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Marketing

Tips to Highlight Safety in Marketing & Guest Communication in Travel

2024-02-15T13:20:37+01:00

Safety in Marketing & Guest Communication in Travel Safety in marketing & guest communication in travel involves strategies to ensure clear, accurate, and reassuring messaging about safety measures to travelers. It's crucial for building trust, encouraging travel during uncertain times, and ensuring guests feel secure. Effective communication enhances customer satisfaction and loyalty and supports the recovery and growth of the

Tips to Highlight Safety in Marketing & Guest Communication in Travel2024-02-15T13:20:37+01:00

Marketing Tips For the Hospitality & Travel Industry During the Corona Crisis

2023-12-11T12:26:29+01:00

During the coronavirus (COVID-19) crisis, there is a lot of uncertainty in the travel industry. Billions of damage are imminent for the travel industry. The only relief from measures against the Corona (COVID-19) virus can ease the economic pain. The hope of travel organizations is focused on summer and autumn business. But how do you deal with online marketing during

Marketing Tips For the Hospitality & Travel Industry During the Corona Crisis2023-12-11T12:26:29+01:00

Destination Management: How Tourism Adds Value to Your Destination

2024-02-03T14:04:15+01:00

Destination Management Destination Management involves coordinating and managing all aspects of a destination, including attractions, amenities, and services, to enhance the visitor experience. It's crucial for sustainable tourism, ensuring that destinations remain attractive, competitive, and economically viable while preserving natural and cultural resources. This strategic approach benefits local communities, businesses, and tourists alike, by fostering responsible travel practices and promoting

Destination Management: How Tourism Adds Value to Your Destination2024-02-03T14:04:15+01:00

Review Management Tips for Companies Operating in The Travel Industry

2024-02-04T16:26:27+01:00

Review Management Review Management is a process for monitoring, analyzing, and responding to customer reviews across various platforms. Businesses must manage their online reputation, enhance customer satisfaction, and improve services based on feedback. Effective review management can lead to better business insights, increased trust from potential customers, and, ultimately, higher sales and customer loyalty. Key Takeaways Provide an Excellent Customer

Review Management Tips for Companies Operating in The Travel Industry2024-02-04T16:26:27+01:00

The Benefits Of Automated Advertising in Search Engines

2023-12-06T16:52:32+01:00

Reaching potential travelers exactly at that point in time when they’re searching online for the best offer. To succeed these days as a travel company on search platforms, you need to be rapidly adapting to changes. Using search technology & software can help you with this. Here, you will find how to automate your search campaigns in Google plus the

The Benefits Of Automated Advertising in Search Engines2023-12-06T16:52:32+01:00

4 Important Hotel Metrics to Measure Your Guest Experience

2023-12-20T17:25:34+01:00

Most hotels tend to ignore that data is essential for their business or think that data gathering and reporting is reserved for big multinational hotel chains like Accor or Marriott. Yet, the contrary is true: vital hotel metrics can benefit each hotel. In this article, you will find why having accurate metrics in your hotel could boost your revenue and

4 Important Hotel Metrics to Measure Your Guest Experience2023-12-20T17:25:34+01:00

What is a Destination Management Organization (DMO)?

2023-12-18T17:38:42+01:00

Destination management is a broad process based on ensuring tourism benefits a particular destination. It is usually the responsibility of a destination management organization, or DMO for short. Over the course of this article, you will learn more about what a destination management organization is. Table of Contents: What is Destination Management? What is a Destination Marketing Organization (DMO)? How

What is a Destination Management Organization (DMO)?2023-12-18T17:38:42+01:00

15 Destination Marketing Strategies to Attract More Visitors

2024-03-07T12:12:47+01:00

Destination Marketing Destination marketing involves promoting a specific location to attract tourists and visitors. This marketing is crucial as it enhances the area's visibility, boosts the local economy, and can lead to infrastructure and cultural development, making the destination more appealing to potential visitors and improving the quality of life for residents. Key Takeaways Defining Unique Selling Points: Identifying and

15 Destination Marketing Strategies to Attract More Visitors2024-03-07T12:12:47+01:00

What is the Travelport Global Distribution System?

2024-01-29T18:36:12+01:00

Travelport Global Distribution System Travelport Global Distribution System is a major electronic platform connecting travel industry providers, including airlines, hotels, and car rental companies, with travel agencies globally. It facilitates efficient travel booking and management, offers various options, and enables travel businesses to reach a broad customer base. Key Takeaways Global Reach: Travelport GDS provides extensive global distribution, offering access

What is the Travelport Global Distribution System?2024-01-29T18:36:12+01:00

9 Reasons Why Companies Should Use a Business Travel Agency

2024-02-04T16:10:14+01:00

Business Travel Agency A Business Travel Agency specializes in organizing and managing travel arrangements for companies. They are crucial for streamlining travel processes, securing cost-effective solutions, and ensuring compliance with corporate travel policies, thereby saving time and resources while enhancing the travel experience for employees. Key Takeaways Cost Savings: Agencies reduce travel expenses through exclusive deals and efficient planning. Time

9 Reasons Why Companies Should Use a Business Travel Agency2024-02-04T16:10:14+01:00

What is Galileo Global Distribution System?

2023-12-15T18:31:56+01:00

For those in the travel industry, including hotel owners, a global distribution system (or GDS system) is one of the major distribution channels, connecting their inventories with travel agents, who can sell products on their behalf. In this article, you will learn more about Galileo GDS, one example of such a system. What is a GDS System? A global distribution

What is Galileo Global Distribution System?2023-12-15T18:31:56+01:00

What is the Sabre Global Distribution System?

2023-12-15T18:32:38+01:00

A global distribution system, or GDS system, is one of the most important distribution channels for those in the hotel industry, allowing travel agencies to access live inventory information and rates, and to sell hotel rooms and other travel services to their customers. In this article, you will learn more about Sabre GDS and how it can benefit hotel owners

What is the Sabre Global Distribution System?2023-12-15T18:32:38+01:00
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