here, we take a more detailed look at the various ways in which blockchain is being used, or is likely to be used, within the travel industry. Understanding Blockchain Technology: What Is It? Although blockchain technology can sound confusing at first, it is actually pretty simple to get to grips with. Ultimately, it is a list

How Blockchain Technology is Transforming the Travel Industry 2018-06-17T20:06:54+00:00

3 Digital Trends That Will Take the Travel Industry By Storm in 2018

The travel industry is constantly evolving as new digital technology emerges. In this article, we explore some of the digital trends that are going to be most significant in the industry throughout the next year: from virtual reality, which is changing the booking process, to augmented reality, which is enhancing the in-person experience, to artificial intelligence, which is fundamentally changing customer service. Digital Trends in 2018 for the Travel Industry Every year, certain key trends emerge within the travel industry, helping to improve the customer experience, change the way people book their travel, or make internal processes quicker, more simple,

3 Digital Trends That Will Take the Travel Industry By Storm in 2018 2018-06-20T18:39:16+00:00

How to use Artificial Intelligence in the Hospitality Industry

As computer technology has advanced, artificial intelligence has become more reliable, enhancing its standing within the business world. Indeed, hospitality companies are increasingly using AI to carry out customer service tasks, which are especially important within hotels and resorts. In this article, you get a closer look in which way artificial intelligence is revolutionising the hospitality industry. What is Artificial Intelligence? Artificial intelligence, or AI, refers to the performance of seemingly intelligent behaviours by computers or machines. Artificial intelligence, as a concept, has existed since the 1950s, but it is only in recent times that technology has advanced to the

How to use Artificial Intelligence in the Hospitality Industry 2018-06-19T17:02:31+00:00
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