News2020-01-29T13:02:29+01:00




Boost Hotel Revenue by Understanding Post-Covid Guest Booking Behavior

The most challenging period the global hospitality industry has faced to date is finally over in most regions. Lockdowns and travel restrictions are largely a thing of the past, and people are comfortable traveling again. But guest booking behavior has shifted. In this article, you’ll learn about 4 data-driven insights that help you to boost your hotel revenue. Times are Changing, and so is Your Guest Booking Behaviour But while recovery is in full swing

What to Include in Your Hotel’s Brand Guidelines?

When potential guests interact with your hotel's brand for the first time, they develop an impression within seven seconds or less. Your brand identity is the personality that defines your hotel in your guest's eyes. This includes your visual design, unique selling point, brand values, value propositions, and how your brand interacts with customers. Crafting a solid brand identity builds trust with your customers. Like in human relationships, customer-to-brand relationships take time to make with

Different Types of Hotel Guests and Tips on How to Appeal to Them

Hotel guests have different circumstances and priorities, so hotels need to understand that there is no ‘one size fits all’ solution to attracting them. In this article, we will break down the main types of guests, provide tips for appealing to each guest type, and offer more general advice for exceeding customer expectations during their stay. Table of Contents: What is the Hotel Industry? Different Types of Hotel Guests and How to Attract Them Business

Hotel Investors: Pros and Cons of Investing in Hotels

Hotel investors can benefit from the potential for high yields, favorable tax rules, and access to hotel facilities while also diversifying their property portfolio. However, at the same time, it is sensible to look at possible disadvantages associated with investing in hotels too. This article lets you learn more about hotel investment opportunities and explore the main advantages and disadvantages. Table of Contents: What is the Hotel Industry? Why Choose to Invest in Hotels? How

How Hotels Can Take the Stress Out of Travel for Guests

Now, it's true that traveling is exciting in theory; there are new places, new experiences, and a break from the daily grind. But it's not always smooth sailing. Everyone has had to experience delayed flights, hauling luggage across town, and navigating confusing public transport at least once during a trip, and this can leave any traveler questioning their life choices. Not Just Pretty Spaces Making Hotel Stays Effortless At this moment, hotels seem to be caring more about their image, specifically aesthetics, rather than attention to detail. Sure, using marketing trends for social media and following interior decor trends for

5 Visual Design Tips to Boost Your Hotel Website Conversion Rates

Making a great first impression is crucial—especially for hotels looking to attract guests. In the online world, first impressions are tightly linked to your website's design. From the moment they land on your page, guests need to be hooked. 5 Visual Design Tips for Your Hotel's Website The undeniable power of visuals lies at the heart of this. Visuals are a powerful way to tell your story, differentiate yourself, and prove that you are the

3 Ways Hoteliers Can Prepare for the Biggest Trends of 2024 and Beyond

In 2024, chasing demand will be a top priority for the travel industry as we head in for a year of moderate growth. While the outlook is promising, lodging businesses are now challenged to increase their RevPAR without alienating price-sensitive guests, as demand is expected to remain relatively flat and inflation rates are high globally. 3 Ways Hoteliers Can Prepare for the Biggest Trends As a hotelier, you must stay informed of market changes, act

11 Types of Accommodation in the Hotel Industry

Despite what the name may imply, there are many different types of accommodation in the 'hotel' industry, with hotels being just one of these. In this article, you can explore the different accommodation types that make up this industry and gain a deeper understanding of how these types differ. Table

11 Tour Agencies That Help Hotels to Grow Their Revenue

Partnering with a tour agency can have significant benefits for a hotel. It's important to choose a partner that's right for your hotel. In this article, you'll discover the pros and cons of partnering with a tour agency and learn about some of the top names in today's global tour

Hotel Budget Plan: Practical Budgeting Tips for Hoteliers

A hotel budget plan is a projection of financial earnings and expenditures over a defined period of time, allowing your hotel to understand its financial status and determine how much money is available for planned or unplanned projects. In this article, you will be able to learn more about what

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