4 WhatsApp Tips for Hotels to Improve Guest Satisfaction
WhatsApp is one of the world's most popular mobile apps, and the single most popular mobile messaging platform in 128 countries, according to Market Intelligence Insights. Given that hotel guests are rarely far from their smartphones, it is understandable that many want to communicate with hotel staff via WhatsApp. Meanwhile, the rise of hotel chatbot technology also makes this a more appealing proposition for hotel owners. In this post, you will learn more about how
Advice We Would Give To Our Younger Hospitality Selves
Question for Our Revenue Management Expert Panel: Knowing what you know now (experience in hospitality, revenue management, life & skills, etc.), what advice would you give to your younger self on entering the workforce for the first time? Our Revenue Management Expert Panel Pablo Torres - Hotel Consultant Dermot Herlihy - Owner, Dynamic Hospitality Consulting Tamie Matthews - Sales & Marketing Consultant, RevenYou Connor Vanderholm - CEO, Topline
What Would You Tell Hotel Personnel Choosing A Tech Stack?
Question for Our Hotel Marketing Expert Panel What would you tell hotel personnel choosing a tech stack? Our Marketing Expert Panel Peter Ricci - Clinical Professor and Director of Hospitality & Tourism Management Program at Florida Atlantic University (FAU) Max Starkov - Adjunct Professor Hospitality Technology, New York University Kaylie Holley - Hospitality and Tourism Marketing Professional Matthias Dybing - Co-Founder & Director at Nuvho Thom de Graaf
What to Do When Your GM Wants You to “Fix” the Forecast
Forecasting is never easy—but it gets a whole lot harder when someone asks you to "adjust" the numbers. If your General Manager (GM) pushes for a rosier picture than the data shows, how do you stay realistic without rocking the boat? In this article, we'll walk through how to handle the pressure, maintain integrity, and turn tricky conversations into alignment. The Reality of Forecasting Pressure Let's be honest: every hotel wants to beat last year's
What to Do When Your GM Wants You to “Fix” the Forecast
Forecasting is never easy—but it gets a whole lot harder when someone asks you to "adjust" the numbers. If your General Manager (GM) pushes for a rosier picture than the data shows, how do you stay realistic without rocking the boat? In this article, we'll walk through how to handle the pressure, maintain integrity, and turn tricky conversations into alignment. The Reality of Forecasting Pressure Let's be honest: every hotel wants to beat last year's
What the Luxury Traveler Really Wants – And How Hotels Can Deliver
Luxury travelers have redefined what exceptional service looks like. It’s no longer about excess—it’s about ease, control, and relevance. High-value guests aren’t looking for endless choices or over-the-top service. They want seamless, intuitive experiences, and they’re willing to pay for them. The hotels that understand this aren’t just elevating service; they’re creating deeper loyalty, driving higher spend, and unlocking new revenue opportunities. Less Choice, More Relevance Luxury isn’t about offering more. It’s about offering the
What Practices Make a Hotel Booking Process Effective?
Question for Our Hotel Marketing Expert Panel What Practices Make a Hotel Booking Process Effective? (Question by Thomas Dieben) Our Marketing Expert Panel Thomas Dieben - Founder, Becurious Tamie Matthews - Revenue, Sales & Marketing Consultant, RevenYou Jacopo Focaroli - CEO & Founder, The Host Kaylie Holley - Hospitality and Tourism Marketing Professional Peter Ricci - Clinical Professor and Director of Hospitality & Tourism Management Program at Florida
What Is an Occupancy Rate?
Occupancy rate is a KPI used by those within the hotel industry to assess a hotel's performance. As a metric, it is concerned with the percentage of a hotel occupied, and can be used alongside other KPIs, such as ADR (average daily rate) and RevPAR (revenue per available room), as
Hotel KPIs explained: ADR, REVPAR and GOPPAR
Revenue management is a data-driven approach to predicting customer behavior, to optimize product pricing and availability to maximize revenue. It is especially useful in the hotel industry, because hotels have limited rooms available and experience varying demand levels. Several key performance indicators, or KPIs, should be tracked when carrying out
What Is an Average Daily Rate (ADR)?
Average daily rate (ADR) is a KPI commonly used for revenue management within the hotel industry. As a metric, ADR's primary value is its ability to reveal the average rental income connected to occupied rooms each day, which is valuable for revenue management. It can give hotel owners an idea
What Is a Hostel? A Full Hostel Guide for Hoteliers
What is a hostel tends to be asked more and more these days as travel becomes both more affordable and practical. It touches on people's desire to explore and to have safe accommodations during trips. The fundamental importance of hostels is tantamount to the importance of those qualities. An enjoyable
What Guests Really Want – and 5 Ways Hotels Can Deliver
Guests today expect more than a place to sleep—they're expecting experiences that feel personal and thoughtful. For hoteliers, this presents an opportunity to rethink upselling, not as selling extras, but as a way to improve the guest experience. When you focus on what guests truly value—whether it's a better view,
What Advice Would You Offer to Hotels Choosing Their Tech-Stack?
Question for Our Revenue Management Expert Panel: What advice would you offer to hotels choosing their tech-stack? For example, best practices, features, potential pitfalls, and how to "future-proof". Our Revenue Management Expert Panel Dermot Herlihy - Commercial Director, DUKES LONDON Mariska van Heemskerk -