Whether you’re considering a management role at a boutique hotel or a large chain, a hotel management course can help. Perhaps you already work in the hospitality industry and dream of operating your own hotel one day. Maybe you’re working in another sector all together but think that hotel management might be the career change you’re looking for. Have you ever considered a career in hotel management? Hotel management courses will get you on the path.
- What is Hotel Management?
- 10 Popular Hotel Management Courses
- Educators Who Offer Hotel Management Courses
- Types of Jobs After Finishing a Hotel Management Programme
- Finished With Your Hotel Management Course? Websites to Find a Management Job
- 10 Useful Tips to Apply for a Hotel Management Job
Hotel management courses can help you succeed in any kind of management role in the hotel industry. Managing a hotel business is challenging but rewarding. To succeed, you’ll need a broad and extensive knowledge base that covers many different topics. You’ll need to know about hotel administration, housekeeping, accounts, catering management and how to market your business. Your main target, of course, is to achieve the smooth running of the hotel itself while also staying on top of the other aspects of your hotel business. As you can see, good training in this complex field will be highly valuable to you as a prospective hotel manager. For more information, check out our article on “hotel management”.
10 Popular Hotel Management Courses
There are many different hotel management courses. Because hotel management is such a broad topic, there are many specialist courses that cover elements like catering management, accounting, marketing and recruitment. Here are 10 of the most popular.
1. Hotel Marketing Course
A popular hotel management course is “Hotel marketing”. A hotel marketing course covers all aspects of promoting your hotel. You’ll be introduced to all aspects of offline and online marketing. For example distribution management, brand positioning and how to create a compelling web presence, how to leverage social media, and the importance of appealing to an increasingly online customer base. In our article “Hotel Marketing Courses: What Will You Learn? + List of Educators” you find extensive information about what you will achieve with a hotel marketing course including a list of educators.
2. Hotel Revenue Management Course
A course that is gaining in popularity is “Revenue management”. Hotel revenue management is a collection of strategies and techniques for optimising your pricing, marketing and other factors to generate a greater amount of revenue from the hotel that you manage. A hotel revenue management course lets you effectively maximise your sales of rooms and services. In our article “Hotel Revenue Management Courses: Information + List of Educators” you find more extensive information about this course.
3. Hotel Distribution Course
Managing your mixture of distribution channels effectively is crucial to a successful hotel business. A hotel distribution course can help you here. You’ll understand the overall landscape of distribution channels, learn about individual channels and best practices, and how to undertake an effective distribution channel audit.
4. Hotel Economics Course
Every person responsible for the growth of a hospitality business should consider a hotel management course in economics. The economics of the hotel industry presents its own unique challenges and opportunities. It’s important to learn about these if you plan on becoming a hotel manager or wish to improve your management skills. The hotel industry is highly sensitive to economic factors, and the more you know, the better you’ll be able to deal with new challenges.
5. Food & Beverage Management Course
Catering is a crucial element of running a hotel. Foods and beverages are intrinsically linked with the hotel experience, forming a very important element of your overall business. The right food and drinks offerings can make or break your hotel. A course in food and beverage management will cover all aspects of catering, from choosing menus and products to food safety and hygiene. Whether you’re planning a basic breakfast menu for a backpacker hostel or managing a five-star hotel restaurant, food and beverage management will be relevant to you.
6. Hotel Asset Management Course
Hotel asset management involves a far-reaching and interconnected overview of everything relating to a particular hotel business. On a hotel asset management course, you’ll learn what hotel asset management is and why it’s so important. You’ll be introduced to the tools you’ll require for asset management, how to analyse data and how to come up with strategies to maximise hotel assets. You’ll learn about the different stages of asset management, and your role in helping to attract investors.
7. Strategic Management Course
Organisations in the hospitality and service sectors must confront the need to stay on top of changes in a dynamic and rapidly shifting industry landscape. Learning to maintain a focus on one’s overall goals despite changes in the external situation is crucial. Changes in technology, increased competition and shifting customer demand have all created a need for agility. flexibility and responsivity. That’s why businesses in the hotel sector must identify future developments in the industry, evaluate them critically and come up with appropriate strategies in response. A hotel management course focusing on strategic management can really help here.
8. Hotel Management Operations Course
Hotel management operations cover the essential day-to-day operations of a hotel. These include front office operations such as checking in, checking out and providing customer service, hotel housekeeping and cleaning, and food and beverage operations. This type of hotel management course also covers sales and marketing as it applies to the hotel industry. Operations is a huge subject, and you’ll find no shortage of courses specialising in whatever aspect is of most interest to you.
9. Social Media Marketing Course
Social media marketing is a huge and ever-growing subject. Because social media will be such a large part of your sales and marketing strategy, it’s a good idea to take a dedicated course on the topic. You’ll learn how to leverage various different platforms, how to drive consumer engagement, how to develop a social media advertising strategy and how to use multimedia to increase your reach. You’ll learn how to curate your social media presence effectively, how to encourage good reviews and tackle bad ones, and how to take advantage of the latest trends.
10. Hotel Finance Course
Finance is a key part of any business. Without a good understanding of how to manage the money coming into and out of your organisation, you can’t maximise profits or grow your business effectively. A hotel management course with a focus on hotel finance will give you the tools you need to stay on top of your cash flow, improve your revenue, and attract further investment into your hotel.
Educators Who Offer Hotel Management Courses
There are plenty of educators offering hotel management courses, but choosing a quality provider will ensure a more productive learning experience. Some schools offer in-person classes and events, while others focus on providing flexible distance learning. Here are 10 of the top educators in the field.
Hotel Management Courses from HSMAI
With its focus on hotel businesses and their partners, the Hospitality Sales and Marketing Association International (HSMAI) is well-placed to offer expert training in the field of hotel management. They offer quality distance learning opportunities with an emphasis on flexibility. Topics on offer include revenue management and many aspects of marketing. Click here for a list of all hotel management courses from HSMAI.
Hotel Management Certificates From Ecornell
Cornell is among the top research universities in the United States. The institution provides instruction in various aspects of hospitality, both on campus and via the Ecornell distance learning platform. Online hotel management courses provided by Cornell include topics such as food and beverage management, hospitality labour law, and even hotel real estate management. Click here for a list of all professional hotel management certificates from Ecornell.
Hotel Management Courses From EHL
EHL describes itself as the world’s first dedicated school for the hotel industry. It’s run by the EHL Foundation and is focused on training and education across every aspect of the hospitality sector. EHL offers a wide variety of specialist courses. Subjects on offer include everything from catering to marketing and revenue management. Click here for a list of all hotel management courses from EHL.
Hospitality Sales and Marketing Course From IHS
International Hotel School (IHS) is an organisation specialising in online learning. IHS hotel management courses are marketed towards those who wish to pursue professional development part-time, continuing to work while they study. IHS provides many courses in the hotel management field, both long-term courses of study and shorter programmes. Click here for a list of all hotel management courses from IHS.
Search Hotel Management Courses via Udemy
Udemy is a popular online education platform. It’s great for those who wish to learn in their spare time, offering courses in every conceivable subject. Udemy has a wide range of courses that touch on topics related to hospitality and the hotel industry. A search on “hotel management” will yield plenty of options. Click here to search for hotel management courses via Udemy
Types of Jobs After Finishing a Hotel Management Programme
Once you’ve completed your certification, you’ll probably be keen to explore your new opportunities. Depending on the area that your course focused on, you can find exciting opportunities in a range of different categories. You might be interested in hotel marketing positions such as marketing manager or sales manager. If your course had a technological focus, you could look into becoming a hotel IT manager. Hiring the right people and ensuring that work goes smoothly is absolutely crucial for a hotel business; that’s where a human resources manager comes in. Hotels also need purchasing managers and accountants. To find out more about the kinds of work available in the hotel management field, read our article: A Comprehensive Overview of All Hotel Positions.
Finished With Your Hotel Management Course? Websites to Find a Management Job
As well as the leads and contacts you’ll make during your hotel management course, you can find plenty of positions on the web. As well as popular job sites like Monster, Indeed or Glassdoor, you can find many exciting opportunities through dedicated sites that focus on connecting employers in the hotel sector with qualified personnel. With sites that specialise in hotel-related jobs, it’s easier to find the quality opportunities that you’re looking for. Another approach is to visit the websites for hotels in your desired area, or to check out the employment section on websites of major hotel chains.
To get the latest tips on landing your dream job, read our article: List of The Most Important Channels for Finding Hotel Management Jobs.
10 Useful Tips to Apply for a Hotel Management Job
After you’ve put so much hard work into your hotel management course, you deserve to land the ideal job without having to waste your time. Armed with our 10 tips on how to apply, you’ll stand the best possible chance of being the winning candidate. With your newly completed hotel management course under your belt, you’re already ahead — the number one piece of advice from those in the know is to focus on training and professional development. You’ll also need to craft a killer CV and learn to boost your hotel career with personal branding. For more of the most useful tips to get ahead in hotel management, read 10 Valuable Tips to Manage Your Hotel Career
Whatever aspect of hotel management you want to explore, there’s a hotel management course that’s right for you. Regardless of whether you’re looking for a career change or to develop an existing career, quality training and education is available: full-time face-to-face programmes, short online courses, and everything in between.
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