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Marketing & Distribution Tips

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The Latest Business Travel Trends Business Travellers Desire

2020-02-07T11:15:47+01:00

Business travel is growing. As a result, hotels and others in the travel industry are looking to attract more business travellers, but in order to do so effectively, you need to know what those travellers are looking for. In this article, you will find out more about the latest trends that influence modern business travel decisions. Quick menu: What is

The Latest Business Travel Trends Business Travellers Desire2020-02-07T11:15:47+01:00

8 Ways to Improve Customer Experience in the Travel Industry

2020-02-07T11:19:04+01:00

Hotels, airlines, car rental companies and others in the travel industry prioritise the customer experience, as it is one of the single most effective competitive differentiators. Indeed, companies that deliver in this area are more likely to generate customer loyalty and more likely to build positive reputations. In this article, you will find out about eight of the most effective

8 Ways to Improve Customer Experience in the Travel Industry2020-02-07T11:19:04+01:00

5 Ways Personalisation Marketing is Used in the Travel Industry

2020-02-07T11:19:21+01:00

The travel industry is highly competitive, and one of the best ways to attract and retain customers is to provide them with a personalised experience, where they are treated as an individual. Personalisation marketing is one of the best ways to achieve this, because it means marketing content is more tailored and relevant. In this post, you will learn more

5 Ways Personalisation Marketing is Used in the Travel Industry2020-02-07T11:19:21+01:00

5 Ways Big Data Can Benefit the Travel Industry

2020-02-07T11:19:54+01:00

Within the travel industry, big data is one of the most important concepts to get to grips with, because most other businesses are already utilising it and reaping the rewards. These rewards include the ability to make more informed decisions, learn about customers and competitors, improve the customer experience and increase revenue. In this article, you will learn more about big

5 Ways Big Data Can Benefit the Travel Industry2020-02-07T11:19:54+01:00

What is Bleisure Travel? What Are Bleisure Travellers Looking For?

2020-02-07T11:20:19+01:00

Bleisure travel is one of the emerging concepts in the travel industry, and its growth has meant a greater focus is now being placed on the needs of the corporate traveller who wants to enjoy some leisure time during their trip. In this article, you will learn more about what bleisure travel is and what the average bleisure traveller is

What is Bleisure Travel? What Are Bleisure Travellers Looking For?2020-02-07T11:20:19+01:00

6 Must-Read Tips to Create The Perfect Virtual Reality Video

2020-02-07T11:26:13+01:00

The hospitality and travel industry today have access to more marketing tools than ever before. While having a strong brand with high social media presence may sound great, you need to focus more on interactivity in order to be one step ahead of your competitors. For example, virtual reality videos enable users to be fully immersed in the hotel’s or

6 Must-Read Tips to Create The Perfect Virtual Reality Video2020-02-07T11:26:13+01:00

Tourism Trends: 13 Opportunities for The Tourism Industry

2020-02-07T11:28:41+01:00

Every industry has trends and innovations -- the tourism industry is no exception. In a rapidly-evolving landscape, new trends are appearing and taking hold all the time. Changing demographics, advances in technology, shifting social mores: these influences and others all help give rise to important new tourism trends. To find out about 13 of the top tourism trends to watch,

Tourism Trends: 13 Opportunities for The Tourism Industry2020-02-07T11:28:41+01:00

Travel Marketing: The Latest Marketing Tips to Boost Your Results

2020-02-07T11:32:22+01:00

For businesses operating in the travel industry, including hotels, airlines and OTAs, the quality of travel marketing can have a huge bearing on overall success. In particular, it is crucial that companies use the right travel marketing strategies and keep up to date with the latest trends. With this in mind, in this article, you will find some of the

Travel Marketing: The Latest Marketing Tips to Boost Your Results2020-02-07T11:32:22+01:00

9 Forecasting Tips to Improve Your Revenue Management Strategy

2020-02-07T11:33:00+01:00

Forecasting is an important part of any revenue management strategy, because it allows hotel managers to make vital decisions regarding pricing, promotion and distribution, based on anticipated demand and performance. In this article, we look at some useful forecasting tips, which can help you to improve your revenue management strategy. What is Revenue Management? Within the hotel industry, revenue management

9 Forecasting Tips to Improve Your Revenue Management Strategy2020-02-07T11:33:00+01:00

Revenue Management; clearly explained!

2020-02-07T11:33:26+01:00

Revenue management is concerned with optimising financial results and is especially popular in industries like hospitality, which must contend with high fixed costs and a perishable inventory. For example, hotels have a certain number of rooms and fixed costs which must be met, regardless of how many rooms are sold. In such industries, revenue management is employed in an effort

Revenue Management; clearly explained!2020-02-07T11:33:26+01:00
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