Martijn Barten, Author at Revfine.com

Hotel Technology Trends: 26 Upcoming Innovations You Must Know for 2026

Martijn Barten2025-10-31T08:05:06+01:00

Modern hotels appeal to customers in several ways, including the quality of customer service, the facilities on offer, the property's design, and hotel technology. This technology is often used to deliver a superior customer experience. It is especially important to do so in the post-COVID era, when those customer expectations have changed, and people need more reassurance to travel. In

Hotel Technology Trends: 26 Upcoming Innovations You Must Know for 2026Martijn Barten2025-10-31T08:05:06+01:00

What is Revenue Management?

Martijn Barten2025-08-25T14:58:17+02:00

What is revenue management, and why does it matter so much to hospitality brands? Essentially, it's a data-driven approach to anticipating demand and adjusting pricing and distribution in order to maximize earnings. Revenue management is crucial for hotels and similar businesses because they have fixed costs to contend with. When hotels are able to accurately forecast demand, they can take

What is Revenue Management?Martijn Barten2025-08-25T14:58:17+02:00

What is ARPA?

Martijn Barten2025-08-28T09:35:52+02:00

The average revenue per account, or ARPA, is a KPI used in the hotel industry for revenue management. The metric tells hotel owners the amount of revenue generated, on average, per customer account. As a result, it is a good indicator of business performance. The metric is sometimes known as average revenue per user. Table of Contents: What Does ARPA

What is ARPA?Martijn Barten2025-08-28T09:35:52+02:00

Smart Strategies for Buying Wholesale Hotel Supplies in Bulk

Martijn Barten2025-08-06T15:53:35+02:00

Wholesale hotel supplies are everyday hotel items that are acquired from suppliers in bulk, in order to reduce the per-unit cost. Through strategic purchases and positive relationships with suppliers, hotels can keep total costs down. It is more essential than ever to acquire wholesale supplies, because hotels face numerous financial pressures. Examples include growing supply costs and rising customer expectations

Smart Strategies for Buying Wholesale Hotel Supplies in BulkMartijn Barten2025-08-06T15:53:35+02:00

Airbnb China Hotel Guide Including Alternative Booking Platforms

Martijn Barten2025-08-05T20:03:48+02:00

Airbnb China was a pioneering attempt to bring the platform and overseas guests to a new Chinese market. A number of issues, including the pandemic and operational hurdles, caused Airbnb to suspend Chinese domestic operations in July 2022. Airbnb's disappearance left a hole in the economic landscape of the hospitality industry. Hotels suddenly found themselves with new options to recapture

Airbnb China Hotel Guide Including Alternative Booking PlatformsMartijn Barten2025-08-05T20:03:48+02:00

What Does EBITDA Stand for?

Martijn Barten2025-08-17T19:38:21+02:00

Earnings before interest, taxes, depreciation, amortization, or EBITDA for short, is a KPI becoming increasingly prevalent in hotel management. Sometimes referred to as operating cash flow, the metric can be used to determine the operational profitability of a business, taking into account only its key daily running costs. In this article, you’ll learn what EBITDA means for hotels, how it

What Does EBITDA Stand for?Martijn Barten2025-08-17T19:38:21+02:00

Revenue Management Trends: Latest Developments of 2025

Martijn Barten2025-08-16T14:05:20+02:00

A significant part of getting the most out of a hotel revenue management strategy involves keeping up with the latest revenue management trends and implementing associated strategies while investing in relevant technology. In this article, you can learn all about the latest revenue management developments in 2025 to stay ahead of the game. Table of Contents: Understanding the Basics of

Revenue Management Trends: Latest Developments of 2025Martijn Barten2025-08-16T14:05:20+02:00

Tourism Trends: The Latest Opportunities for The Tourism Industry of 2026

Martijn Barten2025-10-31T08:14:03+01:00

New trends and innovations continually disrupt industries, and the tourism industry is no exception. Keeping pace with these emerging tourism trends can help businesses stay competitive and cater to customers' needs. Some of these trends have been a direct or indirect result of the COVID-19 pandemic. Read on to learn more about the key trends within tourism for 2026.

Tourism Trends: The Latest Opportunities for The Tourism Industry of 2026Martijn Barten2025-10-31T08:14:03+01:00

Hospitality Marketing Trends: 19 Must-Know Upcoming Trends for 2026

Martijn Barten2025-10-31T09:02:22+01:00

Adopting the right hospitality marketing strategy can be crucial for your business's long-term success, helping you attract customers, optimize revenue, and build recognition and trust. Achieving this requires you to keep up with the latest hospitality marketing trends. In this article, you can learn more about hospitality trends for 2065. Table of Contents: What is Hospitality Marketing? Why is

Hospitality Marketing Trends: 19 Must-Know Upcoming Trends for 2026Martijn Barten2025-10-31T09:02:22+01:00

Hotel Trends: Discover The Latest Hotel Industry Trends for 2026

Martijn Barten2025-10-31T08:58:12+01:00

Owners and marketers need to keep pace with the latest hotel trends because new technology, shifting social attitudes, demographic changes, and emerging economic realities fundamentally alter how hotels and their customers do business. In this article, you can learn more about the latest hotel industry trends for 2026. Table of Contents: The Importance of Staying Up-to-Date With Hotel Trends Understanding

Hotel Trends: Discover The Latest Hotel Industry Trends for 2026Martijn Barten2025-10-31T08:58:12+01:00

26 Essential Hotel Marketing Strategies For More Bookings in 2026

Martijn Barten2025-10-30T15:07:40+01:00

The importance of having the right hotel marketing strategies is difficult to overstate, as it is a key part of launching a hotel, optimizing the number of bookings you generate, building brand awareness, and managing your reputation. In this article, you will find a list of 26 essential hotel marketing strategies for hotel businesses to focus on in 2026.

26 Essential Hotel Marketing Strategies For More Bookings in 2026Martijn Barten2025-10-30T15:07:40+01:00

23 Revenue Management Strategies to Grow Your Hotel Business

Martijn Barten2025-10-30T14:56:08+01:00

For hotel owners looking to grow their business, a robust revenue management strategy is of the utmost importance, helping to optimize business results. However, under the broader revenue management umbrella, many smaller strategies can help to facilitate growth. In this article, you'll find 23 revenue management strategies that hotel industry employees can employ to achieve this ultimate objective in 2026.

23 Revenue Management Strategies to Grow Your Hotel BusinessMartijn Barten2025-10-30T14:56:08+01:00

What Is Hotel Revenue Management?

Martijn Barten2025-07-17T11:16:23+02:00

For those operating in the hotel industry, revenue management is a key concept, as it enables hotel owners to predict levels of demand and optimize things like distribution and pricing in order to maximize financial results. In this article, you will learn more about hotel revenue management, why it is so valuable to hotel owners, and the necessary conditions for

What Is Hotel Revenue Management?Martijn Barten2025-07-17T11:16:23+02:00

Travel Trends: 26 Opportunities for the Travel Industry in 2026

Martijn Barten2025-10-31T08:28:23+01:00

Travel trends are the various behaviors, preferences, strategies, and technologies that shape the travel industry. These trends can be the result of innovations, lifestyle factors, and local or global events. For businesses operating in the travel industry, it's essential to stay up-to-date with the latest travel trends, because this assists with efforts to either meet or exceed customer expectations. Additionally,

Travel Trends: 26 Opportunities for the Travel Industry in 2026Martijn Barten2025-10-31T08:28:23+01:00

Revenue Management Consulting; Benefits of Hiring a Consultant

Martijn Barten2025-07-15T16:05:19+02:00

It is becoming increasingly common for hotel owners and others in the hospitality industry to acquire revenue management consulting services to optimize prices, distribution, and occupancy rates and maximize financial results. These services will often be acquired from a revenue management consulting firm. In this article, you will learn about the benefits of enlisting a revenue management consultant for your

Revenue Management Consulting; Benefits of Hiring a ConsultantMartijn Barten2025-07-15T16:05:19+02:00

Hotel Websites Where Hoteliers Can Sell Packages (Including Examples)

Martijn Barten2025-07-01T16:29:47+02:00

Hotel rooms don't sell themselves. Hoteliers need to embrace a wide range of tactics to ensure optimum occupancy. Package deals are a great way to entice guests to book at your hotel. Advertising packages online is a good idea to ensure that your package deals get the best visibility. Here are some of the top websites where you can market

Hotel Websites Where Hoteliers Can Sell Packages (Including Examples)Martijn Barten2025-07-01T16:29:47+02:00

Hospitality Trends: The Latest Trends in The Hospitality Industry for 2026

Martijn Barten2025-10-31T07:51:27+01:00

The hospitality industry is competitive, and businesses must keep up with the latest hospitality trends to avoid being left behind. Additionally, keeping pace with the industry is a great way to ensure your business delivers the customer experience people want and expect. In this article, you will learn about all the hospitality trends 2026. Table of Contents: Why is it

Hospitality Trends: The Latest Trends in The Hospitality Industry for 2026Martijn Barten2025-10-31T07:51:27+01:00

Hotel Marketing; The Latest Trends in the Hotel Industry in 2026

Martijn Barten2025-10-31T07:57:33+01:00

Hotel marketing is key in helping you attract bookings and optimize revenue. For the most part, your marketing messages are how customers will become aware of your hotel and also how they will understand your values and unique selling proposition. Of course, to optimize your marketing, you need to be aware of the latest hotel marketing trends for 2026. In

Hotel Marketing; The Latest Trends in the Hotel Industry in 2026Martijn Barten2025-10-31T07:57:33+01:00

Martijn Barten

About Martijn Barten