AI Agents in the Travel Industry: Use Cases, ROI, and Strategy
Martijn Barten2026-02-24T08:06:17+01:00AI agents in the travel industry are autonomous software systems that are able to work independently to achieve specific goals. They do not require human intervention and can make decisions and learn from outcomes over time. Within the travel industry, AI agents are useful as the industry currently faces key challenges that they can assist with. These agents can simplify