Ditch Discount Blasts and Reward High-Value Hotel Guests
Hotels often rely on blanket discount codes to spark bookings, but these offers rarely resonate with high-value guests. Instead, they attract low-spending visitors who deliver minimal long-term revenue. Today’s travelers expect more: personalization, recognition, and incentives that reflect their loyalty. Guests who feel noticed are far more likely to return, spend more, and recommend your brand. In this article, you’ll learn why ditching generic discount blasts in favor of targeted campaigns fuels loyalty, revenue, and
Hospitality in 2026: How Tech is Powering the Future of Hotels
For a long time, hotel technology was a means to an end. A simple efficiency tool that often caused more headaches than it intended to solve. Not anymore. A property management system (PMS) is no longer just the chunky digital filing cabinet in the back office. It is the engine driving real innovation and outstanding experiences across the entire hotel. That means empowering staff with more time to connect with guests, enabling new business models
The Future of Hotel Competitiveness is Connectivity
The future of hotel competitiveness is being redefined by connectivity. No longer just background infrastructure, seamless integrations are now a critical driver of growth and profitability. Hotels that embrace connectivity gain visibility, control, and efficiency. Those who ignore it risk falling behind with costly errors and missed opportunities. In this article, you’ll learn how internal and external connectivity increase visibility, control, profitability, and operations, giving hotels a lasting competitive edge. Connectivity as the New Growth
Is Your Pre-Arrival Communication Generating Revenue? Track It.
Pre-arrival communication shapes the guest experience long before check-in, but are you measuring its real impact? Too often, hoteliers stop at vanity metrics like open rates and clicks. Those numbers may look good on paper, but they reveal little about guest satisfaction, loyalty, or revenue. The real opportunity lies in tracking the KPIs that show whether your messages are building trust, driving upsells, and bringing guests back. By digging deeper into the right pre-arrival metrics,
How Can Hotels Align Pricing with Value and Market Position?
Question for Our Revenue Management Expert Panel What analysis should hotels use to evaluate pricing relative to perceived value and that of competitors? How might this influence their market positioning strategy? (Question by Mariska van Heemskerk) Our Revenue Management Expert Panel Mariska van Heemskerk - Owner, Revenue Management Works Massimiliano Terzulli - Revenue Management Consultant, Franco Grasso Revenue Team Tanya Hadwick - Group Revenue & Yield Leader, SunSwept Resorts Chaya Kowal - Director of Revenue Management, Potato Head Family Ask Our Panel a Question Join Our Expert Panel
Strategic Logistics Management for the Denver Hospitality Market
A visitor's weekend involves multiple hospitality touchpoints: hotel check-in, conference attendance, group dining, entertainment, and departure coordination. Each transition creates potential friction or an opportunity for excellence. The difference? Strategic logistics management that connects these experiences into one cohesive journey. Denver's hospitality market has evolved beyond isolated operations. Hotels, event venues, restaurants, and attractions now recognize that guest satisfaction depends on what happens between locations, not just at them. Properties that excel treat logistics as
How Los Angeles Hotels Are Redefining Executive Transportation
Guest experience does not begin at check-in or end at checkout. For executive travelers, mobility is part of the stay, shaping how smoothly business trips unfold and how hotels are remembered afterward. In cities like Los Angeles, where distance, traffic, and timing add friction, transportation plays an outsized role in service quality. Hotels modernizing transit now treat mobility as a strategic extension of their brand and service promise. In this article, you'll learn how Los
How Language Basics Make Travel Navigation Less Stressful
Travel can fill you with hope as you enter a fresh place. A street with new sights can lift your mood. Trouble can arise when local speech feels unclear. A small phrase can turn confusion into ease. Each short word can guide your route through a city that once felt
21 Key Technology Trends Emerging in the Travel Industry in 2026
Technology is crucial to the tourism and travel industry, helping businesses with day-to-day operations while improving the customer experience. For this reason, hotels, airlines, restaurants, and other companies must keep up with the latest technology trends within the travel industry. In this article, you can learn more about the new
10 Valuable Tips to Manage Your Hotel Career
Hotel careers can be rewarding, challenging, and varied. Yet, regardless of whether you are seeking an entry-level job to get your foot in the door, or hoping to take the next step up the career ladder, there are certain things you can do to maximize your chances of finding a